Today in Apple history: It’s time for Apple Watch

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Get your Apple Watch ready for the new iPhone.
The Apple Watch was the first major new product launch of the post-Steve era.
Photo: Jim Merithew/Cult of Mac

April24 April 24, 2015: It’s time for the official release of the Apple Watch, the wearable device Tim Cook describes as the “next chapter in Apple history.”

Fans, having endured a seven-month wait since the device’s unveiling at a keynote the previous September, can finally strap an Apple Watch onto their wrists. Behind the scenes, however, this moment been a lot longer in the making.

Touch ID moves to the back in new iPhone 8 renderings

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iPhone 8 rear shell mockup.
iPhone 8 rear shell mockup.
Photo: Weibo

Apple may make the surprising move of relocating the Touch ID button to the back of the iPhone this year, but based on renderings of a leaked schematic, it wouldn’t look that bad.

Several renders, based on the supposed iPhone 8 schematic that hit the internet this week, show what the device’s rear shell might look like during production. It’s not a photo of the real iPhone shell, but for now this is as close to the real deal as we’re going to get.

Here’s another angle:

The lead designer of the original iPhone is leaving Apple

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The original iPhone was one of the best looking iPhones.
The original iPhone was one of the best-looking iPhones.
Photo: Apple

One of the top Apple product designers of the past two decades is parting ways with the company, according to a new report that reveals there’s been a big shake-up on Jony Ive’s team.

Christopher Stringer was the lead designer of the original iPhone and was one of the top two or three designers on Apple’s industrial design team. Now he has apparently decided to jettison from the company right before Apple moves into its new spaceship.

RED or dead? Apple’s best and worst PRODUCT(RED) devices

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Which Apple PRODUCT(RED) product has us seeing red?
Which Apple PRODUCT(RED) products have you seeing red?
Image: Ste Smith/Cult of Mac

The new PRODUCT(RED) iPhone is the latest limited-edition Apple product to turn a crimson paint job into a pile of green, all for a worthy charity.

Apple got involved 11 years ago with The Global Fund to benefit AIDS programs in Africa. In that time, Apple has raised millions of dollars for the charity — and released some pretty sweet special-edition products to boot.

Here are our picks for the best Apple PRODUCT(RED) products (plus, the absolute worst of all time).

Today in Apple history: Remember the ‘Flower Power’ and ‘Blue Dalmatian’ iMacs?

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imac
These were two of the wackier Macs in history.
Photo: Apple

Feb22February 22, 2001: The iMac Special Edition, sporting custom Flower Power and Blue Dalmatian designs, puts a wacky face on the iMac G3 computer that saved Apple’s bacon at the turn of the century.

A far cry from the super-serious, aluminum-heavy industrial design that will come to define Apple, these colorfully patterned Macs are some of the most irreverent computers Cupertino ever dreamed up (c’mon, when was a real Dalmatian blue?).

Under the consciously tacky exterior hummed a pretty darn great Mac, though.

McDonald’s rips Jony Ive in tasty new ad for ‘the STRAW’

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Screen Shot 2017-02-16 at 15.40.32
This looks weirdly familiar...
Photo: McDonald's

Apple can barely manage a few days without someone else parodying or ripping off one of its iconic ads. The latest? McDonald’s, which just debuted a commercial for a product called “the STRAW” to market its forthcoming St. Patrick’s Day-themed Chocolate Shamrock Shake.

From the white backdrop to the earnest-sounding “person with a British accent,” there’s no doubt who the fast food chain is having some fun at the expense of.

Former employee explains how Tim Cook made Apple boring

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Life at Apple is great for Tim Cook.
Tim Cook wants to keep peace at Apple.
Photo: Jim Merithew/Cult of Mac

Tim Cook’s kinder, gentler management style is the biggest reason why 2016 was one of the most boring years for Apple in recent memory, according to a former employee of the company.

Steve Jobs was notorious for inciting conflict and competition between top employees, which him a controversial leader but also birthed some of the most iconic tech products ever (iMac, iPod and iPhone). After Cook took over, he worked to eliminate conflict within Cupertino’s walls and made employees less passionate, claims ex-Apple employee Bob Burrough.

Is iPhone Apple’s most significant product to date? [Friday Night Fights]

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wood
Can you think of anything more important to Apple?
Photo: Ste Smith/Cult of Mac

The iPhone celebrated its tenth anniversary this week, and it’s hard to imagine where Apple would be today without it. It is by far the company’s most successful product, but is it also its most significant to date?

Friday Night Fights bugApple revolutionized a number of product industries with the Mac, iPod, iTunes, and iPad — all of which have been incredibly successful at some point. It also pioneered new concepts with products like the Newton. Were any of these things more important to Apple than iPhone?

Join us in this week’s Friday Night Fight as we relive our first experiences with iPhone and discuss Apple’s most significant product releases.