Luxury tech jeweler Caviar can help proud Americans – at least the rich ones – celebrate Presidents Day with a line of gold-plated iPhones celebrating four of our more recognized commanders in chief.
Inspired by Mount Rushmore, Caviar designers created relief mugs of presidents George Washington, Abraham Lincoln, Franklin Roosevelt, and John F. Kennedy.
Every time Vladimir Putin so much as sneezes, Russian luxury brand Caviar commemorates the occasion with a gold-plated iPhone sporting the president’s intimidating mug.
But the designers and meticulous jewelers took a pause of Putin for its latest blinged out iPhones to tell a Biblical story about temptation in the Garden of Eden.
A Cold War is all about rhetoric and saber-rattling. A Russian company called Caviar is taking advantage of growing tension between the United States and the former Soviet Union with a patriotic iPhone celebrating Russian President Vladimir Putin and the country’s newest cruise missile.
It’s called “Putin Ultimatum.”
Want to show your support for Vladimir Putin at the start of his latest tenure as president of the Russian Federation, comrade? No problem: There’s a app custom-made iPhone for that.
Martti Virta knew he wanted to create a luxury brand. He just needed an everyday object he could reimagine with opulence.
The Helsinki entrepreneur knew little about the artisanal processes to make gold and jewels adhere to a surface but admired how the famed S.T. Dupont of Paris did so with fountain pens and lighters in pioneering the “Art of Living Well.”
Virta settled on the iPhone as his popular status symbol, but it proved a difficult surface to coat with gold.
If your iPhone feels precious out of the box, hand it over to Dmitry Lischina for a couple of weeks. Afterward, you will then understand precious as you hold an iPhone unlike any other.
Lischina’s company Aurum Editions could have made phone cases, but instead developed a business around pulling apart iPhones and plating them with 24K gold, exotic animal leather and diamonds.
