Only moments ago Cooper Raiff was a niche figure, someone you could avoid with a little effort. But now, he is the filmgoing public’s problem, thanks to Cha Cha Real Smooth, which premieres Friday on Apple TV+.

Writer/director/actor Raiff’s excruciating 2020 feature debut, Shithouse, captured enough viewers and earned enough praise to garner him a second chance to waste our time with the equally galling and charmless Cha Cha Real Smooth.

Apple TV+ paid an absurd amount of money for this garbage film. Unfortunately, the big gamble on this “Sundance hit” landed the streaming service an indifferently directed trifle starring a weaselly narcissist.

Cha Cha Real Smooth looks to be a romance, a drama and a comedy all rolled into one. What do you call that? A rom-dramedy?

At any rate, Apple TV+ just put out the first trailer for the unconventional love story starring Dakota Johnson and Cooper Raiff. It premieres on June 17.

Apple kicked off Tuesday’s Peek Performance event with a look at the upcoming Apple TV+ slate of movies — and it’s not a very pretty picture.

You can look forward to the kind of forgettable, star-studded stuff that Netflix has become so adept at providing a rapacious public, most of whom seem just as eager to forget these types of movies exist. While promising Martin Scorsese film Killers of the Flower Moon remains free of both a release date and a trailer, the Apple TV+ sizzle real showcased several upcoming movies that don’t inspire confidence.