News - page 40

Today in Apple history: Fortune names Steve Jobs ‘CEO of the decade’

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Steve
Steve Jobs was rounding out a brilliant 10 years at Apple.
Photo: Stanford University

November 5: Today in Apple history: Fortune magazine names Steve Jobs CEO of the decade November 5, 2009: Fortune magazine names Steve Jobs “CEO of the decade.” The accolade comes just four months after Jobs returned to Apple after undergoing a liver transplant.

The business publication credits Jobs with transforming multiple industries, as well as continuing Apple’s meteoric rise. These achievements seem particularly noteworthy considering the tough economic conditions of the 2008 financial crash.

Brie Larson’s Lessons in Chemistry schools other streaming shows

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Get ready to learn about the patriarchy, viewers.
Brie Larson as a frustrated scientist with a love of cooking in "Lessons in Chemistry."
Photo: Apple TV+

New Apple TV+ series Lessons in Chemistry continues to be one of the top 10 most popular shows on any streaming service, according to a market analysis. The romance drama starring Brie Larson has pulled in big audiences since it debuted in October.

Season one is ongoing, with new episodes debuting every week on Apple’s streaming service.

Today in Apple history: Apple begins retail venture inside CompUSA

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Desiring more control over how Macs got sold, Apple turned to CompUSA.
Desiring more control over how Macs got sold, Apple turned to CompUSA.
Photo: Coolcaesar/Wikipedia CC

November 4: Today in Apple history: Apple CompUSA November 4, 1997: Apple unveils its plan to open small “store within a store” sections inside CompUSA outlets around the United States.

In a step toward the flagship Apple stores that would launch four years later, Cupertino-trained employees staff these mini-stores. The move gives Apple a bit more control over the way its products get displayed and demoed to consumers.

iPad shipment decline is partially Apple’s fault

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Chicago-based artist Belinda Kuo mainly uses an iPad Air, Apple Pencil and the Procreate app in her work.
Many people are holding onto the iPads they bought during the pandemic because Apple isn't releasing any new ones.
Photo: Apple

iPad and the whole tablet market had a bad September quarter. But the slowdown in Apple’s shipments in the product category is partially self inflicted.

Nevertheless, iPad shipments are up considerably over what they were before the pandemic.

Apple extends its product return window for the holidays

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Apple's Online Store in the US
Apple Store's extended return period for the holidays is now live.
Photo: Apple

Apple’s extended return window is now live in the US, Japan, Turkey, and several other countries. Under this policy, customers get a longer duration to return Apple products.

Typically, Apple provides a 14-day return period for its devices in most markets worldwide.

Fake news clips launch For All Mankind season 4

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For All Mankind season 4 fake news clips
Before you blast off with "For All Mankind," don't forget to catch up on the fake news.
Photo: Apple

If you’re fan of alternative-history drama series For All Mankind — in which the space race never ended — Apple TV+ has a treat for you. It’s 15 minutes of fake news clips showing you relevant (fictional) events between season 3 and season 4.

Consider it a teaser that gets you ready for the next 10 episodes, debuting November 10.

Apple opens its 56th retail store in China

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This is Apple's first store in the city of Wenzhou.
This is Apple's first store in the city of Wenzhou.
Photo: Apple

Apple previewed its 56th retail location in China Thursday, saying Apple MixC Wenzhou will open to customers on Saturday as the company’s first in that city of more than 9 million people, and its fourth in Zhejiang province.

The iPhone giant also emphasized the new store’s accessibility and sustainable design incorporating plan-based materials.

Today in Apple history: Apple preps for Mac App Store’s big debut

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The Mac App Store opens its doors to developers.
The Mac App Store opens its doors to developers.
Photo: Apple

November 3: Today in Apple history: Apple preps for Mac App Store launchNovember 3, 2010: Apple prepares to launch the Mac App Store, publicly accepting app submissions from registered developers — and kicking off a gold rush among coders.

After witnessing the enormous sums of money raked in by early entrants in the iOS App Store, developers flood Apple with new Mac apps.

Need to switch computers? These new KVM switches make it easy.

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The built-in cables make the KVM switch look a little complicated, but you can handle it.
The built-in cables make the KVM switch look a little complicated, but you can handle it.
Photo: StarTech.com

In Cult of Mac‘s Setups coverage, we often come across users wondering on social media about how to easily switch between personal and work computers using the same display, keyboard and other peripherals. A solid solution is a KVM switch, and StarTech rolled out five new ones recently.

The devices’ compact designs could suit home setups — especially elaborate ones that folks are proud enough of to flaunt online.

Apple TV+ kids shows score 27 Emmy nominations

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"Jane" received five Emmy nominations.
Photo: Apple TV+

Parents should take note that Apple TV+ series or specials received over two dozen nominations for this year’s Children’s & Family Emmy Awards.

Jane, Best Foot Forward, Helpsters, Slumberkins, Ghostwriter, Snoopy Presents: Lucy’s School and Fraggle Rock: Back to the Rock all landed nominations for top awards.

New Nomad folios for iPad embrace the leather Apple nixed

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Not everyone's ready to give up their leather iPad case.
Not everyone's ready to give up their leather iPad case.
Photo: Nomad

Apple replaced leather in its accessories with a twill fabric it calls FineWoven, but for those who still want classic leather, Nomad just rolled out new leather folios for iPad.

They’re similar to Apple’s Smart Folio cases, but with animal skin.

Some workstations are literally a pain in the neck [Setups]

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Could you look from one display to the other like that?
Could you look from one display to the other like that?
Photo: DougDimmadOme@Reddit.com

With computer setups we often talk about placing gear properly for healthy, ergonomically correct usage to avoid problems like neck pain. But some folks viewing today’s featured MacBook Pro workstation said they suffered neck pain just looking at the photo.

That’s because the setup’s dual Studio Displays sit on a mount that spreads them out, leaving a big gap in the middle unless the displays are pulled far forward toward the user.

Amazing pre-Black Friday deal knocks 15-inch MacBook Air down by $250

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15-inch MacBook Air
15-inch MacBook Air gets a big $250 discount.
Photo: Apple

If you’re in the market for a 15-inch laptop, the MacBook Air should sit at the top of that list. With a sleek and svelte design, the laptop gives other Windows machines a run for their money.

At $1,299, the 15-inch MacBook Air is not cheap. And that’s why you should take advantage of Amazon’s latest deal, which knocks the laptop’s price by $250.

This post contains affiliate links. Cult of Mac may earn a commission when you use our links to buy items.

Tim Cook commits Apple to generative AI

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AI-generated image of Apple CEO Tim Cook sitting on an ornate golden throne.
An AI-generated image of Tim Cook is appropriate for an AI-related article.
Image: Canva

Apple’s CEO made the clearest statement yet about his company’s plans for generative AI. Tim Cook said Thursday that “we have work going on.” And he made additional comments, too.

The executive also promised that Apple’s efforts on artificial intelligence are being carried out responsibly.

5 upbeat takeaways from Apple’s earnings call

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A rainbow Apple logo looms over a cloudy sky with the sun peeking through. The words
Wall Street isn't happy right now, but Apple sees good days ahead.
Image: Cult of Mac, based on photos by Aaron Burden and Sumudu Mohottige/Unsplash License

Apple stock price dropped over 3% after it announced the results of its most recent financial quarter. But there’s good news mixed with the bad, and that shouldn’t be ignored. CEO Tim Cook and other executives stayed upbeat in a call with investors on Thursday, talking up strong iPhone sales, why Tim loves Apple silicon and more.

Here are the reasons for optimism we found in Apple’s quarterly financial results and call.

Apple brings in record quarterly iPhone revenue

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Apple money cash
There's good news about iPhone, but less so for Mac.
Photo: Cult of Mac

The question on whether the iPhone 15 is off to a strong start has been answered. Apple just revealed that iOS handsets brought in more revenue in its most recent financial quarter than ever before.

“Today Apple is pleased to report a September quarter revenue record for iPhone and an all-time revenue record in Services,” said Tim Cook, Apple’s CEO.

Today in Apple history: iPad mini arrives

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The iPad mini made a big splash for such a tiny device.
The iPad mini made a big splash for such a tiny device.
Photo: Apple

November 2: Today in Apple history: iPad mini launch brings smaller size and price tag November 2, 2012: The first-generation iPad mini goes on sale, shrinking both the size and the price tag of Apple’s groundbreaking tablet computer.

With a reduced screen size of 7.9 inches – instead of the then-standard 9.7 inches – the iPad mini is the fifth iPad to be released by Apple. Critics hail Apple’s most affordable iPad ever, although some people complain about its lack of a Retina display.

Apple accessories blowout sale: Get up to 90% off iPhone cases and more

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Woot Apple accessories sale
Here's your chance to bag great deals on Apple accessories.
Photo: Woot!

Amazon bargain site Woot! launched an Apple accessories sale with something for almost everyone — and deals as good as 90% off certain iPhone cases and 61% off an Apple Thunderbolt 3 Pro cable.

But with 49 products on sale, that’s just a taste. Act fast, the sale ends November 10 at 9:59 p.m. PT.

Stay classy with this supple Italian leather Apple Watch band

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The fine gray leather band will develop a patina over years of use.
The fine gray leather band will develop a patina over years of use.
Photo: Olpr. Leather Goods

Leather is absolutely classic for an Apple Watch band. But do you know what’s even better? Horween leather. And Olpr. Leather Goods offers a great one in a gray color that should develop a character-rich patina over time.

Check out the excellent band in the Cult of Mac Store.

First benchmarks back up Apple claims of blazing-fast M3 chip speeds [Updated]

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Apple's M3 chip
In early benchmark testing, Apple's new M3 chip lives up to expectations for speed.
Photo: Apple

New benchmark tests support claims Apple made about the impressive speed of the new M3 chip unveiled Monday in the Scary Fast event.

Geekbench found the new entry-level M3 chip, which appears initially in a new 24-inch iMac and one of three MacBook Pro models, performs as expected compared to M1 and M2 versions.

Update: And after the initial results for M3 came in, further tests showed M3 Max is 42% faster than M2 Max, or about as fast as M2 Ultra. That means a new top-shelf MacBook Pro is as fast as the Mac Pro released earlier this year in June, which Apple said at the time was the “most powerful chip ever created for a personal computer.” That claim lasted about five months.

AirPods Pro 2 with USB-C are now an amazing 24% off [Still available!]

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AirPods Pro with USB-C port and charging cable
The new version of AirPods Pro 2 leaves Lightning behind in favor of USB-C. And it's on sale!
Photo: Apple

A crazy good deal on the new AirPods Pro 2 with USB-C case lets you save $60 off the retail price. And this despite the wireless earbuds being on the market for just over a month.

Apple’s new top-of-the-line wireless earbuds take advantage of all the latest new bells and whistles in iOS 17. Plus, they bring additional new features besides the port change, including additional dust resistance and the promise of high-res audio when paired with Apple Vision Pro.

This post contains affiliate links. Cult of Mac may earn a commission when you use our links to buy items.

What to watch for in Apple’s earning report

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Wall Street thinks Apple is just limping along
Be ready for Apple to reveal on Thursday how much it took in during the July-through-September period.
Photo: Anna Nekrashevich/Pexels

When Apple reports the results of its most recent financial quarter later on Thursday, look for Mac and iPad to be a drag on the company’s revenue. Still, analysts are upbeat about the company’s earnings.

Investors will also be watching closely, especially considering AAPL shares are down 9% since the company last reported financial results in August.

Apple quietly nixes the cheapest Apple Music plan

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Apple Music noted its most popular song and artists of 2022.
RIP, Apple Music Voice Plan!
Photo: Apple Music

Apple has quietly discontinued the Apple Music Voice Plan nearly two years after its release. The $5 plan was the cheapest way to subscribe to the company’s music streaming service.

Going forward, you cannot subscribe to the Apple Music Voice Plan. If you are an existing subscriber, your membership will expire at the end of your current billing cycle.

Mark Wahlberg action-comedy The Family Plan hits Apple TV+ in December

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Mark Wahlberg and Michelle Monaghan star in The Family Plan.
Image: Apple TV+

In The Family Plan, Mark Wahlberg plays a father with a small secret: he used to be an assassin. His past comes back to haunt him — and his family — in a film that debuts on Apple TV+ in mid December.

With that premise, it could be a gripping drama, but the flick will be an action-comedy instead.