Tim Cook joins Trump’s workforce advisory panel

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Cook
Apple CEO Tim Cook has joined a Trump Administration panel focusing on worker education.
Photo: Saïd Business School, University of Oxford

Apple’s CEO is one of 25 members of the new American Workforce Policy Advisory Board which will advise President Trump on issues affecting workers.

Tim Cook and the president have a surprisingly congenial relationship considering they differ on some fundamental issues.

Apple Store celebrates Heart Month with new health events

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Apple Watch Meidcare
The next event is on February 21.
Photo: Apple

Select Apple Stores around the United States are hosting new health events throughout February to celebrate American Heart Month.

The first took place at Apple Union Square in San Francisco on Monday and featured Apple vice president Dr. Sumbul Desai, fitness trainer Jeanette Jenkins, and president of the American Heart Association, Robert Harrington.

Apple takes heat over Saudi app that tracks women

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Saudi government app
A Saudi man can use a government app to restrict the travel of his wife or daughter.
Screenshot: iTunes

A U.S. senator is asking Apple and Google to pull an app in Saudi Arabia that men use to track and restrict the movements of women.

Sen. Ron Wyden wrote a letter to Apple CEO Tim Cook and Google boss Sundar Pichai asking them to “immediately remove” the app Absher, from their app stores.

Tim Cook talks cutting iPhone prices in China

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iPHones in China
Cook opened up about Apple's iPhone pricing in China in a new interview.
Photo: Tim Cook/Weibo

Apple has cut iPhone prices in China to try and win back growth after falling demand for its smartphones. However, from the sound of things, the company isn’t totally sure this is going to be the guaranteed magic bullet it needs to turn things around.

In a new interview with NPR, Tim Cook strikes a note of caution when he says that, “We’ll see how that works out for us.”

Apple names senior exec to promote its augmented reality initiatives

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There are plenty of AR apps but few people have heard of them. An Apple veteran has been tasked with changing that.
Frank Casanova is Apple's new AR boss.
Photo: Apple

Apple’s augmented reality efforts have a new spokesperson. Frank Casanova has been named head of marketing for Apple’s AR offerings.

Apple has been hard at work in this area for years, but its developer tools and the resulting AR apps haven’t attracted significant attention. Perhaps that’s why there’s a new senior director in charge of promoting them.

Apple brings veterans’ health records into 21st century

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Apple Health Records veterans
It’s a first for the U.S. Department of Veterans Affairs.
Photo: Apple

Apple today confirmed that the Health Records feature on iPhone will soon be available to veterans.

The company is working with the U.S. Department of Veterans Affairs (VA) to ensure that, for the first time, U.S. veterans receiving care through the Veterans Health Administration will have access to their health records directly on their iPhone.

Tim Cook will deliver commencement address at New Orleans’ Tulane University

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Tim Cook and Ivanka Trump
Tim Cook is quite the in-demand commencement speaker these days.
Screenshot: Apple

Along with his work running the world’s top tech company, Tim Cook is carving out quite the niche for himself as an in-demand commencement speaker.

Having previously given commencement addresses at George Washington, MIT, and former alma mater Duke University, Cook will next deliver a keynote speech to graduating students at Tulane University in New Orleans.

Cinematic iPhone XR video shows intimate side of NYC

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Andy To iPhone XR
Andy To loves New York City and here's the proof.
Screenshot: Andy To/YouTube

Andy To is a rising creative with a poetic touch to video and quickly becoming a name to know.

His name is now on the mind of Apple CEO Tim Cook, who gave the young filmmaker a shoutout on Twitter for a short on life in New York City captured all on the iPhone XR.

Apple reclaims crown as most valuable public company

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Tim Cook earnings apple
Tim Cook is really good at making money.
Illustration: Ste Smith/Cult of Mac

Apple is back to being the world’s most valuable publicly traded company once again.

The company’s stock price has been rising steadily since Apple revealed its first earnings of 2019 last month. Worried investors ditched the stock at the beginning of the year due to slumping iPhone sales, but it just passed Amazon and Microsoft today, putting Apple back on top.

Quit or canned? Why is Angela Ahrendts leaving Apple? [Opinion]

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Apple retail chief Angela Ahrendts with poster Will.i.am  at the Apple Watch unveiling in 2014.
Did Angela Ahrendts jump or was she pushed?
Photo: Leander Kahney/Cult of Mac

When Apple fires an executive, the company is rarely straightforward about the situation. Apple never puts out a press release stating plainly that the executive was canned. So Tuesday’s unexpected announcement that Angela Ahrendts, Apple’s head of retail, is leaving in April led many to suspect she was fired.

That’s because the announcement came as a surprise and seems rushed. She’s certainly not retiring or quitting to join another company. The press release phrase “new personal and professional pursuits” sounds like code for “canned.”