Today in Apple history: iPhone 6 is bigger and better than ever


The iPhone 6 and 6 Plus were massive upgrades for Apple.
Photo: Jim Merithew

September 19: Today in Apple history: iPhone 6 is bigger and better than ever September 19, 2014: The iPhone undergoes its biggest upgrade — both figuratively and literally — since the original, with the launch of the iPhone 6 and iPhone 6 Plus handsets.

The iPhone 6 brings a new 4.7-inch form factor, while the iPhone 6 Plus boasts a massive 5.5-inch design. The previous-generation iPhone 5 measured only slightly taller than its 3.5-inch predecessors. But with the iPhone 6, Apple abandons that strategy for the first time to take on big-screen Android “phablets.”

As Tim Cook nears a decade at the helm, Apple focuses on who’ll take over


Tim Cook WWDC
Who will be Apple's next CEO?
Photo: Apple

Much of Apple’s senior team, including 59-year-old CEO Tim Cook, are of a similar age. That means they’re probably not going to be in their roles for too many more years.

As Cook approaches a decade at the helm of Apple, a Friday report from Bloomberg claims that he and his team are “increasingly focused” on succession planning. That means cultivating its “next class of top managers” who could take the helm of the world’s most valuable company.

Tim Cook donates $5 million of his Apple fortune to charity


Tim Cook goes to Washington
Tim Cook has said he will give his entire fortune away to charity.
Screenshot: Apple

Tim Cook, a freshly minted billionaire thanks to Apple’s continued powerhouse performance, last week gifted more than $5 million worth of Apple shares to charity.

According to a U.S. Securities and Exchange Commission filings, Cook donated 10,715 shares on Friday. At close of play Friday, Apple was trading at $497.48. This week it has passed $500.

Today in Apple history: Steve Jobs resigns as Apple CEO


Why Salesforce chief gave up for Apple
Steve Jobs' health wouldn't allow him to continue as CEO.
Photo: Ben Stanfield/Flickr CC

August 24: Today in Apple history: Steve Jobs resigns as Apple CEO August 24, 2011: With his health worsening, a cancer-stricken Steve Jobs steps down from his role leading Apple. Tim Cook assumes the role of Apple’s seventh CEO.

“I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s CEO, I would be the first to let you know,” Jobs writes in his retirement letter to the Apple board. “Unfortunately that day has come.”

Apple at $2 trillion is amazing for investors, but boring for fans [Opinion]


Tim Cook WWDC
Are Apple's days as a game-changing innovator behind it?
Photo: Apple

Apple’s surge past a $2 trillion market cap this week underlines just how well CEO Tim Cook’s vision works for shareholders. But is this good news for Apple fans?

The first publicly traded U.S. company to hit this milestone, Apple has transformed from one of the world’s dynamic companies into one that can be, well, kind of boring. The strategy that fueled this unprecedented success makes it far less likely that we’ll seen an insanely innovative product coming out of Cupertino in the future.

Tim Cook joins the billionaires’ club


Tim Cook earnings apple
Tim Cook’s net worth has gone up, up, up!
Illustration: Ste Smith/Cult of Mac

The CEO of Apple reportedly passed a huge milestone: He’s now a billionaire. Tim Cook’s net worth has risen significantly, partially as a result of Apple stock more than doubling in value in the past 12 months.

But Cook is not likely to stay a billionaire. And not for the reason you might think.

Phil Schiller’s new role as Apple Fellow means big promotion for Joz


Phil Schiller
Schiller has guided Apple's marketing efforts for more than 30 years.
Photo: Apple

Apple on Tuesday said that Phil Schiller, the company’s senior vice president of worldwide marketing, will move on to become an Apple Fellow.

Schiller continues to report directly to Apple CEO Tim Cook in his new position, which involves leading the App Store and Apple Events. Greg “Joz” Joswiak takes up Schiller’s previous role.

Tim Cook mostly avoids grilling during historic congressional antitrust hearing


Tim Cook answers questions about App Store business practices.
Things didn't get too hot during Tim Cook's virtual visit to Capitol Hill.
Photo: C-SPAN

Apple CEO Tim Cook mostly avoided questioning during Wednesday’s historic congressional antitrust hearing on the business practices of Big Tech.

Cook took only a handful of questions from the House Judiciary antitrust subcommittee. Lawmakers directed most of their questioning — which capped a year-long investigation into antitrust issues — at Cook’s fellow CEOs from Facebook, Google and Amazon.

Tim Cook says Apple treats devs fairly in ‘street fight for market share’


Tim Cook answers questions about App Store business practices during the House Judiciary antitrust subcommittee hearing.
Tim Cook answers questions about App Store business practices.
Photo: C-SPAN

Apple CEO Tim Cook defended App Store business practices and said his company treats all software developers equally as he faced questioning Wednesday in front of the House Judiciary antitrust subcommittee.

Cook said it’s in Apple’s best interest to treat devs fairly. The company wants the best and brightest to write iOS apps, he said, because killer software proves essential for a company engaged in a “street fight for market share in the smartphone business.”


Tim Cook
Far from gatekeepers, Tim Cook will argue that Apple is opening doors.
Photo: Apple