There’s More in the Making event

This week was one heckuva wild ride for Apple fans. First we got new MacBook Airs, iPad Pros, Mac minis and Apple Pencils. Then Apple threw Wall Street a curveball during yet another surprising (and surprisingly positive) earnings call.

Get the scoop on the latest Apple hardware, plus reviews and how-tos, in this week’s free issue of Cult of Mac Magazine. Then get ready to spend your weekend drooling over it on your iPad or iPhone. Grab your free subscription to Cult of Mac Magazine from iTunes now.

Bonus: Don’t miss your chance to win an iPhone XR!

This week on The CultCast: Apple’s “There’s More in the Making” keynote was an action-packed ride stuffed with one hardware update after another! We’ll tell you what we like (and what we don’t) about Apple’s newest product updates. Plus: Apple quietly offers a big “screw you” to 2018 MacBook Pro owners. Prepare for a rant!

Our thanks to Squarespace for supporting this episode. It’s simple to accept Apple Pay and sell your wares with your very own Squarespace website. Enter offer code CultCast at checkout to get 10% off your first hosting plan or domain.

Apple has been killing it this year, and this week’s “There’s More in the Making” event was no exception. People tuning in were treated to the unveiling of a new Mac mini, a stunner of an iPad Pro refresh, a gorgeous new MacBook Air, and more. Heck, there was even a super-hot New York crowd thrown in for good measure!

If you missed the event live, there’s now an easier way to see it than ever. That’s because Apple just uploaded the whole 90-minute event to YouTube.

Apple finally dusted off the MacBook Air. The 2018 model sports a brand new design, a gorgeous Retina display, and powerful upgraded internals. All of sudden, Apple’s most affordable notebook is up there with its best.

In fact, the new ultraportable is so good, you would be crazy to buy a 12-inch MacBook right now. So, how does the new MacBook Air stack up against the rest of Apple’s laptop lineup? Which model best suits your needs, and which delivers the best bang for the buck?

Find out right here in our comprehensive MacBook comparison.

More than 60 new sessions to teach Apple users how to get the most creatively from their apps and devices will be added to the “Today at Apple” program, the company announced in New York today.

Held at Apple Stores around the world, the sessions offer primers on essential hardware and software in the Apple ecosystem. Each workshop is headed by local creative professionals teaching coding, digital drawing, photography, video and making music.

You don’t need a second-gen Apple Pencil with finger-tap gesture commands to do the math.

Walk into an Apple Store for the newest iPad Pro, Apple Pencil, keyboard and other useful items, and you could walk out more than $2,000 lighter in the wallet.

Didn’t have time this morning to watch the full keynote video from Apple’s ‘There’s More in the Making’ keynote this morning in New York? Well, you can now catch all the highlights by watching the new videos Apple produced to go with the products.

Apple just uploaded six new videos to its YouTube channel showing off all the new features on the MacBook Air, Mac mini and iPad Pro. We’ve gathered them together here so you can catch up on all the new goodies.

Check it out:

Apple finally gave its Mac and iPad Pro lineups some much-needed love today during its big ‘There’s More in the Making’ event in New York.

Tim Cook and company brought out some new faces to introduce some gorgeous new products for the company’s last event of the year. Even though we already had a solid idea of what to expect, the company still managed to throw in some surprises and blow away our expectations.

These are the biggest takeaways from the More in the Making keynote:

The amazing new iPad Pro comes with a redesigned form factor and USB-C. But it’s lacking one feature that’ll surely upset a few fans: the 3.5mm headphone jack.

Apple first dropped the legacy port on the iPhone back in 2016 with the iPhone 7. With Apple now no longer making the iPhone 6s and SE, you can’t get a new iPhone with the headphone jack any more. And now it’s gone from the new iPad as well.

Apple just unveiled the biggest change to its iPad line since Steve Jobs showed off the first iOS tablet in 2010. The display bezels have been stripped away, essentially giving the iPad Pro an all-screen design.

Equally as important, this is the first iOS device ever with a USB-C port in place of the Lightning port. This will allow the iPad Pro to connect to external monitors and other hardware.

Ten years after launching the game-changing MacBook Air, Apple took the wraps off the latest iteration of its ultra-thin, affordable laptop. And, boy, does it look great!

Boasting a considerably smaller bezel, a Retina display, a Touch ID sensor and an overall slimmer design, this is the MacBook many will have been waiting for.

After being forgotten for four years, the Mac mini is back with an upgrade that was well worth waiting for.

Apple’s most affordable desktop, which is still small enough to stick anywhere, is vastly more powerful than it’s ever been before. You now get quad-core processors as standard, significantly faster graphics, all the memory you can shake at stick at, and so much more.

It also comes in gorgeous space gray.

The last major Apple event of 2018 is just hours away. And if the rumor mill is right, it could be the most action-packed keynote Apple has had in years.

New iPads, Macs, AirPods and more are expected to be revealed when Tim Cook and company take the stage at the Brooklyn Academy of Music in New York. The show kicks off at 10 a.m. Eastern. Apple will live-stream it worldwide, but we will kick off our live blog a bit before that.

Come on in and join the fun!

The second-biggest Apple keynote of 2018 is nearly here, and for some Mac fans, the wait can’t end soon enough.

Unlike last month’s iPhone XS keynote, all the details haven’t leaked ahead of the “There’s More in the Making” event. Still, we have a pretty good idea what Apple’s magic pipeline will pump out next Tuesday.

Apple and Amazon are already starting to make retaliatory moves on Bloomberg Businessweek for its claims that the two companies’ servers were hacked by China.

Amazon pulled its Q4 ads from Bloomberg’s website, cutting off significant ad revenue. Meanwhile, Apple has decided to give Bloomberg the old Gizmodo treatment — by banning the company from next week’s “There’s More in the Making” event.

New Macs are expected at Apple’s upcoming October 30 event — and the Eurasian Economic Competition database is the unlikely place that may have just confirmed that.

The online database has been updated with three new filings for desktop computers running macOS 10.14. These most likely refer to rumored upgrades of the iMac and Mac mini. Apple last updated the Mac mini four years ago on October 16, 2014.

The next big Apple event everyone has been expecting just became official. Looks like new tablets, laptops and desktops could be unveiled October 30.

What makes this unusual is it won’t be at Apple headquarters in Cupertino, but at the Brooklyn Academy of Music.