One of the skills a designer must have is the ability to put various pieces together into something cohesive. Problem is, those various assets can cost a lot of money. And if you’re not a full-time professional designer, or you’re simply strapped for cash, an asset library can be the tool that lets you complete your creative work.
In four years, Instagram has gone from having one million to over 150 million users. The app’s reach as a platform for sharing photos is incredible, but for many, the value of what’s posted maxes out at a number of likes.
Many photographers with tens or even hundreds of thousands of followers on Instagram have little-to-no prior professional experience. Yet they’ve managed to gather huge followings around the photos they take and share from their smartphones.
“My God, these guys have no idea how talented they are,” Chad Newell remembers saying to himself during Instagram’s early days. “We could sell this stuff.”
The lack of commercial opportunity for a new class of mobile photographers led Newell, a veteran of the stock image industry, to create a startup for buying and selling photography called Snapwire. Think of it like 99designs and 500px combined with Shutterstock.
While still in its early days, Snapwire is already drawing big-name advertisers to its growing of library premium stock photography. And it’s filling that library with the kinds of shots you would normally see in your Instagram feed.
Let me paint a scenario for you. You’re a creative type. Maybe professionally or as a hobby or maybe you’re just the go-to person in the office. You need to pull a rabbit out of your hat—again— and you’ve got nuthin‘. Like less than nuthin’. What you need are some creative resources to browse through and use for your project.
Most of us have a few things stashed away to use, but those get old and stale fast. Which is why from time to time you need to pick up some new fonts, textures, graphics, icons, and such. Something like The Creative Design Bundle 2.0.