Apple spends less than its chief competitors on research and development, both in total dollars and as a percentage of its revenue.
Still, the company spends far more now than it did before Tim Cook ran the company.
Apple’s spending on research and development of new products keeps growing. The company’s R&D spending increased by hundreds of millions in the second quarter of this year, totaling more than ever before.
But where is all this money going? Some of its R&D projected are obvious, but others the company tries to keep secret.
Apple spent a whopping $12.7 billion on research and development last year. And $51 billion since Tim Cook became CEO. But one analyst says that might not be enough.
The company actually spends less on R&D as a percentage of the money it takes in than many of its competitors. About half as much.
Apple has confirmed plans to open two additional research and development centers in China this year.
The centers in Shanghai and Suzhou will focus on developing technical experts for its local supply chain, and attracting graduates from universities like Peking University, Tsinghua University, and Shanghai Jiaotong University.
Apple has plans to open a new research and development center in Jakarta next year, according to Indonesia Communication and Information Minister Rudiantara. The project is said to be in its final stages and building is expected to begin in late December.
