| Cult of Mac

Bangkok’s Apple Central World may be the most spectacular Apple store yet

By

Apple Central World 3
New Apple Store looks similar to the iconic Steve Jobs Theater.
Photo: Apple

Apple opened its second and largest retail location in Thailand Friday. Located in Bangkok’s famous Ratchaprasong, the new store is spectacular even by the high standards of existing Apple Stores.

“In December, I visited the team in Bangkok as construction was underway, and I know they can’t wait to help our customers and to share this special space with the whole community,” Tim Cook tweeted in celebration.

Tim Cook’s tasty street food odyssey continues in Thailand

By

Tim Cook’s tasty street food odyssey continues in Thailand
The crab omelette's good and Apple's worth $1.2 trillion. Could life get better?
Photo: Tim Cook/Twitter

Tim Cook’s street food tour of East Asia continues. Earlier this week, Cook enjoyed a traditional breakfast in Singapore’s Tiong Bahru Market. Now he’s hopped over to Thailand, where he chowed down on some “five star” crab omelette in Bangkok with food bloggers Yota and Jira.

Oh, and visited some developers and Apple users, too. But, you know, that crab omelette!

Apple’s iPhone sales problem isn’t limited to China

By

iPhone sales
Critics say Apple needs to build more affordable iPhones.
Photo: Apple

China is not the only part of the world where Apple’s iPhone is losing market share to hard-charging Chinese brands.

Sales of the iPhone are falling off in Europe and Thailand, the second-biggest smartphone market in Southeast Asia, where shipments fell by more than 50 percent.

iPhone production could head to Vietnam to avoid U.S. trade tariffs

By

iPhone XS box gold
Bag yours before they're all gone.
Photo: Ste Smith/Cult of Mac

iPhone assembly partner Foxconn is considering the possibility of opening a new facility in Vietnam in an effort to avoid U.S. trade tariffs.

The factory would focus specifically on iPhone production, according to a new report. Vietnam Chamber of Commerce and Industry Vu Tien Loc says talks with Foxconn are underway.

Look inside Apple’s first store in Thailand

By

Apple store bangkok
The outside of the new Bangkok store.
Photo: Apple

One of the most popular countries in South East Asia for American tourists is finally getting its first Apple store.

Apple is set to open the doors of its Bangkok store in Thailand on Saturday, offering Apple’s first-ever official sales channel in the country for the iPhone XS, XS Max, XR and the Apple Watch Series 4. Ahead of the launch, Apple shared a few shots of the interior and it looks both simple and grand.

Apple’s first Thailand store looks absolutely stunning

By

Spin9 Apple Store Bangkok 1
Well, that certainly makes a good first impression!
Photo: Spin9

Apple has confirmed that its first retail store in Thailand will open next month in Bangkok — and it looks absolutely spectacular. If Apple’s goal was to make a strong impression from day one, we can safely say this: Mission accomplished.

The new store is part of the ambitious Iconsiam complex on the Chao Phraya River in Bangkok. Along with Apple’s debut retail store in the country, Iconsiam is home to two shopping malls, a department store, 3,000-seat auditorium, amusement park, fitness center, and residential buildings.

Photo shows what may be Thailand’s first Apple Store

By

Thailand Apple Store
A glimpse at the (possible) new Apple Store.
Photo: Siampod

We may well have confirmation of the opening of the first Apple Store in Thailand, thanks to an image shared on social media. While it doesn’t reveal the retail store in all its completed grandeur, it does show a building with recognizable glass exterior and, of course, that all-important logo.