Apple and The Rock’s rampage of crazy ads continued today with two new commercials that pair the movie superstar with digital assistant Siri.
In the latest short ads, The Rock taps into his ability to speak Mandarin in order to showcase Siri’s support for more than 20 languages. The funny ads are a sequel of sorts to the short film Apple released last month starring the unlikely duo.
Check out both new ads below.
Apple’s partnership with the Rock (aka Dwayne Johnson) has spawned three new ads for the iPhone 7 that showcase Siri’s talents at performing everyday tasks.
The Rock cooks up something smelly and takes his selfie talents to space in the colossal ads that are a follow up to the short film Apple released last month starring Johnson and Siri.
Check out all three sequel ads:
Apple is set to unveil its latest earnings report on Tuesday, and Wall Street analysts predict it will probably be the most boring earnings call of 2017.
This will likely be Apple’s last public announcement before it unveils the next generation of iPhones. Apple CEO Tim Cook might drop some hints on what to expect, and when, as investors look forward to Apple’s next big blockbuster quarter. As usual, Cult of Mac will be here liveblogging the entire event with all the analysis and wit we can muster.
Watch for these five things during the call:
Every year, we see some fancy new Android handset try to challenge the iPhone camera, whether it be in sheer number of megapixels or some smart AI image processing technology.
However, Vic Gundotra, Google’s former senior vice president of social, says there’s only serious contender when it comes to making him replace his DSLR: the iPhone.
If you’re yet to adjust to a larger iPhone, it seems you’re going to get left behind. A new report claims Apple has no plans to refresh the iPhone SE, its smallest and most affordable handset, which hasn’t been properly updated since last March.
If you’re an iPhone photographer with olloclip lenses, you’re pretty serious about your mobile image captures.
olloclip and big-name accessories brand Incase partnered with you in mind for a limited-edition Filmer’s Kit that became available today at Apple stores worldwide.
iPhone 7 sales remain “steady” despite the introduction of the Samsung Galaxy S8 and a flood of iPhone 8 rumors.
A new report suggests that Apple’s most recent smartphone is dominating the premium smartphone market in the U.S. alongside its main rival, and there’s little sign of a mass-holdout for the big refresh this fall.
The ongoing fight between Apple and Qualcomm could result in an import ban on all new iPhones powered by Intel.
Qualcomm requested today that the U.S. International Trade Commission place a “limited exclusion order” on all iPhones that use Intel’s 4G wireless modem. iPhones powered by Qualcomm’s chip would be excluded from the ban.
Investors will get their next glimpse into how well iPhone sells are doing on August 1 when Apple reveals its Q3 earnings for 2017.
Apple updated its investor relations page today confirming the time and date of its next earnings call, which will include early sales of the new iPad Pro and MacBook Pros unveiled at the company’s Worldwide Developers Conference at the beginning of June.
Apple has cut iPhone, iPad, and Mac prices in India this week following sales tax reforms.
Shoppers can now save up to 7.5 percent on the latest iOS devices, but the discounts aren’t quite as generous on Apple Watch or Macs.
The iPhone’s success has been nothing short of spectacular. With more than 1 billion units sold as of June 2016, rival consumer electronics companies can only dream of building a product that popular.
It’s not easy to foresee how the iPhone will evolve in the future. Some things are obvious — like faster processors, more advanced cameras, and even better displays — but we must look beyond these to get a sense of Apple’s biggest ambitions. Here’s some of the many ways the iPhone might get better, stronger and faster in the next 10 years.
Ever thought you could do with a second display on your iPhone? InkCase for iPhone 7 is exactly that. You can use it to read books, display useful widgets or pretty photos, and lots more.
It’s just one of the awesome ideas in this week’s Crowdfund Roundup. We also have the world’s first wireless earbuds with Bluetooth 5.0, the ultimate survival tool, and more!
A new sound file hidden inside iOS 11 may hint at a major new feature coming to the iPhone 8 later this year.
Early rumors claim Apple’s next smartphone will pack inductive charging capabilities when it debuts in the fall. Now it looks like iOS 11 may have confirmed the feature with a new sound file called “engage_power.caf” that’s not being used at all.
Apple published a new video to celebrate Canada’s inclusive spirit today as the company’s latest ad for its ‘Shot on iPhone’ campaign.
The inspiring commercial was created by three Canadian artists with the help of iPhone owners across the country. Like many of Apple’s other ‘Shot on iPhone’ ads the new ‘Portrait of Canada’ spot features a montage of short videos and photographs captured by iPhone.
Thanks to Apple’s engineering magic, the iPhone has long outpaced its Android-powered rivals.
In real-world speed tests, the iPhone can blaze past high-end competitors from the likes of Google, Samsung and LG, despite slower processors and less RAM. But not anymore. We finally have an Android device that packs more power than the iPhone 7 — and that’s the OnePlus 5.
There are so many ways to run out of battery at just the wrong moment. Maybe you underestimated the lifespan of your backup battery, forgot your cable, or mistook them for your Lightning headphone cables. Whatever the case, it pays to have options, and that’s why we’ve rounded up these great deals on charging accessories that can save the day when the juice runs low.
In an effort to regain relevancy in the ridiculously competitive mobile network space, Virgin Mobile CEO Richard Branson revealed today that his company is going all-in on iPhone.
Virgin Mobile is set to become the first-ever iPhone-only carrier and to kick things off the company is offering a deal for Apple fans that just might convince them to switch from one of the major networks.
The launch of the iPhone 8 may not happen until October of this year, based on the comments of one of Apple’s suppliers that is making a key component for the new device.
Apple allegedly plans to take its augmented reality tech to the next level by adding lasers to the iPhone 8. One of the companies that is likely supplying Apple with the parts, Finisar, dropped some details during its latest earnings call that hints when fans can finally expected to see the iPhone 8.
Excitement for the forthcoming iPhone 8 may be continuing to build, but the iPhone 7 and iPhone 7 Plus are still holding strong in the sales department.
According to new figures released by Kantar Worldpanel ComTech, the two current generation iPhone models were the top two smartphones in the U.S., in terms of sales, for the three months ending in May.
Samsung’s new Galaxy S8 and Galaxy S8+ have been rated the best smartphones available by Consumer Reports.
Both devices outranked their rivals — including the iPhone 7 — in design, battery life, and camera performance. However, they aren’t considered perfect, with testers noting that they are difficult to operate with one hand, and their fingerprint scanners are awkwardly-placed.
The iPhone 8 is expected to be Apple’s most beautiful device ever, but a new concept imagines what it would be like if it was also the most indestructible smartphone.
A flexible screen like the one seen in the video below would come with some big benefits, like the ability to wrap the iPhone around your wrist. Or it could be used as a curved screen for VR viewing.
Check out the neat demo:
iOS 11 brings brilliant new features and enough design tweaks to make everything feel fresh. The first developer beta landed this week, and we’re loving what we see – especially when it comes to the great new options for iPad users.
See for yourself in our iOS 11 hands-on video.
Interest in the (PRODUCT)Red iPhone has died down since its release back in March, and the novelty has likely worn off already for those of you who picked one up. Now it’s time to make it interesting again!
We’ve put together a list of five brilliant red products, all under $30, to compliment the red iPhone and reinvigorate your love for its unique color. Check out the video along with details for all the accessories we’ve featured below.
If you want an affordable iPhone, but you don’t want to settle for a 4-inch iPhone SE, you might want to check out Apple’s relaunched 32GB iPhone 6.
It originally made its debut in emerging markets back in March, then in the U.S. — and now you can buy it in the United Kingdom.
Despite the demand for larger, sharper smartphone displays, iPhone SE has beaten out all other smartphones to top the latest American Customer Satisfaction Index (ACSI).
Just two of Apple’s devices placed in the top five, and with a score of 87 out of 100, iPhone SE took the number one spot ahead of iPhone 7 Plus and the Galaxy S7 series.
