Summer is finally upon us and staying up to date with the latest devices is essential for vacation season. With long awaited trips rapidly approaching, having a great camera to document all your adventures is paramount. Do yourself a favor this summer, sell your old device, and upgrade to a new iPhone 7 or 7 Plus just in time for that beach trip!
Apple is continuing to push Portrait Mode in its newest ad for the iPhone 7 Plus that takes place in a barber shop of all place.
The new ad was shared on Apple’s YouTube channel today promoting the Portrait Mode feature that is powered by the dual-lens camera on the iPhone 7 Plus. Apple’s fun new ad shows how Portrait Mode makes the ordinary look extraordinary by advanced tech to blur the background, making subjects pop more than ever.
Did you know that you can shoot video and take still photos on your iPhone at the same time?
If not, you definitely need to watch Apple’s latest series of iPhone 7 videos that offer tips on how to capture amazing photos with the camera that’s always with you. Apple posted four more videos today that go with the other photography tutorials that came out yesterday. Now you can learn more about selfies, better angles, golden hour and more.
Apple is rightly proud of its great iPhone 7 camera, and in a new series of instructional videos debuting online it wants to make sure that users take full advantage.
The video series, posted on both Apple’s YouTube channel and a new webpage, follows on from the company’s acclaimed “Shot on iPhone” ad campaign, which highlights photos taken by everyday iPhone users. The new videos deal with topics like how best to shoot action or close-ups on your new iPhone.
Apple’s big pause in iPhone sales leading up to this year’s new models isn’t worrying one of the company’s biggest investors.
Berkshire Hathaway CEO Warren Buffett says he loves what Apple is doing with its buyback program for investors and even though sales are slow, the stock is still a great buy.
Meet the UMIDIGI G, a device that isn’t ashamed to be a complete ripoff of Apple’s latest smartphone. It runs Google’s latest Android 7.0 Nougat operating system, and it’s super-affordable at just $79.99. Its specifications aren’t bad, either — but you shouldn’t buy one.
The royalty battle between Qualcomm and Apple just took a nasty turn, according to a new report that claims the chipmaker is aiming to deal a major blow to Cupertino’s iPhone business.
Apple’s Q2 earnings report for 2017 just barely beat Wall Street’s expectations when the numbers were revealed this afternoon, but there are plenty of reasons to still be optimistic about AAPL.
During the company’s call with investors today, Apple CEO Tim Cook and CFO Luca Maestri discussed some of the struggles the company experienced last quarter, from slumping iPhone sales to economic headwinds in China.
Apple is set to reveal its second quarterly earnings report of 2017 this afternoon. And according to analysts, the numbers won’t be nearly as impressive as last quarter’s record-shattering results.
Tim Cook and Apple CFO Luca Maestri will run through all the numbers with investors today at 2 p.m. Pacific. As usual, Cult of Mac will be liveblogging the action with all the analysis and snark we can muster.
AirPods are the most beloved product Apple has launched in years, based on a new survey that found an astonishing percentage of AirPod owners are extremely satisfied.
Growth in the smartphone industry isn’t dead yet, according to the latest report from the International Data Corporation which found smartphone shipments grew more than expected last quarter.
IDC predicted shipments would rise 3.6%, but the industry actually saw 4.3% growth in Q1 2017. Unfortunately for Apple, most of the increase in shipments were triggered by a couple of Chinese companies.
Samsung already made life difficult for Apple’s next-generation iPhone with its stellar Galaxy S8 series, but it won’t stop there.
The South Korean company confirms it plans to release another flagship smartphone in the second half of 2017 that will give iPhone 8 an even tougher challenge.
A newly discovered bug in iOS 10 is wreaking havoc on iPhone owners by making Control Center more unstable than ever.
With just three taps, the bug allows anyone to crash an iPhone in seconds. Once the trick is executed, the only way to unfreeze an affected iPhone is with a hard reboot.
If you’re new to iPhone, or you’ve recently upgraded to a new model, you might be wondering if you’re missing out on great apps. In this video, we’ll show you some of the terrific titles Cult of Mac video maker Ste Smith is using on his iPhone 7.
You’ll find apps for controlling your smart and home security devices, losing the weight you put on over Easter, keeping an eye on your data usage, and a lot more!
iPhone 7’s aluminum unibody and features like 3D Touch make it an expensive smartphone to build, but there’s one device that’s more expensive. A lot more expensive.
That’s Samsung’s swanky new Galaxy S8, which is by far the priciest smartphone available based on the bill of materials.
The first reviews of the Galaxy S8 and Galaxy S8+ have dropped a day ahead of their official launch in many markets, and there’s one thing to take away from them: Samsung just knocked it out of the park with its best smartphones to date.
Despite the problems the company encountered with the Galaxy Note 7 last fall, it has managed to produce two new devices that don’t disappoint. From gorgeous design and impressive cameras to the best display on the market, the Galaxy S8 series has it all.
It might not perfect, but the changes and improvements Samsung has made show Apple what a smartphone should be in 2017, and make it even more difficult for the iPhone to catch up.
Apple’s mission to kill the use of headphone jacks on the iPhone may be completed by 2018, according to a new report from Barclays.
In a note to investors today, the research bank says the three new iPhone models Apple introduces this year will all come with a Lightning to 3.5mm headphone jack adapter, but this could be the last time buyers get a free dongle.
Yet another set of schematics for iPhone 8 have surfaced ahead of its official debut, again hinting at slimmer bezels that make room for a larger display, and the removal of the Home button.
The latest also suggest that Apple will relocate its fingerprint scanner to the back of the device to retain Touch ID functionality.
Charging your iPhone is about to get a lot faster in 2017, according to a new report that also claims Apple plans to add 3GB of RAM to all three of its new iPhone models this year.
In a research note sent to investors, Wall Street firm Cowen and Company contradicts previous rumors that claimed only Apple’s high-end iPhone 8 would get the RAM boost. If true, the new memory chips should make the iPhone speedier than ever.
Want to save a ton of money on a new iPhone? Try building your own.
Using a bunch of replacement parts bought at a marketplace in China, an ingenious YouTuber proves it’s entirely possible to build your own iPhone 6s. It turns out buying the parts is way cheaper than getting an iPhone 6s directly from Apple, as long as you’re cool assembling the tiny parts on your own.
The Galaxy S8 might be packing a brand new Qualcomm processor, and it might outpace the iPhone 7 easily in benchmark tests. But when it comes to real-world performance, Apple’s 7-month-old smartphone proves it’s still king.
NYU graduate student Dejian Zeng pulled back the curtain on Apple’s factories in a tell-all that details his six-week stint working on an iPhone assembly line in China.
Zeng’s lengthy interview reveals details on everything from conditions inside a Pegatron dormitory to how Apple slowly shifts production for new iPhone models. Some of the most interesting bits, though, are the tiny details that show how working in an Apple factory could drive you crazy.
Horrible sleeping conditions. Bad food. And boring tasks.
That’s what you can expect if you ever land at job at an iPhone factory, according to an ex-Pegatron employee and NYU grad student who went undercover at one of Apple’s factories in China.
President Donald Trump has called on Apple to bring iPhone manufacturing jobs to the U.S., but if Americans learn what it’s really like inside an iPhone factory, filling those jobs might be impossible.