The iPhone camera just gets better, making our hands the weakest link for capturing cinema-quality video. Video stabilization can only do so much, so this simple, portable gimbal is here to help take super steady videos.
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David Leitch, the visionary director behind John Wick and Deadpool 2, teamed up with Apple for the latest “Shot on iPhone” ad that takes snowball fights to an all-new level.
The 90-second ad, titled Snowbrawl, follows a young girl who teams up with her friends in a sprawling snowball fight against her older brother and his cronies. Packed with tons of action stunts and gorgeous slow-mo shots you wouldn’t expect to be shot on a phone, the new ad will have you hyped to shoot your own winter videos.
From dedicated digital cameras to smartphones, advances in technology have put incredible image quality in the palms of our hands. The images we can create with pocket-sized cameras are on par with professional optics from years past. But these are hand-held cameras, so the quality of video we shoot is still limited by how steadily we can hold them. Not so if you have this universal gimbal stabilizer.
Few things are more cinematic than a good, smooth tracking shot. It used to require tracks and a dolly to get these Kubrick-esque shots. But these days, you can fit the necessary equipment in your pocket. The Osmo from DJI is a must-have for any gear bag. It’s a lightweight gimbal stabilizer and 4K camera, adjusting to your movements in real time so that all your footage is cinematically seamless.
The camera on the iPhone has reached an unbelievable level. In terms of image quality, it’s competitive with dedicated, high end cameras. So when it comes to video, the weakest – and wobbly-est – link is still the hand that holds it.
Every year, Apple unveils a new iPhone model, often with new hyper-gee-whiz camera advancements that make it the…((ahem))…greatest smartphone camera of all time!
While hyperbole is baked into such announcements, even camera experts admit a high-end smartphone camera can under many circumstances produce images that are at least on par with shots from a DSLR. Of course, that doesn’t mean there aren’t some accessories that can help make your iPhone images just a touch better.
The biggest drone company in the world just came out with the world’s tiniest gimbal and it could be a total game changer.
DJI hosted an event in New York City today where the drone-maker unleashed its smallest creation ever: the Osmo Pocket. While most gimbal companies are busy making a big gimbal to put your iPhone or DSLR on, DJI just made a gimbal with its own camera that attaches to your iPhone.