October 12, 2011: Apple launches iCloud, a service that lets users automatically and wirelessly store content and push it to their various devices.
iCloud’s arrival marks the end of Apple’s “digital hub” strategy — and ushers in an age of inter-device communication and non-localized files.
Apple’s recently-adjusted App Store algorithm prevents too many of its own apps from dominating search results.
The change, which followed Spotify’s complaint regarding “unfair” App Store practices several months, handicaps Apple titles and has had a huge impact since being introduced.
August 4, 2008: Steve Jobs owns up to mistakes in launching MobileMe, spinning Apple’s bungled cloud service rollout as a learning opportunity.
“It was a mistake to launch MobileMe at the same time as iPhone 3G, iPhone 2.0 software and the App Store,” Jobs writes in an email to Apple employees. “We all had more than enough to do, and MobileMe could have been delayed without consequence.”
Eddy Cue, Apple’s point man on music, video and other service offerings, denies reports that he and Tim Cook are forcing the producers of Apple TV+ shows make them all squeaky clean and family friendly.
Instead, he says the intent is to create a broad array of offerings for its upcoming streaming video service, including ones for “mature adults.”
Apple has some big designs on television with its Apple TV+ service. But Eddy Cue, SVP of Internet Software and Services, admits the company didn’t have much expertise on the subject of TV when it started its latest project.
That’s now changed, Cue says, and Apple is focused on “creating the best” content possible. And he doesn’t think it’s left it too late, either.
Apple Music passed a milestone: it has 60 million subscribers worldwide. That’s a 20% increase in just over a year.
This news comes straight from the mouth of Eddy Cue, who heads up Apple’s streaming music efforts.
June 13, 2013: Eddy Cue takes the stand to defend Apple’s business strategy in an antitrust case against Cupertino regarding e-book pricing.
Cue, Apple’s senior vice president of internet software and services, is the Apple exec in charge of the iBooks Store initiative. His testimony proves vital to a case brought by the Department of Justice, in which potential damages climb well into the nine figures.
Apple has “hundreds” of people working to make Apple News+ the best place to read your favorite magazines.
The company has received lots of “great feedback” from many of its publishing partners, it revealed today. And some of them have special things planned for upcoming issues designed especially for Apple News+.
Apple put a ton of pressure on The New York Times and Washington Post to join Apple News+ before the new service was unveiled at a media event last week.
Details have surfaced of Apple’s negotiations with the two major publishers, revealing Apple media boss Eddy Cue was adamant about getting the two papers on board. Both companies declined Apple’s offer, but the New York Times’ COO hinted that the newspaper of record could possibly join the service in the future.
Apple appears to be planning to become a bigger influence in the world of watching sports as it prepares to announce its TV streaming service next week.
The iPhone-maker invited Sports Illustrated inside its geeky “Sports Ball Room” where a team of employees track pretty much every major and minor sports game in progress. While competitors like Facebook and Amazon are pursuing exclusive rights to air certain games, Apple is taking a different approach. It wants to curate all the must-see moments and alert subscribers when they’re happening.
