| Cult of Mac

Apple’s online store in India offers festive season discount on purchases

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Apple.logo.paris.store
Apple is running a festive season offer on its online store in India.
Photo: Josh Davidson/Cult of Mac

With the festive season starting in India, Apple is running a new offer on its online store in the country. You can enjoy a discount of up to Rs. 7,000 ($93) on your purchases through the store.

The offer is eligible on all orders worth at least Rs 41,900. Additionally, the company is offering No Cost EMI on cards from most banks.

iPhone 14 Pro wait times reach 4 to 6 weeks

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iPhone 14 Pro has the processing power for great gaming.
If you waited to order an iPhone 14 Pro until now, you'll have to be patient for weeks before receiving it.
Photo: Apple

If a coworker came in today with a new iPhone 14 Pro, you may have decided you just have to have one. Bad news: the wait is a month or more before it can be delivered.

There’s much better news for anyone interested in the more basic iPhone 14.

iPhone 14 and iPhone 14 Pro go on sale, and Tim Cook’s excited [Updated]

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Apple customer holding the iPhone 14 Pro
Apple's latest iPhones go on sale today.
Photo: Apple

The first set of iPhone 14, iPhone 14 Pro and iPhone 14 Pro Max preorders began arriving for customers around the world Friday morning. Further, the phones are now on sale in more than 30 markets.

Apple Watch Series 8 and 2022 Apple Watch SE preorders are also arriving for customers today.

Apple Store goes down ahead of ‘Far Out’ iPhone 14 event

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Apple Store down Far Out event
You can now only access Apple's online store after the 'Far Out' event.
Screenshot: Rajesh

Apple’s online store went down Wednesday morning, a few hours ahead of the iPhone 14 event. The company typically makes its store inaccessible a few hours before any event or new hardware launch.

Besides the iPhone 14 series, Apple is expected to announce three new Apple Watch models and the AirPods Pro 2.

Want to support national parks? Use Apple Pay this week.

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The Southwest Conservation Corps’s Leaders of Color crew provides a supportive space for aspiring BIPOC conservationists to break into the field.
The Southwest Conservation Corps’s Leaders of Color crew provides a supportive space for aspiring BIPOC conservationists to break into the field.
Photo: National Park Foundation/Jeremy Wade Shockley

Apple pledged Monday to donate $10 to the National Park Foundation (NPF) for many Apple Pay purchases. If you buy via Apple Pay on apple.com, in the Apple Store app or at a U.S. Apple Store through August 28, you’re helping national parks.

Cupertino said it’s a way to celebrate 106 years of the U.S. National Park Service. And you can also enjoy special content and collections on Apple Maps, Apple Podcasts and more.

New MacBook Air is even faster than we dreamed [The CultCast]

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The CultCast Apple podcast: These MacBook Air benchmarks show what a screamer the M2 chip really is.
These MacBook Air benchmarks show what a screamer the M2 chip really is.
Image: Cult of Mac

This week on Cult of Mac’s podcast: The latest benchmarks make Apple’s M2 chip sound better than we thought. In fact, the new MacBook Air that the processor powers might be the perfect laptop for almost everyone.

Also on The CultCast:

  • The iPhone 14 Pro’s always-on screen looks sweeeeet.
  • How does Apple keep pulling off earnings miracles?!?
  • What not to do when a creep steals your AirTag-equipped scooter.
  • Somebody built an Apple Store time machine.
  • And a truffle tangent to end all tangents.

Listen to this week’s episode of The CultCast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video livestream, embedded below.

Our sponsor: Squarespace

Special thanks to this week’s sponsor, Squarespace. Get all the tools you need to set up your very own website and commence selling anything online. Start your free website trial today at squarespace.com/cultcast (no credit card required). Save 10% off your first purchase of a website or domain with code cultcast at checkout.

The long wait for India’s first Apple store continues

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India Apple Online Store
Apple sells directly to consumers in India through its website, but still hasn't managed to open its landmark retail store in the country.
Photo: Apple

The first Apple store in India won’t open until 2023. Apple has been trying to open the retail location since 2019, but it’s been beset with delays.

The Mumbai store is supposed to be part of an important shift in the way the company does business in India. Another store in the country is also on the way.

Take a peek at the brand-new Apple Brompton Road store in London

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Apple Brompton Road, Apple’s newest store in London, opens Thursday, July 28, in the city’s bustling Knightsbridge neighborhood.
Apple Brompton Road, Apple’s newest store in London, opens Thursday, July 28, in the city’s bustling Knightsbridge neighborhood.
Photo: Apple

Apple previewed its newest retail outlet in the U.K. Tuesday, Apple Brompton Road in London’s Knightsbridge neighborhood. The store, set to open Thursday afternoon local time, claims a few “firsts.”

They include the first mirrored ceiling in an Apple Store, the first dedicated pick-up area in a U.K. Apple Store and the first time Apple has used a certain type of sustainable flooring.

Located a stone’s throw from Hyde Park and featuring design inspired by local flora, the store also boasts a brand-new augmented reality (AR) experience about William Blake.

Spot the gadgets hidden in new Apple wallpaper

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Can you see Siri, an iPhone and an Apple Pencil among the flora here?
Can you see Siri, an iPhone and an Apple Pencil among the flora here?
Photo: Apple

Cupertino’s latest Apple Store location is coming to tony Brompton Road, London, on July 28. To go along with that opening Apple just put out a flowery new wallpaper with some hidden imagery to help pique your interest.

Among the exotic flora in the image above, can you spot an Apple Pencil, an iPhone and Siri remote? That’s not everything lurking there, but it’s a start.

Armed thieves rob London Apple store

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Armed thieves rob London Apple store
Apple Covent Garden was robbed by armed men on Sunday afternoon.
Photo: Apple

Armed criminals carried out a daylight robbery of the Apple store in Covent Garden in London’s West End. The thieves reportedly got away with stolen Macs, iPhone and iPads.

Grab-and-run raids on Apple stores aren’t unusual, but it’s very rare for the perpetrators to be armed. No one was injured in Sunday’s U.K. incident, though.