Apple launches new ‘Today at Apple’ website for stores worldwide

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Apple's new website keeps you in the loop on classes in your area.
Apple's new website keeps you in the loop on classes in your area.
Photo: Apple

Apple is revamping its efforts to keep customers educated on all of its platforms today with the launch of a new website called ‘Today at Apple.’

The new sub site provides Apple fans with portal that shows all of the events, classes and other happenings at local Apple stores, giving users an easy way to sign up for the 4,000 sessions held across the globe each day.

Underground Milan store could be Apple’s most striking yet

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Screen Shot 2017-05-15 at 15.37.42
You'll have to walk through a waterfall to reach Apple's new store.
Photo: Apple

Apple is adding a spectacular new retail store to its collection — but you’ll have to visit Milan to see it.

Located in the city’s Piazza Liberty, the store will take a note out of Apple’s iconic Fifth Avenue Apple store in New York by being located underground, with access via a special elevator. Or, in this case, a spectacular staircase entrance located between two waterfalls.

Check out a couple more pictures below.

Today in Apple history: Apple reinvents the computer store

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Steve Jobs gives us a sneak peak at the first Apple store prior to its opening.
Photo: Apple

May15 May 15, 2001: Steve Jobs flips the script on the dreadful experience of computer shopping, unveiling an ambitious plan to open 25 innovative Apple stores across the United States.

The first two Apple stores, located at Tysons Corner in McLean, Virginia, and the Glendale Galleria in Glendale, California, are set to open later that week. But this is about much more than just a couple of retail outlets. It’s a radical reinvention of tech retail that will change the way computers get sold.

Apple extends service for buggy Smart Keyboards

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You can thank Microsoft for this... apparently.
You can thank Microsoft for this... apparently.
Photo: Apple

Apple says it will service “functional issues” on Smart Keyboards for the iPad Pro for up to three years, according to internal memos sent to Apple stores and service providers recently.

The company, in the memo sent last week, acknowledged that some Smart Keyboard owners experienced stuck or unresponsive keys as well as non-working Smart Connectors. Apple says it will fix any qualifying keyboards free of charge within three years of the date of purchase. The company will also give a refund to any customer who already paid for service on a Smart Keyboard.

Liveblog: Just how good (or bad) was Apple’s Q2?

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apple earnings
Apple's money-making machine is on a new level.
Photo: Steve Smith

Drastic new changes coming to an Apple store near you, this week on The CultCast

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Cupertino has a new vision for the Apple Store.
Cupertino has a new vision for the Apple Store.
Photo: CBS

This week on The CultCast: Apple stores are about to get a massive 2.0 overhaul, and we’ve got all the details. Plus: Why the iPhone 8 may launch super-late and with no OLED screen; Final Cut Pro X hits a massive milestone; Google co-founder makes a flying car, and you’re gonna want one; and we reveal our favorite new gadgets in an all-new Under Review!

Our thanks to Blue Apron for supporting this episode. Blue Apron makes it easy to cook delicious meals at home. See their upcoming menu and get your first three meals free at BlueApron.com/CultCast.

Thieves steal $24,000 of devices from Corte Madera Apple store

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Devices are clearly missing on some of the desk displays.
Photo: Amy Hollyfield/Twitter

Five thieves thought to be in their late teens and early twenties stole $24,000 worth of products from the Apple store in Corte Madera, California, in a brazen attack Monday night.

The gang entered the store shortly after 8 p.m., then grabbed 17 iPhones, three iPads and two Macs in front of a small group of customers. The culprits fled, and police are still searching for them.

Apple’s new Dubai store features mesmerizing ‘Solar Wings’

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The new Dubai store is a stunner.
The new Dubai store is a stunner.
Photo: Apple

Rather than loads of glass and steel, the crowning architectural achievement of Apple’s new Dubai store is its motorized carbon fiber windows. Apple revealed the store’s “Solar Wings” today, and they’re one of the coolest features we’ve ever seen.

The automated system is designed to minimize air conditioning usage in the United Arab Emirates store, but the most impressive feature is the way the system opens and closes. Prepare to be mesmerized!

‘Meet me at Apple’ is Cupertino’s Gen Z dream

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Angela Ahrendts wants you to hang out at the Apple store.
Photo: Apple

“Shall we meet at the Apple store?”

That’s the kind of question Angela Ahrendts, Apple’s senior vice president of retail, wants Gen Z shoppers to ask one another, according to a new interview airing this week CBC This Morning.