Apple’s whimsical ads welcome users to the new App Store


App Store
The App Store has undergone major renovations.
Photo: iOS 11

Apple’s new ad shows the power of having 40 million songs on your wrist


Apple Watch
Feel the liberating power of 40 million songs on your Apple Watch Series 3
Photo: Apple

Apple Music and Apple Watch are a match made in tech heaven, based on the latest ad from Apple.

The company published a new one-minute ad on its YouTube channel today that highlights the new cellular capabilities of Apple Watch Series 3. Apple’s captivating commercial features skateboarder Killian Martin performing a dazzling array of tricks indoors while jamming to music on Apple Watch.

Check it out:

Gen Z and Millennials choose Apple Music over Spotify


Apple Music
As young folks say, "Apple Music is the bees' knees, daddy-o."
Photo: Jim Merithew/Cult of Mac

It may be more than 40 years old, but Apple is an incredibly hot brand with young folk. A new piece of research confirming that comes from consulting firm Fluent, claiming that Apple Music is the most popular audio subscription service among both Generation Z and Millennials.

They’re also a whole lot more likely to pay for music subscriptions than older folks, which certainly bodes well for Apple Music’s future.

Days after Apple axed its U.K. music festival, Spotify is launching its own


Spotify's new festival
Spotify's first "Who We Be" will soon rock the United Kingdom.
Photo: Spotify

Just days after Apple pulled the plug on its annual U.K.-based Apple Music Festival after a ten year run, Spotify has announced that it will by heading to the United Kingdom to stage a music festival of its own.

The so-called “Who We Be” festival will debut November 30 at London’s Alexandra Palace. Its lineup will include the likes of British grime and hip hop artists Dizzee Rascal, Bugzy Malone, Cardi B, Giggs, J Hus, and Stefflon Don.

Apple signs cut-rate streaming deal with Warner Music Group


Apple will pay less for some of the hottest tracks.
Photo: Apple

Apple has reportedly signed its first major music streaming deal since launching Apple Music in 2015.

Sources “familiar with the matter” say it has signed a new, cut-rate agreement with Warner Music Group, and is on the verge of reaching a similar deal with Sony Music Entertainment.

Today in Apple history: Ping social network fails to strike a chord


Ping iTunes
Do you remember Ping?
Photo: Apple

September 1: Today in Apple history September 1, 2010: Apple’s new music-focused social network, Ping, ships as part of iTunes 10. Apple says the service will let users discover new music and more easily follow their favorite artists.

Ping racks up 1 million signups in the first 48 hours. Nevertheless, Apple’s social network is doomed from the start.

New Carpool Karaoke ads show off the most oddball pairing yet


Apple Music
Carpool Karaoke's best combination yet?
Photo: Apple

Apple has released two new trailers showing a preview of next week’s episodes of Carpool Karaoke: The Series.

One ad shows the pairing of Michael Strahan and Jeff Gordon as they sing songs like the 1980s classic “Physical” by Olivia Newton-John. The other depicts what may be the most fun oddball pairing so far as Shaquille O’Neal goes on a drive with one of WWE’s most popular wrestlers — and his name is John Cena.

Check out the ads below.

Amazon matches Apple Music on subscription fees for students


Amazon Music
Amazon's music service has competed with Apple since day one.
Photo: Amazon

If you’re a student in the U.S., you can now get Amazon’s Music Unlimited service for the same subscription price as Apple Music — thanks to Amazon slicing its fees.

Students who aren’t subscribed to Amazon Prime can get Amazon Music Unlimited for $4.99, the same amount that Apple charges. For Prime subscribing students, a six month subscription meanwhile costs just $6!