Apple Watch rumors are ready to be decoded...
We get slammed 24/7 with new Apple rumors. Some are accurate, most are not. To give you a clue about what’s really coming out of Cupertino in the future, we’re busting out our rumor debunker each week to blow up the nonsense.
The rumor mill has been quiet this winter, but before you dive into the Christmas festivities, Santa dropped off a new bag a rumors about the Apple Watch, iPhone 6s, and even the long-rumored Apple Television set.
Step up to crystal ball and see which rumors are built to last, and which will melt like snow.
iPhone 6s processor made in USA?
The Rumor: The A9 chip for the iPhone 6s will be made in the USA next year.
The Verdict: Highly unlikely. A report from Digitizes suggests that GlobalFoundries (the largest foundry in the US) is trying to become a mobile chip maker for Apple, but with Samsung and TSMC already having a long history of building iPhone processors, Apple’s extremely unlikely to switch to GlobalFoundries now, unless the price is irresistible.
Apple Watch is already in production?
The Rumor: Apple Watch is going into production one month ahead of schedule.
The Verdict: Too early to tell. Taiwanese news sources say Apple Watch maker Quanta is on a hiring spree to fulfill the 24 million units Apple wants in 2015. Production is supposed to begin in January but we doubt we’ll see the Apple Watch land on stores until Spring.
Bose takes on Beats Music
The Rumor: Bose plans to take on Beats Music with its own music streaming service.
The Verdict: This is going to end badly for Bose. Our crystal ball doesn't see how a music service helps Bose sell more headphones and speakers, and I doubt they have the software engineering capability to create a service that can rival Beats Music, Spotify, Pandora, and Rdio. Even if they go after the high-fidelity audio market they'll have to offer an experience that's truly revolutionary to get customers to jump onboard.
Apple Stores need more fashionistas
The Rumor: Apple Stores are hiring fashionistas for the Apple Watch launch.
The Verdict: Definitely. Internal documents floating around Apple Retail show Angela Ahrendts is looking for new employees who have a 'fashion or luxury background.' That's not very surprising as Apple Stores are already known to recruit talent from stores like Gap, J Crew, and Banana Republic. Now with the Apple Watch coming out, staff will need to be able to help you match your watch band to your outfit, and explain the difference between an Intel Core i5 and i7 processor.
Not giving up on Apple Television
The Rumor: The Apple Television will finally see the light of day in 2016, according to perpetual Apple Television rumormonger, Gene Munster.
The Verdict: Stop it Gene, it's not going to happen. We gave up on the idea of an Apple Television set like two years ago, after the first three years of Gene's predictions kept being wrong. Munster just won't let go of the idea that Apple is going to release a connected TV someday. The merits of the idea have been debated ad nauseam for at least five years now, so I won't get into why it doesn't make sense, but I'll just say, there's no way Apple is ever going to sell a television set.