SAN FRANCISCO — Just how big is Apple’s next product reveal going to be? All signs point to it being a massive blowout of an event — far bigger than the standard iPhone “s” upgrade the world is expecting.
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When Apple takes the stage at the Bill Graham Civic Auditorium in San Francisco for the fall media reveal, company execs will walk knowing they are in a sacred space.
Sure the building is 100 years old this year and is part of the city’s renaissance following the devastating 1906 earthquake. But the ground at the auditorium really shook in 1977, when Steve Jobs and Steve Wozniak brought the Apple II computer to the West Coast Computer Faire.
Apple sent out invites this morning to its iPhone 6s event on September and while event’s location is getting a lot of attention, Apple has also decided to do something completely unprecedented: allow people running Windows to watch it.