Will.i.am

Apple yanks controversial Planet of the Apps ad from Twitter

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Planet of the Apps
Not a high point for Apple.
Photo: Apple

The debut of Apple’s first original TV series, Planet of the Apps is getting off to a rocky start. Early reviews have been profoundly negative and the show’s ad campaign certainly isn’t winning over any new fans.

Apple’s Twitter account for Planet of the Apps sent out a new ad today that caused an uproar among fans who slammed it for being anti-family and promoting workaholism. The ad features one of the show’s app developers bragging about how he rarely sees his kids. It was quickly pulled but not before someone snapped a screenshot.

Take a look at the tone-deaf ad:

With Planet of the Apps, Apple fails to crack the code for good TV [Review]

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When it comes to original programming, this isn't exactly Netflix's House of Cards.
Photo: Apple

With its new reality show Planet of the Apps, Apple didn’t try to reinvent the wheel. It slapped a new body on a well-worn vehicle — wannabe entrepreneurs pitching their precious ideas to a panel of questionable celebrity experts — and drove straight to “Meh-ville.”

Planet of the Apps trailer is a prototype for bad TV

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Reality show Planet of the Apps is coming soon to Apple Music.
Photo: Apple

Prepare yourself for Apple’s first teaser trailer for Planet of the Apps, because it’s a total cringe-fest.

Billing Jessica Alba and Gwyneth Paltrow as some of “the world’s most culturally influential entrepreneurs,” the Shark Tank ripoff pairs budding app developers with tech luminaries and venture capitalists who can help make their App Store dreams a reality.

Apple tried to sign Chris Rock to iTunes movie deal

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Making TV shows is just one of Apple's many hobbies.
Photo: Apple

Cupertino’s slow flirtation with Hollywood nearly landed Apple an exclusive iTunes movie deal with comedian Chris Rock, according to a new report.

Apple has shown interest in producing original video content of its own. The company bought the rights to James Cordon’s Carpool Karaoke TV show, and it appears Apple has some tepid interest in making the type of movies you’d find on Netflix.

We talk iPhone 7s features and Tesla’s Model 3 on The CultCast

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This Model 3 could have carried an Apple logo one day.
Photo: Tesla

This week on Cult of Mac’s: Rumors point to an iPhone 7s with a drastic redesign, facial recognition and the return of the glass front and back. Plus: Folks around the world line up for the Tesla Model 3; Apple is making a show about apps hosted by technology expert musician Will.i.am; why the new iPad Pro is not a notebook replacement for the masses; and, in a bizarre plot twist, Apple seeks FBI’s iPhone unlocking secrets.

Our thanks to Freshbooks for supporting this episode. FreshBooks is the easy-to-use invoicing software designed to help small-business owners get organized, save time invoicing and get paid faster. It also makes tax time a cinch. Get started now with a 30-day free trial.

Apple is making a TV show about apps with Will.i.am

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Apple's first documentary is all about apps.
Photo: Buster Hein/Cult of Mac

The next piece of original video content coming out of Cupertino is going to look more like a big iPhone ad than a TV show.

Apple revealed today that is working with Black Eyed Peas singer and failed tech visionary Will.i.am to create a new unscripted TV series that’s all about apps.

Will.i.am thinks the Apple Watch is weird

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Will.i.am cheesin' with Apple retail chief Angela Ahrendts at the Apple Watch unveiling.
Photo: Leander Kahney/Cult of Mac

Black Eyed Peas founder Will.i.Am has been an Apple fanboy for years, but when it comes to supporting Jony Ive’s new wearable, the singer thinks it’s just weird.

During a panel discussion at the Cannes Lions festival, Mr I.Am said he recently saw a man at the gym with an iPhone 6 strapped to his arm even though he was wearing an Apple Watch, and it just didn’t look right he told SaleForce CEO Marc Benioff.

Forget about Dre, Will.i.Am is going to make a fortune off Beats too

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Dr. Dre has been busy celebrating the Beats acquisition with fountains of Hennessy but the world’s favorite hip-hop producer isn’t the only musician who stands to make a fortune off Apple’s big purchase.

Enter William Adams. You probably know him by his stage name, Will.i.am of the Black Eyed Peas. He’s been pimping the Beats brand since day one and for his loyalty he’s been blessed with founding shares in the company that stand to make him more money than he ever saw from his Grammy-winning song, “I Gotta Feeling.”

Steve Jobs’ Widow Set To Speak Out On Immigration Policy During Rock Center Interview

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Steve Jobs’ widow, Laurene Powell Jobs has kept herself busy with a number of different projects since the passing of her late husband. Yet, despite hanging out with the Clintons, one thing Jobs hasn’t done is offer an interview to a major news outlet.

Friday, April 12th on Rock Center with Brian Williams, Laurene Powell Jobs is set to be interviewed, for the first time since Steve’s passing, to advocate for young undocumented immigrants.

Will.i.am Recruited Steve Jobs’ Wife To Help Him Get Kids From His Neighborhood Into College [Macworld 2013]

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Will.i.am thinks he can predict the future of tech

macworldbug SAN FRANCISCO, MACWORLD/iWORLD 2013 – Will.i.am showed up at Macworld today, and yep, he was wearing his stupidly expensive iPhone camera case that you will never want to own.

During his Futurehunting keynote, Will.i.am sat down with Intel’s futurist, Brian Johnson, to talk about where they think the next big changes in tech are going to come from. I came into the keynote thinking Will.i.am would just talk about his camera accessory, but the Black Eyed Peas star actually has some big plans for the world, and he’s enlisted Steve Jobs’ widow to help him out.

What’s The Deal With Struggling Tech Companies And Celebrities? [Opinion]

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Alicia Keys thinks Blackberry is totally
Alicia Keys thinks Blackberry is totally "fly."

Despite the fact that she uses an iPhone, Alicia Keys joined BlackBerry’s CEO onstage today to announce her new position at the company as “Global Creative Director.” After giving a creepy analogy about her and BlackBerry “exclusively dating,” Keys skirted a question about what phone she used before her BlackBerry. That’s probably because she was a self-proclaimed “iPhone junky.”

The idea of a famous artist/non-technology expert like Alicia Keys getting in bed with BlackBerry may seem weird, but this isn’t something new. For years struggling tech companies have been using faux-celebrity partnerships and endorsements as a desperate plea for attention.

Everything To Expect At Macworld/iWorld 2013 [Macworld Preview]

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Cult of Mac is going to Macworld. Here's everything to expect, day-by-day.

Many people thought that without Apple’s injecting blood directly into the arteries of Macworld, the expo would quickly shrivel and die.

They were wrong. Apple may not have participated in the event since 2009 but things are still going strong. Macworld has transformed itself from an Apple launch event where Cupertino  announced products like the original iPhone and taught customers how to use them, to an event where people celebrate the culture that permeates Apple fans and binds them together.

In three short days, thousands of iFans across the globe will converge on San Francisco’s Moscone Center to celebrate everything that is great about Apple. It’s going to be a great show. Already, Macworld/iWorld 2013 is set to be one of the most entertaining Macworld conferences in recent memories. It’s going to be packed with celebrities like Ashton Kutcher and Will.i.am, while over 350 companies show off their new products to Apple fans who will love getting to hangout with each other and swap stories on everything Apple.

Here’s what to look forward to this week at MacWorld/iWorld 2013:

Will.i.am’s Thinks You’ll Pay Him $478 For This iPhone 4 Vintage Camera Case With A Keyboard

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Will.i.am, of Black Eyed Peas fame, has decided that your iPhone is cool but he could make it even more amazing. He’s got a new accessory called the V.4 that attaches to the iPhone and converts it into a “fashionable camera” by adding a vintage looking camera frame to the back with interchangeable lenses and a pop-out keyboard.

Not only does the accessory add a vintage camera and keyboard, but it also comes with its own vintage photo filters, a built-in flash, and photo editing. Plus, you don’t have to use Instagram anymore because now you’ll be able to upload your photos to Will.i.am’s own photo network called i.am.

Teens Use iPads To Transform Their Neighborhood [Sponsored Post]

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Teacher Enrique Legaspi at work for College Track.



This post is brought to you by Chase — a strong supporter of TRANS4M Boyle Heights, a program that provides multiple social services that address Boyle Heights’ particular needs. Learn more here.

While some kids are at goofing off at camp or watching re-runs this summer, a group of teens in Los Angeles are reinventing their neighborhood with the help of iPads.

They’re taking part in a new Digital Storytelling class and the first assignment – run as a contest – is to see who comes up with the best ideas for transforming Boyle Heights. This East Los Angeles neighborhood, described by singer will.i.am who grew up there as a “wasteland” is also home to one of the youngest populations in the city.

How iPads Can Transform Learning in Boyle Heights [Sponsored Post]

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Singer will.i.am at the TRANS4M Boyle Heights launch.
     Singer will.i.am at the TRANS4M Boyle Heights launch.

This post is brought to you by Chase — a strong supporter of TRANS4M Boyle Heights, a program that provides multiple social services that address Boyle Heights’ particular needs. Learn more here.

Summer school has never been this cool: kids in a Los Angeles neighborhood will spend four weeks using iPads and MacBook Airs in a digital storytelling class.

The class is part of a three-subject curriculum — they’ll be boning up on English and math skills, too — to boost the chances of 65 ninth graders to get into college.

It’s the first offering of the Trans4m Boyle Heights Initiative, backed by a $7 million, three-year commitment from Chase and lead by will.i.am, who grew up in the neighborhood. His charity,  i.am angel foundation, and College Track, co-founded by Laurene Powell Jobs, are teaming up for the project.

How will.i.am, Laurene Jobs and Chase Are Helping Find the Next Edison [Sponsored Post]

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This post is brought to you by Chase — a strong supporter of TRANS4M Boyle Heights, a program that provides multiple social services that address Boyle Heights’ particular needs. Learn more here.

Singer will.i.am describes the Los Angeles neighborhood of Boyle Heights where he grew up as a “wasteland.” He hopes that thanks to science education and tech it can become a place that fosters the next wave of entrepreneurs with the TRANS4M Boyle Heights Initiative.

Backed by $7 million, three-year commitment from Chase, the initiative will help build a center where local teens can learn employable skills in the arts and digital media and explore careers in science, technology, engineering and math.

Will.i.am Makes Funky Music with iPhone

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A video blog entry by Black Eyed Peas frontman Will.i.am shows just how much fun you can have in a recording studio with an iPhone at hand.

At about 1:40 seconds, the club-ready tune on youtube (or under “video blog” on his site) is catchy enough to have some fans wondering whether it’ll be part of his next album. It might not win over new converts to his Blackberry social network or much love at Nokia where he was a featured guest for the Remix party…