By

75% of Netflix users have no plans to jump ship to Apple TV+ (right away)
Netflix is continuing its momentum in the age of Disney+ and others.
Photo: Stock Catalog/Flickr CC

Apple TV+ still struggles to find an audience

By

Apple TV+ has yet to cut into the lead of well-established streaming video services.
Apple TV+ emphasizes that it offers only original programming. But so far that’s not working.
Photo: Apple

Apple TV+ has just a tiny fraction of the U.S. streaming video market, according to a market-research firm. Even nine months after its launch, it’s well behind well-established rivals like Netflix and even the other newcomer, Disney+.

Former Apple Music marketing boss Bozoma Saint John joins Netflix

By

Bozoma Saint John
Bozoma Saint John on stage at an Apple event in 2016.
Photo: Apple

Bozoma Saint John, the former head of global consumer marketing for Apple Music, is joining Netflix as its new Chief Marketing Officer, Deadline reports.

Saint John joined Apple with the Beats acquisition in 2014. She left Apple in 2017 to join Uber as its Chief Brand Officer, before jumping to Endeavor to become its CMO.

Apple TV+ lags far behind Netflix, Amazon Prime Video when it comes to ‘bang for your buck’

By

Appletvpluslogo
Apple TV+ isn't the place to go if you're all about quantity.
Photo: Apple

When it comes to how much content you get for your dollar, Amazon Prime Video is the best value VOD (video-on-demand) service and Apple TV+ is the worst, claims movie and TV search engine Reelgood.

At a time when new streaming services are launching all the time, the company ran the numbers to compare the likes of Netflix, HBO Max, Prime Video, Hulu, Disney+, and Apple TV+. Unsurprisingly, Apple TV+ doesn’t fare too well.

Banish lockdown boredom with big savings on Fire TV devices

By

Fire TV Edition Smart TVs
Now with Apple TV support!
Photo: Amazon

Amazon is helping us all say entertained during COVID-19 lockdowns with generous savings on its own Fire TV devices. You can pick up a Fire TV Stick for as little as $29.99, and Fire Edition TV sets from just $139.99.

All Fire TV devices now support Apple TV+ — as well as a host of other streaming services, including Netflix and Disney+. These are limited-time savings, so enjoy them before they disappear.

Apple TV+ is still a long way from winning viewers’ hearts

By

Apple TV+ is free to everyone who buys a new iPhone, Mac or iPad.
Although people generally like Apple TV+, they like rival streaming services more.
Photo: Apple

Apple TV+ won an accolade no one wants: it’s the streaming video service viewers are most likely to cancel once it stops being free.

Still, satisfaction with Apple’s offering is fairly high, according to survey results revealed on Friday. But people like almost all its competitors more.

Wow! Stay-at-home catapults Netflix to almost 16 million new customers in first quarter

By

netflix.logo
Netflix owes a guy now in prison for a lot of its almost 16 million new subscribers in the first quarter.
Photo: Brad Gibson / Cult of Mac

Apple and its Apple TV+ streaming service could only dream of numbers this big.

Call it the ‘Tiger King effect’ or whatever you like, but Netflix benefited from the stay-at-home, shelter-in-place directive by adding 15.77 million new subscribers worldwide in the first quarter, according to earnings results released Monday.

NBCUniversal streamer Peacock comes early to Comcast customers

By

peacock
Peacock is ready to take on Netflix and Apple TV+.
Photo: NBCUniversal

Comcast is jumping into the streaming wars this week with an early preview of Peacock that gives customers access to over 15,000 hours of movies and TV shows from NBCUniversal. Peacock isn’t set to launch to the public until July, but if you’re an Xfinity X1 or Flex customer, you can get a taste of service starting on Wednesday, April 15, 2020.

Apple might step in to save Martin Scorsese’s next movie

By

Killersoftheflowermoon
Scorsese says his big-budget film will feel like a western.
Photo: Rainy Day Books

Apple TV+ could become the home of Oscar-winning director Martin Scorsese’s next major film.

Scorsese’s project, Killers of the Flower Moon, is reportedly looking to find a new partner to produce or distribute the film after Paramount Pictures balked at the estimated $200 million budget.

EU and India launches push Disney+ past 50 million subscribers

By

Disney-Plus
Who wouldn't want Disney+ at this price?
Photo: Disney

Disney+ is catching up quickly to Netflix’s total number of paid subscribers thanks to the services’ recent launch in Europe and India.

The Walt Disney Company revealed today that it has almost hit its paid subscriber goal nearly four years early as it just passed the 50 million subscriber mark this week. The news comes just five months after Disney+ launched in the US.