Cult of Mac

Independent record labels say Apple’s recent promise to pay 10% more for Dolby Atmos tracks in Spatial Audio will take money away from them and give it to major labels and their stars, according to a new report Friday.

“It’s literally going to take the money out of independent labels and their artists, to benefit the biggest companies in the marketplace,” said a senior executive at one of the bigger independent record companies.

Have you ever been annoyed when someone sends you a PDF instead of a file you can edit? PDFs continue to be one of the most popular file types in the world, so why is it such a pain when you actually need to use one?

The answer is that you probably don’t have the right software to edit and convert PDFs to your liking. An all-in-one PDF editor like PDF Converter Pro can help, and it doesn’t need to cost a fortune. Lifetime licenses for the Mac app are on sale for $24.97 (regularly $99) for a limited time.

CEO Tim Cook teased Apple’s upcoming AI features during the company’s Q1 2024 earnings call Thursday, saying the company’s efforts will start to bear fruit later this year. It is rare for an Apple executive to provide even hints of the company’s future plans, but Cupertino has something to prove when it comes to artificial intelligence.

Google, Microsoft and other tech giants have invested heavily in AI, while Apple has little to show. However, the release of iOS 18 later in 2024 could change this. Cook says he’s “incredibly excited” about what’s to come.

A couple of weeks after Vision Pro’s preorders went live, the headset is now available for sale through Apple’s retail stores in the US.

If you could not get your preorder, grab the $3,499 mixed-reality headset from your nearest Apple store today. And if you preordered on time, your unit should arrive later today.

Also, if you didn’t feel comfortable laying down that kind of cash for a face-hugging computer without trying it first, you can book an online demo at an Apple Store — but it’s likely to be difficult to book a session. Apple’s booking system appears to be overwhelmed, and big crowds are mobbing Apple’s stores.

Got big plans for a job search in 2024? Ensure you become a top candidate with exclusive pricing on an AI-powered resume tool primed to help anyone take their next professional step forward.

Avoid the stress and frustration of fruitless job hunts with a lifetime subscription to the AI Resume Builder, available for just $29.97 (regularly $468) through February 4. Then get ready to impress future employers more easily.

Apple’s holiday quarter financial results offer good news for investors. iPhone is doing great! And CEO Tim Cook talked about AI. But there’s rotten news coming out of China.

We pored over the results, and listened to the call Apple executives held Thursday with Wall Street analysts, so you don’t have to. Here’s the information you ought to know.

Apple returned to revenue growth during its most recent critical holiday quarter. The total it took in during the December period went up 2% — that’s after the company experienced declining revenue in each of the four previous quarters.

“Today Apple is reporting revenue growth for the December quarter fueled by iPhone sales, and an all-time revenue record in Services,” said Apple CEO Tim Cook in a press release Thursday announcing Apple’s fiscal first-quarter results.

If you wear an Apple Watch or you’re thinking about getting one, you should enter our latest giveaway. That way you might win a super-cool and rugged new Lululook Waterproof FKM Sport Band. We’re giving away one orange band and one blue one, and anyone in the world can enter to win through February 10.

The band is designed for the handsome and tough Apple Watch Ultra 2/1, but it fits Series 9 and SE, as well (42mm/44mm/45mm/49mm).

Apple has a huge problem with the Vision Pro that no one has talked about: It’s highly addictive!

The astonishing visuals that Apple’s new headset pumps directly into your eyeballs make the real world seem dull, according to Nick Bilton, a Vanity Fair reporter who got behind-the-scenes access for a cover story published Thursday.

In fact, Bilton says Vision Pro is “like a drug” that offers a “dopamine hit.” And an unnamed source in Bilton’s story likens the Vision Pro to “tech fentanyl.”

Some people think the first picture of Tim Cook wearing a Vision Pro also has a surprise: an iPad that Apple hasn’t released yet. But no. The tablet looks a bit odd, but that’s not because it’s a future one with a new design.

Here’s why.

Do AirTags make noise? They don’t look like they make any sound, but yes indeed they do. They make noise for a variety of reasons, and in my experience, it can sometimes be mysterious — or irritating.

• What does the setup chime mean?
• Why is this AirTag I found beeping?
• And how do I stop it?

I have about half a dozen AirTags, my family has about a dozen more, and we use them regularly to find lost or forgotten items.

But they can sometimes be mysterious and the sounds they make aren’t always obvious. Here are all the reasons why it’s beeping at you, and how to stop it. But be warned: it’s not a simple yes/no situation.

February 1, 2010: The tech-loving world goes into meltdown at the sight of comedian Stephen Colbert using a prerelease iPad to read nominations during the Grammy Awards show.

“Jay-Z, did you not get one of these in your gift bag?” Colbert quips from the stage. “Am I cooler than you?”

The celebrity sneak peek is all part of Apple’s big (and wildly successful) plan to hype its upcoming tablet.

A day ahead of Vision Pro’s release, Apple put a spotlight on more than 600 new “spatial” apps and games made specifically for the headset. They join more than a million Vision Pro-compatible apps Friday in the App Store.

“Apple Vision Pro is unlocking the imaginations of our worldwide developer community, and we’re inspired by the range of spatial experiences they’ve created for this exciting new platform,” said Susan Prescott, Apple’s vice president of worldwide developer relations.

During quarterly earnings calls, executives often deploy language designed to puff up, excuse or obfuscate their companies’ recent performance. The goal is to make investors pant with delight over implied future success. And ultimately to give the company more money. Always. More. Money.

But when you’re Apple — with a mind-blowing market cap and a seemingly never-ending supply of hit products, including ongoing growth in services — you typically don’t need to craft hopeful-yet-non-material statements or deflect questions designed to get at the bottom line.

Apple’s next earnings call takes place this afternoon. CEO Tim Cook and CFO Luca Maestri will report on all the numbers. Analysts expect revenue to track with last year’s final quarter but with a bump in earnings per share for the quarter, which is the fourth quarter by the calendar but Apple’s Q1 because it starts its fiscal year in the holiday season.

Amazon’s latest deal slashes nearly $400 off the price of the 15-inch MacBook Air with 512GB storage to a new low of $1,103.

While Apple’s 15-inch Air has been frequently discounted since launch, this is the best deal on the machine yet.

The Complete 2024 Microsoft Tech Certification Training Super Bundle takes you on a deep dive into the skills and subjects you need to land a job in the IT industry. While finishing this educational bundle alone won’t get you certified, it will set you up for success. Finish the courses, then ace the critical exams to earn the certifications you need.

For one low price, you get unlimited access to 11 courses with 246 hours of material, covering everything from desktop management to Microsoft Azure and Microsoft Teams. And for a limited time, it costs just $69.97.

Apple has extended its modem deal with Qualcomm for almost two years until March 2027. The three-year contract was supposed to expire in 2025.

Apple’s extension of its modem deal with Qualcomm comes as the Cupertino giant struggles to develop its in-house modem.

Artificial intelligence tools are making their rounds in the creative world, and next up is AI-powered image generation. Just in time for you to cash in on the craze, this $29.99 e-learning bundle can help you tame these robots and get them to work for you. With a small investment of time and money, you’ll be creating AI art that turns heads.

While these (mostly free) bots typically only need a text prompt to generate content, many nuances affect how well they work at outputting images that meet your requests. So, this course bundle is the right place to start. Well, only if you want to save time and turn your Mac into a complete productivity powerhouse.

Apple earning results to be announced Thursday will reveal how well the company performed financially during the all-important holiday quarter of 2023. Analysts predict that revenue stayed steady in the October-through-December timeframe compared to the same period of the previous year, but the Mac-maker will announce a jump in earnings per share.

A strong earnings report might stop a recent slide in APPL share values — the stock price dropped about 5% over the last week or so.

Drop, owned by gaming powerhouse Corsair, rolled out the compact new CSTM65, a 65% mechanical keyboard, the company said Wednesday. It allows a high degree of personalization much like the larger, recently released CSTM80.

With the launch of a new Webex app designed for Apple TV 4K, you can now use Continuity Camera on your iPhone or iPad to join in Webex calls on your biggest screen with up to 25 participants, Webex owner Cisco said Wednesday.

A great sale at Best Buy brings you one of Apple’s greatest tablets, the iPad Air (5th Generation) at $150 off — no matter which configuration you want. That includes the base 64GB model with Wi-Fi only, up through the 256GB model with Wi-Fi and cellular coverage, and in a choice of five colors. See the deals below.

If you’re looking for an Apple Watch band worthy of a black-tie dinner and a dip in the ocean afterward, look no further.  The Laut Links Petite Apple Watch Band will suit your needs.

The pretty stainless steel band, which is seawater-resistant, comes in four colors. And it costs only $39.99.

January 31, 1998: Mac clone-maker Power Computing goes out of business, having auctioned off its office supplies and computers.

Apple bought out Power Computing, once the fastest-growing PC company of the decade, the previous year. As a result, Power Computing shareholders receive Apple stock as a replacement. As it turns out, that may not have been a terrible deal.

Macs are expensive, but their performance and build quality help justify their steep price tag. But what if you are on a tight budget? Amazon has a deal just for you, knocking a whopping $249.01 off the M1 MacBook Air.

With the discount, the 2020 MacBook Air is available for an all-time low price of $749. If you want to buy a new Mac for cheap, do not miss this deal.