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Apple overtakes Asus to become fourth largest notebook maker

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13 inch MacBook Pro with Touch Bar
Notebook sales increased more than expected last year.
Photo: Apple

Global notebook shipments increased more than expected last year, and part of it came down to Apple’s strong MacBook growth.

According to a new report from market research firm TrendForce, Apple recorded a 9.6 percent market share in global notebook shipments, up from 8.3 percent the previous year. As a result, Apple overtook Asus to become the fourth largest notebook maker by shipments, compared to the fifth largest in 2016.

MacBook upgrades give Apple a second quarter sales boost

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MacBook
MacBook sales are up again around the world.
Photo: Ste Smith/Cult of Mac

Recent upgrades to the 12-inch MacBook helped provide Apple with a 17.1 percent notebook sales boost during the second quarter of 2017. The company remains fifth in overall market share, but it has been able to widen the gap between itself and sixth-placed Acer.

New MacBook Pro gives Apple a Q1 sales bump

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MacBook
The new MacBook Pro has been great for Apple's bottom line.
Photo: Apple

Despite a slow global market, Apple’s notebook sales experienced year-over-year growth last quarter, according to a new report that reveals the new MacBook Pro provided the company with a considerable bump in sales.

Notebook shipments were up 6.1% worldwide for the first quarter of 2017 with total shipments hitting 37.81 million units. That’s great news for manufacturers, but TrendForces’ latest findings show that a cool down period could be on the way.

These monochromatic Mac setups will grab you by the eyes [iSetups]

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iSetups Episode 4 FI
This week's Mac setups all prove monochrome can easily stand out.
Photo: Powi Hart

For a Mac setup to stand out, it doesn’t need a ton of color. Take the picture above from Cult of Mac reader Powi Hart, for example. Everything in there is either white, black or silver — and it looks fantastic.

In fact, these white-and-black-themed Apple setups have got to be some of my favorites so far. Check out this week’s three iSetups submissions in the video below. iSetups is our new show that highlights the best Apple-centric setups submitted by our viewers. (You’ll also get plenty of tips and tricks for how you can improve your own setup.)

Apple drops to fifth place in 2017 laptop rankings

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15 inch MacBook Pro Silver
The new MacBook Pro is Apple's best laptop yet.
Photo: Apple

Apple’s reputation as the world’s best laptop maker took a serious hit in 2016, due to the new MacBook Pro’s adoption of USB-C.

In the latest brand rankings by Laptop Magazine, Apple’s slipped five spots as Lenovo and Asus surged to the top of the pack with their affordable and dependable wares.

Check out the full rankings:

Apple tops tech support rankings for third year in a row

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The Genius Bar is one of the best things about buying a Mac.
The Genius Bar is one of the best things about buying a Mac.
Photo: Apple

If you want to get the absolute best tech support for your laptop, pay the Apple tax and get a Mac.

In the latest annual Tech Support Showdown rankings, Laptop Magazine has awarded Apple the number one spot for the third straight year. Apple beat out nine other companies, but it’s starting to get some serious competition from companies like Acer that are focusing more on online service.

Shots fired: Rival PC makers attack new MacBook

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The MacBook is drawing big laughs. Photo: YouTube.
The MacBook is drawing big laughs. Photo: YouTube

The battle of Mac versus PC is raging strong, thanks to the new MacBook. While Apple fans are still debating whether they really want Jony Ive’s minimalist gold notebook, rival PC markers have been quick to shoot down Apple’s latest innovation on Twitter.

ASUS, Lenovo and Dell all took shots at the super-thin MacBook, quickly pointing out that while terraced batteries and gold paint are nice, these notebook companies have been selling even thinner laptops for over a year now.

Take a look at their tweets calling out the new MacBook:

Los Angeles school district puts $1 billion iPad rollout on hold

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The Los Angeles Unified School District decided to blow its entire $1 billion tech budget on an iPad for every student last year, but after security hacks and supply issues got the program off to a rocky start, the district has decided to adjust course and let on a few challengers.

Officials at the U.S.’s second-largest school district have decided to allow a group of high schools to choose between six devices instead of the iPad, effectively putting distribution of Apple’s tablet on hold district-wide.

What the cluck? 15 weird mascots dying for a Subservient Chicken-style reboot

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Nothing sells like a sequel.

A decade after Burger King choked out Subservient Chicken, the bizarre fast food mascot is poised for a comeback. The wacky dude in a chicken suit, who magically submitted to the Internet’s commands in one of the weirdest and most successful viral-marketing campaigns ever, will return with a clucking vengeance Wednesday with a short film “chronicling the rise and fall of internet celebrities,” according to Advertising Age.

In some ways, it’s perfect timing: Sequels and viral magic have become staples of marketing and pop culture. But can the burger chain recapture the glory of its 2004 campaign, which racked up more than a billion views with its camgirl-inspired creepiness? While we’re waiting to find out, here are 15 bizarre brand mascots that demand a reboot.

And Our First Glimpse At 2014’s 24-Inch iMac With Retina Display Comes From… Dell?

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We’ve seen the 13-inch and 15-inch MacBook Pros go Retina. When will the iMac get ultra high resolution screens, though?

It’s unknown, but it looks like we’re edging closer. Dell — the company whose founder once laughingly suggested that Cupertino return all of its money to shareholders — has just posted details for a new 24-inch monitor sporting a 3840 x 2160 4K display.

WSJ: Apple Partners With New Suppliers For iPhone 5c & iPad Mini

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iPhone 5c
Apple is expected to introduce another 4-inch iPhone, but it probably won't be cheap.
Photo: Apple

Apple is reportedly teaming up with new suppliers to boost production of the iPhone 5c and the iPad mini to meet strong consumer demand, The Wall Street Journal reports.

Wistron Corp., a manufacturer based in Taiwan that already produces smartphones for BlackBerry and Nokia, will be tasked with assembling the iPhone 5c; while Compal Communications, which currently works with Acer, Dell, Lenovo, and others, will manufacturer the iPad mini.

Last Chance: The Become A Certified Web Developer Course [Deals]

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CoM - Web Dev Course

Everyone needs a website these days – but not everyone can build one. Those that can – and can do it well – are carving themselves out a nice, lucrative career. Those that aren’t are helping those that are…but you don’t have to be one of them.

If you’ve ever wanted to build your own website but had no idea where or when to get started, we’ve got you covered on both counts here at Cult of Mac Deals.

We’re offering a web developer video course, developed by trainer Mark Lassoff, where he will teach you everything you need to know about web development – and he’s giving you the certification you need to actually make it count. And we’re giving it to you for only $69 – that’s a 65% discount!

Foxconn Prepares For Life After Apple

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iPhone 6 maker Foxconn is looking to lower its reliance on Apple.
iPhone 6 maker Foxconn is looking to lower its reliance on Apple.

Foxconn has been forced to make preparations for life after Apple following reduced demand for the iPhone and other iOS devices which has caused the company’s revenue to nosedive, The New York Times reports.

The manufacturer has been doing well off the back of Apple’s hugely successful devices in recent years, which have been contributing at least 40% of its revenue, according to analyst estimates. But after suffering a 19.2% drop in revenue during the first quarter of the year, thanks to declining iPhone and iPad orders, Foxconn is now looking at ways in which it can be less reliant on Apple.