WWDC keynote is proof of Apple’s awesome power and poise

By

Tim Cook opening remarks WWDC 2017
Tim Cook presided over one of Apple's busiest presentations in years.
Photo: Apple

Over the last year or so, you could be forgiven for thinking Apple has been dickering about. The company seemed sluggish and slow.

Yeah, there have been a few hardware upgrades, but nothing special, and certainly nothing breakthrough.

And then today! Bam! A jam-packed WWDC keynote with a slew of amazing-looking new hardware and software.

Apple is back, in a big way!

Hardware, software and surprises: Key takeaways from Apple’s WWDC 2017 keynote

By

Tim Cook WWDC 2017
Tim Cook uncorked a load of surprises during the WWDC 2017 keynote.
Photo: Apple

If you felt worried about Apple’s supposed lack of innovation, today’s action-packed WWDC keynote should have allayed your fears. Apple execs sprinted through a 2.5-hour technology showcase filled with hardware updates, serious software upgrades and even a whole new product category.

The whirlwind presentation showed the end result of a busy company with almost unimaginable assets. Far more than a sleepy kickoff to an annual developers confab, today’s stunning presentation showed the magical output of an innovation machine firing on all cylinders.

Anyone who pegged Tim Cook as asleep at the wheel better think again. Here are the key takeaways from Apple’s Worldwide Developers Conference 2017 keynote.

11 awesome iOS 11 features Apple didn’t bother to mention

By

The best gesture in iOS 11 isn't just for iPad.
The best gesture in iOS 11 isn't just for iPad.
Photo: Apple

Developers just got an early preview of Apple’s upcoming iOS 11 update for iPhones and iPads today during the company’s WWDC 2017 keynote in San Jose.

The new update packs some huge new features that make iOS more powerful and easier-to-use than ever. Apple’s update is so jam packed that some of the best new additions didn’t even get some stage time at WWDC.

Liveblog: Apple unveils new software lineup at WWDC 2017

By

Get ready for WWDC 2017.
Get ready for WWDC 2017.
Photo: Ste Smith/Cult of Mac

Apple’s 2017 Worldwide Developers Conference is set to kick off in just a few short hours, and rumors indicate we could be in for the iPhone-maker’s most action-packed keynote in years.

Not only is Apple expected to unveil iOS 11, macOS 10.13, tvOS 11 and watchOS 4, but today’s event could also showcase some fresh new hardware. Cult of Mac will be here to liveblog all the festivities with up-to-the-minute analysis on all the new software, hardware and more.

Tim Cook and company take the stage today at 10 a.m. Pacific in San Jose, California, but we’ll be kicking off the fun a little early. Come join the action!

What they said: Best Apple quotes of 2016

By

Best Apple quotes 2016
If you can't say something nice ...
Image: Ste Smith/Cult of Mac

2016 Year in Review Cult of Mac The world of quotes is a poorer place without Steve Jobs, who was a quote machine. Nonetheless, plenty of people talked about Apple this year, whether lauding the company’s successes or damning its strategies.

Here are the most memorable Apple quotes of 2016.

Why new MacBook Pro took so long to make

By

The new MacBook Pro has a bit of iOS inside.
The new MacBook Pro has a bit of iOS inside.
Photo: Apple

The technology behind the Touch Bar on the new MacBook Pro couldn’t have been possible if Apple didn’t already make iOS devices, according to Apple’s VP of Software engineering, Craig Federighi.

After helping reveal the new MacBook Pro during Apple’s “Hello Again” keynote, Federighi explained to YouTuber Marques Brownlee that even though Touch Bar seems like an obvious evolution, Apple didn’t want to just slap a touchscreen on the MacBook and call it good. So the company spent years making sure Touch Bar would be something you’ll want to use immediately.

Here’s why Apple will never give MacBook a touchscreen

By

macbook pro
The new MacBook Pro is stunner.
Photo: Apple

Desktop computers aren’t going away any decade soon. Not if Jony Ive and Phil Schiller have to say anything about it.

In an interview with Ive, Schiller and Magic Man Craig Federighi, Apple’s team of vets explain that they don’t plan to ever morph the iPad and Mac together to make a Frankenstein desktop tablet like the Surface Studio.

Apple exec reveals how your iPhone data is used to improve Maps

By

Hair Force One wants everyone to become a coder.
Craig Federighi oversees the development of both iOS and macOS.
Photo: Apple

In a new wide ranging interview, Apple’s senior VP of internet software and services, Eddy Cue, revealed how the company fixed a lot of mistakes it made with the launch of Apple Maps in 2012 by utilizing data from the hundreds of millions of iPhones around the globe.

Cue and Apple software chief Craig Federighi sat down to talk about the troubles with Apple Maps, the difference between working for Tim Cook and Steve Jobs, Apple’s competition with Facebook and Amazon and learning from failure.

Thank Apple Maps disaster for public betas of iOS and macOS

By

TomTom will continue to power Apple Maps.
Apple Maps was a turning point for Apple.
Photo: Apple

Apple’s decision to open up macOS and iOS for public betas was inspired by the company’s horrible experience with the iOS Maps debacle in 2012, according to a new interview with Tim Cook, Eddy Cue and Craig Federighi.

One of the most notorious botches in Apple history, Maps’ problems ranged from depicting horribly warped landscapes to directing folks visiting the airport in Fairbanks, Alaska, to drive across one of the taxiways. And it changed Apple’s culture in the process.