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Apple reaches record $700 billion market cap

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Yep, Apple’s worth a whole lot of money right now. As if you didn’t know that already. Photo: Pierre Marcel/Flickr CC

AAPL shares sure have experienced a crazy roller coaster ride this year. Splitting 7-to-1 earlier in 2014, a fantastic run of product launches and announcements since then has driven Apple stock higher and higher. Earlier this month we noted that Apple was now worth more than the entire Russian stock market, and today it has hit a personal-best market cap of $700 billion.

This happened as Apple’s share price rose to the $119.65 mark, bringing it to a pre-split price of $837.13. For those keeping tabs at home, not only is this better than Apple’s last high point, when it was valued around $650 in late 2012, but it also represents a massive 50% increase since January this year.

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How to bring Kinect-like gesture control to your Apple TV

Kinect-like gesture control comes to the Apple TV. Photo: Onecue

Kinect-like gesture control comes to the Apple TV. Photo: Onecue

We know that Apple is interested in giving the Apple TV Kinect-like motion sensing abilities — they bought the 3D motion tracking company behind the tech last year, after all — but who knows when, if ever, it will actually come to living rooms.

If you want to start waving your way through your Apple TV’s interface now, though, meet the Onecue. It’s a cool little gadget that grafts Kinect-like functionality into your home entertainment system.

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10 astonishingly great video games based on movies

FCC: T-Mobile can no longer lie about throttled data cap speeds

What, me worry? Photo: T-Mobile

What, me worry? Photo: T-Mobile

T-Mobile has tried to make a reputation for itself lately as the most honest wireless carrier around… but the FCC just had to rap the so-called Uncarrier’s knuckles for lying to its customers about how fast their data connections were after they passed their monthly data caps.

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How to get the best deal on an Apple TV this Black Friday

Photo: Apple

Photo: Apple

blackfriday logoGreat Apple deals can be hard to come by on Black Friday, but here’s a nice exception: If you’re looking to get your hands on an Apple TV, Staples is having a killer deal, selling Apple’s set-top streaming media box for just $79, a $20 savings..

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Why iCloud is Apple’s worst product

What is happening with iCloud within Apple? Photo: Jim Merithew/Cult of Mac

What is happening with iCloud within Apple? Photo: Jim Merithew/Cult of Mac

iCloud was hailed by Tim Cook back in 2012 as “not just a product. It’s a strategy for the next decade.” Yet these days, iCloud is something of a mess: Not only has it not gained significant features since launch, but a slate of very public hacks have made it a rare black mark on Apple’s security record.

What the heck happened? According to a new report, iCloud isn’t living up to its potential because, organizationally, it’s an orphan within Apple.

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Apple’s newest iPhone 6 ads celebrate gaming and Continuity

Which hands are Jimmy Fallon's vs. Justin Timberlake's? Screenshot: Cult of Mac

Which hands are Jimmy Fallon’s vs. Justin Timberlake’s? Screenshot: Cult of Mac

With Black Friday just a few days away, Apple has just debuted two new television ads for the iPhone 6 and iPhone 6 Plus: one focused on how great the iPhone is at gaming, and the other showing off iOS 8’s impressive new Continuity features.

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Appy days: iPhone 6 sales drive App Store downloads to record highs

Photo: Apple

App Store downloads hit a new high in October. Photo: Apple

The iPhone 6 and 6 Plus are shattering all kinds of sales records, and that knock-on effect is starting to be felt elsewhere: The overwhelming interest in Apple’s next-generation handsets pushed iTunes App Store downloads to new heights last month.

How much of an increase are we talking about? In October, the top 200 free iOS apps hit a collective 7.8 million app downloads per day, according to new research from Fiksu, a Boston-based marketing firm.

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One year after ground broke, Apple Campus 2 is coming along nicely

Apple's "spaceship" campus is clearly taking shape. Photo: Apple

Apple’s “spaceship” campus is clearly taking shape. Photo: Apple

It’s been pretty much a year since ground was broken on the “spaceship” Apple Campus 2, and things are progressing at a rate of knots.

In a new photo provided by Apple, and posted by the city of Cupertino, the company’s $5 billion campus can be seen taking shape. The image is a reminder of just how big the campus is set to be, since it will house a massive 13,000 employees — or the equivalent of 35 fully-filled Boeing 747s. Tim Cook has called the campus Apple’s “home for innovation and creativity for decades to come.”

The city of Cupertino’s website makes note of a schedule for the project, noting that earthwork is set to continue until the middle of next year, while construction on the building itself will be completed by late 2016.

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Aaron Sorkin’s Steve Jobs movie saved by Universal after Sony backs out

When it comes to making Steve Jobs light up the sliver screen, poor Sorkin just can't cut a break.

When it comes to making Steve Jobs light up the sliver screen, poor Sorkin just can’t cut a break.

Aaron Sorkin’s screenplay on Steve Jobs has been in a seemingly perpetual state of flux for months. Multiple A-list actors and directors passed on the project, with Christian Bale most recently bowing out of the leading role after being all but confirmed by Sorkin himself.

Then the studio financing the movie, Sony, put it up for sale—a good sign that a project isn’t going smoothly in Hollywood. Luckily, Universal has swooped in to save the day.

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