Do you want to show your undying loyalty (or, at least, $350 worth of loyalty) to your favorite NBA team? If so, you may want to check out Apple’s latest Beats brand launch. The new range offers its Studio3 wireless headphones in the colors of the top basketball teams.
Apple has reportedly snapped up U.K.-based digital marketing company DataTiger.
The company offers tools for optimizing companies’ “marketing flows for … customers in real-time across all channels.” This makes it possible to better target customers with relevant materials and advertisements.
Apple’s March 25 media event will be dedicated to services — and that will include the first glimpses of video content from Apple’s original TV series.
While we’ll get a look at some video clips, however, customers shouldn’t expect the series to debut immediately after the event.
Canadian rapper Drake reportedly spent $400,000 to have a case for his iPhone X covered in diamonds and white gold.
Drake is known to have a thing for bling, but this one appears off the charts. The case is 18k white gold and is covered with small blue diamonds. In the center is a white gold owl, the logo for his record company, with two big diamonds for eyes.
Lego is exploring the cutting edge of play with its Hidden Side sets. These include augmented reality (AR) ghosts that children catch on their iPhone or Android.
This upcoming offering from the toy giant is in line with all of AR, which combines the real world with the digital one.
Apple and its fans still share a strong bond. But has the iPhone maker lost some of its touch?
Apple, named the top company for brand intimacy three years in a row, fell to second place to another brand known for tugging at the heartstrings of consumers, Disney.
The iPhone SE is making a rare appearance on Apple’s clearance page. This discontinued model was already inexpensive, and it’s available now for $100 less than the usual price.
But don’t dither; it’s likely to sell out again quickly.
UPDATE: Sold out.
Apple has added a shortcut to the latest versions of iOS 12 to make managing app subscriptions easier. Previously, you had to dig deep into your Apple ID settings to find the control panel for your subs. Now, it’s just a couple of taps away. On the surface, this looks like a simple tweak to make things easier for the user, but it’s more than that.
By making subscriptions easier for the user to cancel, it’s also making it more likely that people will sign up for them in the first place. That’s good for users, for developers, and for quality apps in general.
Urban Armor Gear‘s Plyo Series doesn’t hide your fancy new iPad inside a bulky case. It protects your expensive tablet but includes translucent plastic so it can still be seen.
This case, which also serves as a stand, is currently available only for the most recent 9.7-inch iPad models.
China is not the only part of the world where Apple’s iPhone is losing market share to hard-charging Chinese brands.
Sales of the iPhone are falling off in Europe and Thailand, the second-biggest smartphone market in Southeast Asia, where shipments fell by more than 50 percent.
