In 25 years, Timbuk2's product line has moved far beyond the messenger bags that made the company a leader in the industry. Photo: Jim Merithew/Cult of Mac
Timbuk2 cranks out bags to order from this San Francisco factory. "This is where the magic happens for all the custom bags," says Noel Kopp, the company's social media manager. Photo: Jim Merithew/Cult of Mac
A worker sews the Timbuk2 label into a custom bag during the assembly process. Photo: Jim Merithew/Cult of Mac
Custom bag buyers can specify the color of the Timbuk2 "swirl" icon that will be stitched on their bags. Photo: Jim Merithew/Cult of Mac
Michael Chan, who has worked at Timbuk2 since 2000, listens to Chinese radio as he precuts the fabric for custom bags using an Eastman Blue Streak II machine that works like a saw. Photo: Jim Merithew/Cult of Mac
You've got to bust out some thread if you're going to make some bags. Photo: Jim Merithew/Cult of Mac
Timbuk2 CEO Patti Cazzato points out that manufacturing in a city like San Francisco is expensive due to higher real estate and labor costs, but it's part of the company's DNA. "We own our factory," she says. "We operate our factory. It's part of our corporate headquarters." Photo: Jim Merithew/Cult of Mac
In addition to custom bags, the San Francisco office also houses Timbuk2's product development and marketing departments. Photo: Jim Merithew/Cult of Mac
A large gong hangs in the front section of the Timbuk2 complex in San Francisco. It's used to signal the start of all-hands meetings, birthday parties and mealtimes catered by the company (every Tuesday is "make your own sandwich day." Photo: Jim Merithew/Cult of Mac
SAN FRANCISCO — Twenty-five years ago, a bike messenger sat in his garage and used an old-school Singer sewing machine to stitch his mark on the world.
That bike messenger was Rob Honeycutt, and the bags he made in 1989 were called Scumbags. They were designed for use by the city’s notorious two-wheeled delivery riders, whose fashion sense tended toward crude cutoffs, T-shirts and hoodies.
A year later, Honeycutt changed his operation’s name to Timbuk2, and the company’s been crafting an increasingly ambitious line of bags ever since, expanding far beyond the world of tattooed dudes on fixies.
“Timbuk2 wasn’t going to the office 25 years ago,” CEO Patti Cazzato told Cult of Mac during a recent tour of the company’s Mission district factory, where all of Timbuk2’s custom bags are made.