| Cult of Mac

Ex-HTC design chief works on next-gen Beats headphones

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Apple Beats PowerBeats in red
A new head of design means Apple will offer plenty more headphones to follow these Beats PowerBeats.
Photo: Apple

The reports of Beats’ death are (reportedly) greatly exaggerated. Rather than phasing out the brand, as had been rumored, Apple put Scott Croyle, the former head of product design at phone-maker HTC, in charge of crafting new Beats headphones, according to an unconfirmed report.

HTC’s upcoming wireless earbuds look like total AirPods ripoffs

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HTC AirPods
Spot the difference?
Photo: HTC/Android Police

HTC has plans to release some wireless earbuds in the near future. And there are absolutely no prizes on offer for guessing which company’s existing earbuds they look like.

Android Police found evidence of the forthcoming U Ear AirPods earbuds Monday. The images were discovered through regulatory agency filings in the U.S. and Taiwan. Boasting a similar shape and glossy plastic design to Apple’s ultra-successful AirPods, the U Ear buds differ most significantly in HTC’s choice of black as a color option.

Then again, there’s nothing to stop it from releasing the product in a variety of different shades!

US deploys 500,000 iPhones for 2020 census

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iPhone 8 red
iPhone 8 is being put to work for the 2020 census.
Photo: Apple

Most Americans are used to celebrating April Fools’ Day on the first day of April, but there’s another hugely important holiday happening today that you probably don’t know about: Census Day.

The decennial holiday kicks off on April 1, which is an important reference date for the census as enumerators attempt to count how many people there are in the country and where they live. This time, census takers are turning to the iPhone 8 instead of pencil and paper to get the job done.

HTC is falling to pieces thanks to Apple

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HTC Dream was the first Android phone.
HTC Dream was the first Android phone. But now its maker could be out of business in a year.
Photo: T-Mobile

HTC, once among Apple’s top rivals in the smartphone market, is laying off a quarter of its workforce. This is just the latest step in the slow collapse of the Taiwanese company.

This isn’t the result of some terrible misstep. There just doesn’t appear to be room in the current phone market for anyone but Apple, Samsung, and China-based phone-makers.

macOS Mojave adds support for HTC Vive Pro VR headset

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Mojave
macOS Mojave makes VR easier than ever on Mac.
Photo: Apple

Who says Macs can’t do virtual reality? When macOS Mojave rolls out this fall, it will include plug-and-play support for HTC’s latest Vive Pro VR headset.

Apple has been working closely with HTC and Valve to make this possible. Vive Pro support isn’t yet available with the first macOS Mojave beta, but it is expected to be made available to developers and testers in a future beta release.

Samsung and LG don’t throttle their phones like Apple does

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galaxy note 7
The battery might burst into flames, but at least you get a full-powered CPU.
Photo: Killian Bell/Cult of Mac

Apple’s decision to throttle CPU speeds on iPhones with older batteries isn’t a feature its competition is eager to copy.

Both Samsung and LG have come out with statements today saying that none of their phones use similar power management tactics. Their claims echo other Android makers Motorola and HTC who made the same claim yesterday.

Here’s how Google plans to fight iPhone 8

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Google Pixel
It's in talks to buy HTC, maker of the Pixel lineup.
Photo: Google

Google plans to step up its fight against the iPhone 8 by taking a leaf out of Apple’s playbook.

A new report claims the company is in talks to buy HTC’s struggling smartphone business, which would give it near complete control over future Pixel devices.

Google’s answer to 3D Touch is destined to fail

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Google Pixel phone family
Google's next Pixel phones will be squeezable.
Photo: Google

Google’s next-generation Pixel smartphones will finally give pure Android lovers an alternative to the iPhone’s 3D Touch. But it won’t be anywhere near as good.

Instead of using pressure-sensitive displays like Apple, the company is said to be ripping off the new HTC U11’s squeezable edges.