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Apple tried to talk Facebook into creating a version of its social network without adverts, according to a new report. Users would pay a subscription fee and would not be tracked for advertising purposes.
Obviously, it didn’t happen.
The web browser that Meta built into the iPhone Facebook and Instagram applications can collect far more information about users than they probably realize. It can “track every single interaction with external websites,” according to a developer.
But users don’t have to stay in this sketchy browser. Leaving it is easy – here’s how.
A tweak to iOS privacy settings made in 2021 has already cost Facebook $8.1 billion, and the social-networking company’s losses will increase by another $12.8 billion in 2022, according to an industry report.
Forcing applications to ask permission before tracking their users’ online activity hurt other companies, too. But nowhere near as much as Facebook.
In the middle of last year, Apple and Facebook parent company Meta Platforms gave customer data to hackers. They enticed the companies by pretending to be law enforcement officials, three people with knowledge of the matter said.
Facebook parent company Meta is still bemoaning App Tracking Transparency, the “harmful” feature Apple introduced last year in iOS 14.5 to bolster the privacy of iPhone and iPad users.
The change is “making it harder and more expensive” for businesses to reach their customers, Meta said as advertisers reportedly slash their spending on Facebook and Instagram and turn to rivals like Amazon and Google instead.
Facebook parent company Meta has warned investors that it will lose around $10 billion in 2022 as a result of Apple’s bolstered privacy protections.
The company has been whinging about the improvements, which include App Tracking Transparency, since they were introduced in iOS 14. Its shares dipped more than 20% on Wednesday after it reported its latest disappointing earnings.
While Apple is creating a VR headset, it’s reportedly not developing a complete virtual world for users. It plans on virtual reality games, video and other experiences. But these supposedly won‘t be connected into a single VR metaverse.
That sets it apart from Meta (formerly Facebook), which does hope to create a virtual world it controls.
Apple reportedly hired Meta’s AR communications chief recently, a move that fits with Cupertino’s long-rumored plan to launch an augmented reality/virtual reality headset.
Observers expect Apple to unveil its mixed-reality headset sometime in 2022. And, according to Mark Gurman’s Power On newsletter, Apple is forming a team to handle the hardware’s launch and marketing. Part of this appears to be the hiring of Andrea Schubert, chief of communications and public relations for AR at Meta, the company formerly known as Facebook.
“A faulty configuration change.” That’s all it takes to bring three of the world’s biggest social platforms to their knees for more than six hours, according to an apology issued by Facebook after Monday’s disastrous outage.
Facebook, Instagram and WhatsApp became unavailable worldwide between approximately 9:15 a.m. PDT and 3:30 p.m. PDT on October 4. Facebook said it has no reason to believe user data was compromised during this time.
