Apple’s revenue is hurting this quarter. Part of that is down to China, but part of it is Apple’s own stupid fault. The iPhone is just too damn good.
Unlike most crappy Android junk, which slows down and falls apart almost as soon as you’ve opened the box, the iPhone lasts for years. Even if you, the original owner, replace it after just a couple of years, then it’s likely that you’ll hand it down to a friend of a family member who will enjoy it for a few more.
The iPhone is a great investment, then (for you, if not for share traders) but you can make it last a lot longer. Try these tips to make your iPhone last you for years.
Apple is set to make 5 billion dollars less this quarter than it previously expected. That’s a pretty big deal, and it’s down to two major things. One was an “economic weakness in some emerging markets.” The other was that Apple said it sold “fewer iPhone upgrades than we had anticipated.”
That second one is very interesting. Why aren’t people upgrading? There are two possibilities. One is that they’re switching to Android. The other is that people are holding onto their old iPhones for much longer. Why’s that?
Apple is on a mission to help save the world’s disappearing mangrove forests.
Mangrove forests suck up a huge amount of carbon dioxide from the air. Half of all mangrove forests on Earth have been lost since 1940, but Apple is making a big investment to help save one particular forest in Colombia in an effort to curb climate change.
You’ve just pre-ordered your new iPhone, and you’re wondering what to do with the old one. Selling it is a pain, and the trade-in prices on your two-year-old model are too low to bother with. So how about handing that old iPhone off to a family member, or a friend? But before you just switch it off and drop it into a bag, there are a few things you should prepare. Here’s how.
The new iPhone has almost arrived, and for Cult of Mac readers that means one thing — time to ditch the old iPhone to make way for the new. But what should you do with that old iPhone? Today we’ll look at the options, from selling it, to recycling it, to giving it away. Here’s how to sell your old iPhone.
Apple is hoping to convince Android users to switch to iPhone with its latest set of short ads that highlight some the iPhone’s best features.
Five new ads were published by Apple this afternoon covering everyone from ease-of-use to customer support. Most of the ads are less than 15 seconds long and similar in style to the simple campaign Apple launched last year.
Apple may be very happy to talk environmental issues and human rights when it suits it to do so — but not at its shareholder meetings.
According to a new report, Apple is “pushing back” on four activist shareholder proposals to discuss these issues at its annual general meeting (AGM) early in 2018. The reason? Because Apple says they relate to “ordinary business” and are already areas that Apple is dealing with. In other words, don’t worry about it!
Greenpeace has praised Apple’s energy initiatives in its new Guide to Greener Electronics report, although it notes that there is still work to be done in other areas.
Drilling down, Greenpeace awards Apple A- on its efforts involving sustainable energy, a B for its use of hazardous chemicals, and a C for resource consumption. Overall, the environmental non-profit awards Apple a B- for its efforts in this area, which is considerably higher than tech rivals Microsoft (C-), Sony (D+), Google (D+), Samsung (D-), and Amazon (F) — although lower than Fairphone (A).
Apple’s VP of Environment, Policy and Social Initiatives Lisa Jackson has criticized the Trump administration for hurting the Environmental Protection Agency. Jackson worked as an administrator for the EPA during the first term of President Obama’s presidency, prior to taking her current job at Apple.
“The EPA has been run by Democrats, by Republicans, but has never, in its history — that is 40+ years old — been run by someone who seems to be determined to do the one thing that could destroy its credibility, which is not making it transparent,” Jackson told the audience at the TechCrunch Disrupt conference.