It might be the most successful smartphone on the planet, but the iPhone didn’t become what it is today without some failures along the way.

Even before the device made its much-anticipated debut in 2007, Apple had to overcome big missteps and mistakes. It tried putting iTunes on other phones. It believed we didn’t need native apps. It entered into embarrassing partnerships with big bands.

As we look back over the iPhone’s history to celebrate its tenth anniversary, there are 10 big failures that stick out like a sore thumb.

Samsung is hoping to attract iPhone owners to its new Galaxy S8 lineup with a revamped Smart Switch website.

The company highlights just how easy it can be to swap iOS for Android and take all of your data with you in just a few steps.

SEGA’s back catalog of games is one of the best there is, and the Japenese giant won’t stand by and watch it die. The new SEGA Forever collection for iOS offers a growing catalog of classic console titles from every era — from Master System to Dreamcast.

What’s more, every one is free to play.

Since it made its debut in 2007, the iPhone has relied on just one physical button for returning to the Home screen. But if Steve Jobs had his way, it would have had two.

The Apple co-founder and former CEO tried to convince other executives that the iPhone also needed an Android-style back button for navigation.

Pokémon GO is getting a massive update this summer that will introduce a number of new features to make the game more accessible, more social, and more exciting.

Players can look forward to revamped gyms that give out gym badges, multiplayer raid battles, and lots more.

Twitter has begun rolling out the latest version of its mobile apps today, introducing a big redesign that unifies the user experience across Android and iOS.

It’s prettier and easier to navigate, but it still doesn’t deliver the option to edit tweets.

We’ve all uploaded Instagram photos that seemed a great idea at the time, and now we regret ever making them public. You don’t want anyone to see them, but you don’t want the memory to be gone for good.

Now you can archive all those embarrassing snaps instead of deleting them altogether.

Microsoft is rolling out a complete top-to-bottom overhaul of Skype in an effort to do battle with the likes of iMessage and Snapchat.

Its revamped service combines familiar Skype features like instant messaging and international calling with third-party service integration, improved group chat, and photo sharing with the ability to add annotations and emoji stickers.

After months of teasing, the godfather of Android, Andy Rubin, finally revealed his new company Essential’s first smartphone today.

And it appears that it’s only mission is to be cooler than the iPhone.