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About Buster Hein

Buster Hein Buster Hein is Cult of Mac's Social Media Editor. Hailing from Roswell, New Mexico, but now spending his days in Phoenix, Arizona, he wastes most of his time eating burritos and reading Spanish romance novels. Twitter: @bst3r.

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Sony invests $345 million to capitalize on selfie demand

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The most important camera upgrade on the iPhone 6 won’t be on in the back, it’ll be the front-facing selfie-cam, and Sony says it’s ready to spend $345 million to make sure it has enough image sensors for future iPhones, iPads, and other tablets and smartphones.

Sony, Apple’s image sensor supplier for the iPhone and iPad, announced today that it is increasing its production capabilities of image sensors for smartphones and tablets by completing work on a factory it purchased from Renesas Electronics in northwestern Japan.

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Apple faces class-action suit over alleged labor violations

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A group of former retail and corporate Apple employees are suing the iPhone-maker for alleged violations of the California Labor Code, claiming Apple never granted timely meal or rest breaks, and failed to promptly send out final paychecks as well.

The case was just bumped up to class-action status yesterday, opening it up to a trial by jury as the case expands to include over 20,000 current and former Apple employees in the state who could be affected by the ruling.

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Liveblog: Hard facts and cheap shots from Apple’s Q3 2014 earnings call

Time Cook onstage at WWDC 2014. Photo: Roberto Baldwin/The Next Web

CEO Tim Cook will tell investors why Apple is still numero uno in today’s Q3 earnings call. Photo: Roberto Baldwin/The Next Web

Tim Cook and newly-apointed CFO Luca Maestri are getting ready for Apple’s Q3 2014 earnings call with investors. The call will reveal just how much cash the company raked in over the past three months and what they should expect later this year. We’ll be right here, liveblogging the whole thing.

Apple hasn’t released a new product this quarter, but investors on Wall Street are still bullish about the future of AAPL, sending the company’s stock price surging 26% since its last earnings report.

Whether Apple was able to beat expectations of $38.4 billion in revenue without an explosion of new sales will finally be known today at 2 p.m. Pacific, and we’ll be ready to dish out all the news and juicy tidbits Tim and the team tell investors.

So keep this page open for the full scoop on how ridiculously profitable Apple was last quarter, as well as what’s to come its “most exciting product pipeline in 25 years.”

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Kobe Bryant says making an iPhone isn’t too different than developing your hoops game

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Facing the end of his long, dominant NBA career, Kobe Bryant is branching out into the business world with Kobe Inc., and while he’s picked the brains of people like Oprah, Hillary Swank and Arianna Huffington, it was a meeting with Jony Ive at Apple Campus earlier this summer that caught the web’s attention.

What could one of the greatest basketball players of all-time learn from the world’s most famous designer? According to an interview with Bloomberg, the Black Mamba simply wanted to know how Ive approaches design and how he manages to see the world differently than everyone that makes hardware.

An NBA superstar reaching out to the world’s tech designer for help sounds like an odd fit, but Bryant says building an iPhone isn’t too different from developing a world-class basketball game because like building products, you approach both sequentially, piece by piece, to make it unstoppable.

Here’s the full interview:

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All the little tweaks Apple added to iOS 8 beta 4

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iOS 8 just got a little bit closer to completion for its launch this fall with the release of iOS 8 beta 4 this morning. Apple didn’t add any major new changes (unless you’re a hardcore lover of Control Center), but the new beta is full of tiny little tweaks that will make your iPhone feel like new when iOS 8 drops in September.

We’re still combing through all the new features Apple just added to iOS 8 beta 4, but there are already some big additions like the new Tips app, an improved Control Center, new Handoff settings and little tweaks galore.

Here are all the little features Apple added to iOS 8 beta 4:

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OS X 10.10 Yosemite beta 4 lands on the Mac Dev Center

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Apple seeded the 4th beta for OS X 10.10 Yosemite to developers this morning with preview build 14A298i.

The Yosemite beta program still hasn’t been opened to the public, but anyone with a developer account can pick up the OS X Yosemite beta 4 download from the Mac Dev Center. The update can also be scooped up from the Mac App Store by clicking Software Update under your Apple menu.

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Apple seeds iOS 8 beta 4 to developers

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The newest beta version of iOS 8 has been seeded to developers by Apple this morning, two weeks after the release of iOS 8 beta 3.

iOS 8 beta 4 can be downloaded via an over the air update. Developers can pick also it up from the iOS Dev Center or from the direct download links posted below. We’re still downloading the update on our devices and will let you know what we new goodies we find. In the meantime, get to downloading:

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Best new books, music and movies to amp up your weekend

iOS Easter egg lets you go thermonuclear on Google’s logo

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Google Search for iOS has got a new Easter that allows Android-hatin’ fanboys – or anyone else who just likes destroying things – to tear apart the GOOG’s childish logo, one letter at a time.

To find the Google Search easter egg just open the app to the main search screen and you’ll be able to drag, flick and drop letters from the Google logo anywhere on the screen. Titling right and left makes the letters float or fall based on your tilt, and if you want to restore order, each letter can be put back in its proper place.

If your app still has the Nelson Mandela logo you’ll have to wait for an update, but in the meantime, checkout the easter egg in action in the quick video below:

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Nobody wants a small Windows tablet, world’s biggest PC maker claims

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Microsoft’s hopes of slowly taking over the U.S. tablet market just took another hit as Lenovo, the world’s largest PC maker, has decided there’s pretty much no demand for any Windows tablets under 10-inches.

Lenovo told PC World that they’re seeing stronger interest in larger screen sizes in North America, so they’re going to stop selling all of their small Windows Tablets in the U.S., Canada, and Mexico, and push the ThinkPad 10.

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