| Cult of Mac

Today in Apple history: Apple moves into Bandley 1, its first custom HQ

By

Bandley 1 was Apple's first purpose-built HQ.
Bandley 1 was Apple's first purpose-built HQ.
Photo: Dvorak

Jan 28: Today in Apple history: Apple moves into Bandley 1, its first custom HQ January 28, 1978: Apple Computer occupies its first custom-built office, giving the company a bespoke business center to house its growing operations.

A full 15 years before One Infinite Loop, and almost 40 before Apple Park’s stunning “spaceship” HQ  landed, 10260 Bandley Drive — aka “Bandley 1” — becomes the first purpose-built, permanent headquarters for the newly founded company.

Today in Apple history: Steve Jobs introduces us to the iPad

By

The iPad launch shook up the tech world, with the tablet computer becoming Apple's fastest-selling device.
Did you own an original iPad?
Photo: Apple

January 27: Today in Apple history: Steve Jobs introduces us to the iPad January 27, 2010: After months of rumors and speculation, Steve Jobs publicly shows off the iPad for the first time.

Aside from the name, which some people joke sounds like a female sanitary product, the iPad immediately earns critical acclaim. “The last time there was this much excitement over a tablet, it had some commandments written on it,” The Wall Street Journal quips.

When it goes on sale, the iPad quickly becomes Apple’s fastest-selling new product ever.

Today in Apple history: Apple ships the first Mac

By

Apple lays out the strengths of the revolutionary Macintosh 128K in an original Mac ad.
Apple lays out the strengths of the revolutionary Macintosh 128K.
Photo: Apple

January 24: Today in Apple history: Apple ships the first Mac January 24, 1984: Apple ships its first Mac, the mighty Macintosh 128K.

Bringing a mouse and graphical user interface to the masses, and heralded by an acclaimed Super Bowl commercial that’s still talked about today, the first-gen Mac will quickly become one of the most important personal computers ever released.

Today in Apple history: Super Bowl Mac ad airs against the odds

By

1984
Apple's greatest commercial in history.
Photo: Apple

January 22: Today in Apple history: Super Bowl Mac ad airs against the odds January 22, 1984: Apple’s stunning “1984” commercial for the Macintosh 128K airs on CBS during the third quarter of Super Bowl XVIII.

Probably the most famous TV ad for a computer in history, the commercial is directed by Alien and Blade Runner helmer Ridley Scott. It very nearly didn’t air, though.

Today in Apple history: MacBook Air becomes ‘world’s thinnest notebook’

By

A plain manila envelope became a key stage prop for selling the MacBook Air.
A plain manila envelope became a key prop for selling the MacBook Air.
Photo: Apple

January 15: Today in Apple history: MacBook Air becomes 'world's thinnest notebook' January 15, 2008: Steve Jobs shows off the first MacBook Air at the Macworld conference in San Francisco, calling the revolutionary computer the “world’s thinnest notebook.”

The 13.3-inch laptop measures only 0.76 inches at its thickest point and 0.16 inches at its tapered thinnest. It also boasts a unibody aluminum design, thanks to an Apple engineering breakthrough that allows the crafting of a complicated computer case from a single block of finely machined metal.

In a brilliant piece of showmanship during the MacBook Air launch, Jobs pulls the super-slim laptop out of a standard interoffice envelope. (You can watch his keynote introducing the MacBook Air below).

Today in Apple history: Cancer forces Steve Jobs to take leave of absence

By

Why Salesforce chief gave up AppStore.com for Apple
Steve Jobs put his leave of absence down to a "hormone imbalance."
Photo: Ben Stanfield/Flickr CC

January 14: Today in Apple history: Steve Jobs takes a leave of absence because of cancer January 14, 2009: Steve Jobs’ cancer worsens to the point that he takes a medical leave from Apple.

Despite his illness, the CEO remains reluctant to take the time off. When he does, he keeps quiet about the severity of his illness. He calls “the curiosity over my personal health” a distraction caused by prying bloggers and reporters. Nonetheless, he acknowledges that his health problems “are more complex than I originally thought.”

Today in Apple history: Bill Gates quits as Microsoft CEO

By

Bill Gates
Bill Gates' rivalry with Steve Jobs was legendary.
Photo: Fulvio Obregon

January 13: Today in Apple history: Bill Gates quits as Microsoft CEO January 13, 2000: Steve Jobs’ longtime frenemy Bill Gates steps down from his role as Microsoft CEO, a month after his company’s stock hits its all-time high.

The news coincides with a turning point in the long-running battle between the two tech powerhouses. Microsoft begins a long decline from its previous dominance, while Apple continues its rise to the top.

Today in Apple history: Steve Jobs introduces original MacBook Pro

By

The original MacBook Pro brought innovative features (and stirred up a bit of controversy).
The original MacBook Pro brought innovative features (and stirred up a bit of controversy).
Photo: Apple

January 10: Today in Apple history: Steve Jobs introduces the MacBook Pro January 10, 2006: Steve Jobs unveils the original 15-inch MacBook Pro, Apple’s thinnest, fastest and lightest laptop yet.

Building on the previous PowerBook G4 laptop, the new laptop adds dual-core Intel processors for the first time. The MacBook Pro immediately makes waves in the tech community. And did we mention its awesome MagSafe connector?

Today in Apple history: Steve Jobs unveils the iPhone

By

jobs
Steve Jobs introduces the smartphone that changed smartphones.
Photo: Apple

January 9 Today in Apple history January 9, 2007: Apple CEO Steve Jobs gives the world its first look at the iPhone onstage during the Macworld conference in San Francisco. The initial reaction is mixed, but Jobs is confident that Apple has created a product that people want, even if they don’t know it yet.

The palm-size device combines an iPod, a phone and a PDA. The iPhone unveiling excites many Apple fans but critics remain skeptical.

Today in Apple history: Woz and Jobs reunite onstage

By

jobs and woz pic
It's an Apple reunion, with the Steves joining then-CEO Gil Amelio onstage.
Photo: Apple

January 7: Today in Apple history: Steve Wozniak and Steve Jobs reunite onstage January 7, 1997: Steve Wozniak returns to Apple to participate in an advisory role, reuniting with co-founder Steve Jobs onstage at Macworld Expo.

Woz’s homecoming is revealed at the end of the Macworld conference. With Jobs’ recent return to Apple (thanks to the NeXT buyout), it marks the first time the two co-founders have been at Apple together since 1983. It’s a great way to celebrate Apple’s 20th anniversary. Unfortunately, it doesn’t last.