iPhone XR Portrait Mode has one serious limitation

By

iPhone XR
Portrait Mode and Portrait Lighting on the iPhone XR.
Photo: Apple

Portrait Mode on the iPhone XR may not be as fully-baked as the version found on Apple’s other iPhones.

The iPhone XR looks like it has almost all of the same features as its higher-priced siblings. Even though it only has one camera lens in the back, it can still take Portrait Mode photos. However, attendees at Apple’s keynote yesterday found out the iPhone XR version only works on people.

iPhone X camera officially ‘studio quality’

By

Apple ad says iPhone X takes studio-quality portraits.
There were some complaints after Apple ads claimed the iPhone X takes "studio-quality portraits."
Photo: Apple

The advertising regulatory body in the UK ruled that Apple can say that the  iPhone X takes “studio-quality portraits.”

An ad for this smartphone promised “Radically new cameras with Portrait Lighting. Studio-quality portraits. Without the studio.” However, this brought two complaints to the Advertising Standards Authority (ASA).

Apple throws shade at Android in hilarious iPhone ads

By

Apple ad
Up your selfie game with Portrait Lighting.
Photo: Apple

Apple is back with a new set of ads aiming to get Android users to switch to iPhone. The two new ads showcase Portrait Mode and Portrait Lightning on the newest iPhones, while also bragging about the App Store’s security compared to Google Play.

Watch them both:

Apple breaks down just what makes Portrait Lighting special on iPhone X

By

portrait mode
Even our very own Ste Smith can benefit from the magic of Portrait Lighting.
Photo: Ste Smith/Cult of Mac

Apple is very proud of its Portrait Lighting feature for the iPhone X and iPhone 8 Plus, and it’s willing to let users take a peek behind the Cupertino curtain to show exactly why.

In a new video shared Wednesday evening, Apple gives an overview of the development process which led to Portrait Lighting — including collaborations with photographers to study lighting, state-of-the-art artificial intelligence, and more. Check it out below.

Apple shows iPhone X camera in a new light

By

The iPhone X camera's Portrait Lighting will blow you away.
The iPhone X camera will blow you away.
Photo: Apple

The iPhone X’s advanced camera gets some prime time in the spotlight in Apple’s latest ad.

Apple dropped the fun new spot, which highlights the next-gen photographic features of the $1,000 iPhone, this afternoon. While Portrait Mode loomed large in 2017’s marketing, Apple apparently wants to make Portrait Lighting the next big thing this year.

How to use Portrait Mode on iPhone X and 8

By

iPhone 8 Plus portrait lighting camera
Portrait Lighting can make a movie star out of almost anyone. Almost.
Photo: Ste Smith/ Cult of Mac

Portrait mode is an iPhone 7 feature that has been supercharged in the iPhones X and 8, with the addition of Portrait Lighting. Both features use depth data from these iPhones’ dual cameras, either to separate the subject of the photo from its background, or to completely re-light the photo to add drama. Here’s how to make the most of them.

iPhone 8 Plus brings solid improvements to an already-great device [Review]

By

iPhone
There's no denying the iPhone 8 is a great phone, but can it shine through the iPhone X's shadow?
Photo: Ste Smith/Cult of Mac

Compared to the radical redesign of the iPhone X, the iPhone 8 Plus looks quite familiar. With the exception of a glass back and a few superficial changes, it employs the same form factor that Apple’s been using since the iPhone 6 Plus. However, it packs some serious internal upgrades that make a difference in day-to-day use.

I picked up the 8 Plus on launch day and have been using it for just over a week. How does it rate? Get my take in the video and written reviews below. Also, don’t miss our huge iPhone 8 and 8 Plus case giveaway at the bottom of the post.

Apple shows off its amazing Portrait Lighting in new iPhone ad

By

Portrait
Apple is proud of its latest iPhone camera tech.
Photo: Apple

Apple debuted a new ad on its YouTube page over the weekend, showcasing the new Portrait Lighting feature for the iPhone X and iPhone 8 Plus.

The ad depicts a woman walking down the street, perfectly illuminated with studio-like lighting despite moving between different locations. The ad shows off all of the different Portrait Lighting settings including Studio Light, Natural Light, Contour Light, Stage Light, and Stage Light Mono.

While the Portrait Lighting is for stills rather than video, the ad still gives you a sense of what the new feature can do for your photos. Check it out below.