iPhone 5c - page 8

“In the past, when we’ve announced a new iPhone, we’ve lowered the price of the current iPhone making it even more accessible to more people. But this year, we’re not going to do that,” said Apple CEO Tim Cook during the company’s special event in Cupertino on Tuesday.

Instead, Apple replaced the iPhone 5 with the iPhone 5c, a device with exactly the same internals, but a different, more colorful design. But why did it do that? Could it be because the iPhone 5 is too similar to the iPhone 5s, and that dropping its price would have hurt sales of the newer model?

I think so.

I don’t think Apple made the iPhone 5c plastic to make it cheap; I think the company made it plastic to make it worse and to open up a bigger gap between the entry-level iPhone and the high-end model. Here’s why.

Sir Jonathan Ive likes to recycle good ideas, as the Counternotions blog notes with the image above. The “Blue Dalmatian” iMac from 2001 is “separated at birth” from the brand new iPhone 5c.

Likewise, Jony Ive wanted the original iPhone to be a glass-and-metal sandwich with the antenna running around the middle. But his design and engineering teams couldn’t get the electronics to work. Everything was too new and untested. The design was shelved until things could be made to work, and it was reborn four years later as the iPhone 4.

After announcing the new iPhone 5s and iPhone 5c at an event on its Cupertino campus on Tuesday, Apple released its first ads for both devices. One of them — the iPhone 5c one — was shown during the keynote, but the two iPhone 5s clips, which show off its fingerprint sensor and improved camera, were not.

But don’t worry, Apple’s uploaded all three to YouTube, so you can enjoy them when you want, as much as you want, in high definition.

When Apple updated its website on Tuesday and added the new iPhone 5s and iPhone 5c to its online store, we were surprised to see that it was only advertising support for two of the U.K.’s four 4G carriers — EE and Vodafone. But don’t worry, both Three and O2 have confirmed that the devices will support their new LTE networks, too.

Three has today provided us with more details on its 4G launch plans for the United Kingdom. The carrier aims to cover four major cities by the end of the year, but its new super-speedy service will really take off in 2014 when it increases the number of 4G locations to 42.

Over and over again over, most of the pre-launch chatter about the iPhone 5c was that this was Apple’s “budget” iPhone, meant to help Cupertino squeeze into the mid-range, and especially penetrate the emerging market in countries like China by being released at a price around $349.

So imagine China’s surprise when it turned out that the iPhone 5c wasn’t meant to be any more of a budget iPhone than the year-old iPhones Apple has sold before. In fact, in China, an iPhone 5c will cost, in dollars, more than what an iPhone 5s would cost an American unsubsididized. And the Chinese are underwhelmed, to say the least.

A much-anticipated iPhone deal between Apple and China Mobile looks even closer this week after the popular smartphone gained regulatory approval to run on the carrier’s wireless network. The new partnership will see the iPhone supported by the world’s largest network for the first time, opening it up to more than 700 million subscribers.

Apple released the iOS 7 GM to developers earlier today, and while the final version doesn’t have any major new features Apple did manage to toss a ton of new still and dynamic wallpapers into iOS 7, along with a completely new set of ringtones.

iOS 7 won’t be released until September 18th, but you can get your iPhone in the mood for all of Jony Ive’s upcoming changes by downloading the new wallpapers to your iPhone right now, thanks to our buddy Dom at MacMixing. Check them out:

Tim Cook and company rocked today’s keynote. As expected, the iPhone 5s was announced with a new processor, fingerprint sensor and motion chip alongside the new cost-conscious and brightly-colored iPhone 5c.

Craig Frederhigi spent some time on Jony Ive’s upcoming iOS 7, running through the main features, most of which we’d heard back at WWDC in June, including Control Center, Search anywhere, more textured ringtones and the like.

The two new models of iPhone were the focus of today’s event. CEO Tim Cook said that the iPhone business was getting so big they decided to replace the iPhone 5 with two new models. The iPhone 5c looks to aim directly at kids and perhaps budget-conscious consumers with bright colors and the ability to purchase contrasting soft rubber cases. The iPhone 5s is a tour-de-force of new technology, including the much-anticipated fingerprint sensor, Touch ID, and the new A7 and M7 chips.

The keynote was even more densely packed with info, of course, so we’ve broken everything down into tasty, bite-size nuggets of information so you can get essentials of what happened today without having to read 30,000 different blog posts.

Here’s everything that Apple announced at today’s keynote:

Apple’s keynote clocks in at a shorter-than-average one hour and 9 minutes this year, but even so, that’s too long. It’s been our habit to condense these talkfests into just the great bits, and today is no different.

Here, then, is the Apple iPhone 5c and iPhone 5s keynote, right from Cupertino, in just 90 seconds.

Ok, so the iPhone 5C isn’t really as cheap as everyone was hoping for, but hey, it’s got some really cool ugly rubber cases to protect that $549 plastic iPhone. Wall Street hasn’t been too stoked about the iPhone 5c’s price either, but maybe if Apple introduced the iPhone 5F – with Snake! – that stock price would have went through the roof today.

Source: Funny Or Die

We finally have an official release date for iOS 7, which means on September 18th, everyone’s iPhone and iPad is going to change dramatically and a bunch of iOS 6 skeuomorphic apps are going to look like crap in Apple’s new flat, parallax world.

To make the transition to iOS 7 easier, Apple has sent an email out to developers reminding them to reimagine their apps’ interface to match iOS 7 and submit them before launch. Apple also published a new developer guides on how to take advantage of the iPhone 5s’ 64-bit A7 processor, M7 chip, and OpenGL ES 3 capabilities.

Apple hasn’t sold its own dock for the iPhone since introducing the Lightning connector on the iPhone 5, but it looks like the company has had a change of heart, and will start selling an iPhone 5s dock for $29 starting on September 20th at Apple retail stores.

Along with being able to charge your iPhone 5 or iPhone 5s, the new dock also has some “special audio porting” to make speakerphone calls clear while placed in the dock. An iPhone 5c dock will also be available for the same price.

Usually after an iPhone announcement Wall Street goes crazy for AAPL stock, sending the price on the up-and-up. But after today’s announcement of the iPhone 5c and the iPhone 5s, AAPL is down nearly 3% as it’s dropped about 14.17 points.

There’s still some time left in the trading day, so the stock could rebound. While the drop isn’t catastrophic, it is a bit surprising as many viewed the iPhone 5c as Apple’s answer to satisfy Wall Street, but it appears that investors aren’t impressed with the iPhone 5c’s price point at $549 off-contract.

Like a bizzare flashback to the web of the 1990s, Apple has colored the background of its new iPhone pages, with a flat gold background for the gold iPhone 5s and light blue for the iPhone 5c.

While we certainly appreciate the appeal of new colors to grace our upcoming iPhones, we’re pretty shocked that someone allowed these two flat blank backgrounds to go unchallenged up on Apple’s site.

What do you think? Forward-thinking colors, or flashback web design?

Source: Apple.com

Apple just announced the much-anticipated iPhone 5s and iPhone 5c at an event in Cupertino, and both devices will go on sale next Friday, September 20. The iPhone 5s hopes to compete with the latest high-end devices from the likes of Samsung, Nokia, and HTC, while the iPhone 5c aims to be a decent midrange offering that’ll get you into Apple’s ecosystem without breaking the bank.

So how do these devices stack up against their rivals? We’ve compared the iPhone 5s with the Galaxy S4, the HTC One, the Nokia Lumia 1020, and other popular devices to help you establish which one provides you with the most bang for your buck. We’ve also thrown in the iPhone 5c for good measure so that you can decide whether its price tag is as good as it seems.

Apple’s Phil Schiller today announced that the iPhone 5 has been replaced by, you guessed it, the iPhone 5c. The tagline is, “more fun, more colorful.” Colors come in white, green, blue, red, and yellow.

The iPhone 5c is finally here. It’s plastic. Colorful. And will come with some rubber cases as well to protect its tough plastic exterior from scratches and other damage. The soft, matte texture of the case is a contrast to the bright, glossy back of the phone.

Not only will the cases come with a hole for your camera, but the bottom exposes the color of your iPhone with some circular cutouts that make it look like a cheese-grater. Final price: $29.

Source: Apple

If you’re hoping to pick up one of Apple’s new iPhones next Friday, but you need a little cash to put towards it, then it might be worth heading down to your local Walmart with your old smartphone. The retailer is set to launch its own smartphone trade-in program, which will give you between $50 and $300 when you hand over your old device and sign into a new plan.

Our good pal Tim Cook and his merry band of Apple geniuses are 30 minutes away from taking the stage at the Mothership. It’s a ton of stress presenting at an Apple keynote, but Tim Fortune Cookie has been relaxing in his golden lair, sharping his claws, and waiting to announce the seven new iPhone colors, including his favorite, goooooooold!

We’ll be liveblogging the entire event, so get ready for an avalanche of Apple news as Cook and the gang unleash the iPhone 5C and iPhone 5S upon the world.

Source: Twitter

If you were hoping to spend some cash on the Apple online store this morning, you’re going to have to wait a little while. It’s just gone down ahead of today’s press event in Cupertino, and when it comes back up, we expect it to be populated by at least two new iPhones, and possibly new iPods and a new Apple TV as well.

It’s looking increasingly likely that when Apple takes the stage today at the official iPhone launch event today that they will actually be unveiling seven new iPhone colors.

Apple’s big iPhone extravaganza is tomorrow, and some colorful banners went up outside of the company’s Cupertino headquarters today.

Unlike most product launches, Apple is holding this event at Town Hall, its own auditorium on campus. The last time Town Hall was used was in the fall of 2011 for the iPhone 4S, and this year will reportedly be the unveiling of the iPhone 5S and iPhone 5C.

The banners match the multi-colored dots in the event invite Apple sent out to the press last week:

Apple’s first major product event of the year is set to take place on Tuesday, September 10th. There was WWDC in June, but this time around will be all about the iPhone, Apple’s crown jewel.

The event will be held in Apple’s Town Hall auditorium at its Cupertino headquarters, which is a venue that was last used for the debut of the iPhone 4S in 2011. The iPhone 5S is expected this year, and like the 4S was to the 4, the device will look nearly identical to the iPhone 5 and focus on internal improvements. For the first time in Apple’s history, the rumor mill is predicting the unveiling of not one, but two new iPhone models at once, with the second being the iPhone 5C.

Here’s everything to expect from Apple’s September 10th iPhone event:

We’re nearly 24 hours away from Apple’s iPhone keynote, but a new video just hit the web that shows what Apple’s budget iPhone looks like when in operation. A video posted by C Technology shows an alleged blue iPhone 5C powered-on before going through a quick tour of iOS 7.

While the short video doesn’t show many details of the device, it does look consistent with some of the other leaks we’ve seen, and could indicate that the iPhone 5C will be ready to ship shortly after tomorrow’s keynote.

You can watch the full video below: