iPad demand surges due to teleworking and online learning

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iPad neck
Students attending classes at home brought an increase in iPad demand.
Photo: R. Marsh Starks/UNLV Creative Services

Apple reportedly placed multiple rush orders for iPad screens with LG Display. The tablet saw increased demand in Asia this quarter, with COVID-19 forcing so many people to attend classes and work from home.

iPad sales dragged down by COVID-19, but rebound predicted

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The new 2019 iPad Air, with its 10.5-inch screen, works with Apple's existing Smart Keyboard.
The first quarter of 2020 wasn’t great for iPad Sales but Q2 might be much better.
Photo: Apple

Revenue from iPad sales dropped 10% during the first quarter of 2020. And shipments dropped 3%, according to a market-research firm. But analysts say that people working and studying from home during the pandemic could bring a burst of purchases this quarter.

5 reasons Apple still looks totally unstoppable

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Apple Q2 2020 earnings call: Apple still looks unstoppable.
Can nothing stop the Cupertino juggernaut?
Image: Lewis Wallace/Cult of Mac

While COVID-19 certainly overshadowed Apple’s most recent financial quarter, the company actually saw an annual increase in revenue, with the growth primarily coming from services and wearables.

Looking ahead, the company predicts that Mac and iPad sales will be strong. And CEO Tim Cook remains confidant about Apple’s future.

iPads are flying off store shelves

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Here’s the 10.2-inch iPad for 2019.
The first 10.2-inch iPad brought a surge of iPad sales.
Photo: Apple

Apple has a real hit on its hands with the 10.2-inch iPad it launched last fall. It helped push Apple to a 22.7% year-over-year increase in tablet shipments last quarter, according to a market-research firm.

iPadOS devices continue to vastly outsell all their rivals, and Apple increased its lead in the final three months of 2019.

Apple’s best-ever quarter, strictly by the numbers

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Apple financial results on an iPad Pro
A dive into Apple’s most recent financial results shows what’s really happening with the company.
Photo: Ed Hardy/Cult of Mac

Apple pulled in more revenue and profits last quarter than it ever has before. These numbers were buoyed by strong iPhone and wearable sales. But the news isn’t all good.

Check out these charts that show with a glance how the company made its money last quarter.

By the numbers: Apple crushes it again

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Apple Beta Software Program 2019
Revenue from iPad and accessories like Apple TV is up, but iPhone and Mac are down.
Photo: Apple

A quick glance at the Apple Q4 2019 earnings report shows the company just finished a record three months, but a deeper dive into the numbers reveals how Apple managed to pull in more revenue than it ever has in a July-through-September period, including strong increases from wearables, iPad and Services.

iPad and Amazon are the big winners in tablet sales

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The new iPad Air adds support for Apple Pencil and the Smart Keyboard.
The new 10.5-inch iPad Air is selling well.
Photo: Apple

Just two companies saw increased tablet sales in the second quarter of this year. Both Apple and Amazon enjoyed strong improvement, while all their rivals dropped.

Apple further increased its dominance of this market, as iPad now makes up 38.1% of all tablets sold worldwide, gaining 4 percentage points year over year.

Apple’s installed base will soon pass 1.5 billion devices

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Classic MacBook, iPad and iPhone
Even older MacBooks, iPads and iPhones boost Apple’s revenue.
Photo: Apple

The total number of all Apple computers in active use is growing strongly, and is about to pass the 1.5 billion mark. This includes Macs, iPhones, and iPads.

That said, most of the total are iPhones. An industry analyst predicts there will be a billion of these in active use by early next year.

Apple’s record-breaking earnings report by the numbers

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Apple financial results on an iPad Pro
A dive into Apple’s most recent financial results shows what’s really happening with the company.
Photo: Ed Hardy/Cult of Mac

After several rocky quarters, Apple set a new record for third-quarter revenue. Plus there’s good news in iPad and Mac sales. However, iPhone revenue slipped considerably.

Check out these charts that demonstrate with a glance how the company did last quarter.

Apple’s earning report by the numbers

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Apple financial results on an iPad Pro
A dive into Apple’s most recent financial results shows what’s really happening with the company.
Photo: Ed Hardy/Cult of Mac

Taking a close look at Apple’s financial results during the first three months of this year in hard numbers shows how the company is changing. Services are getting more important to its bottom line, and so are iPads. While iPhone is still a big part of Apple’s business, it’s not as significant as it used to be.

Check out these charts that demonstrate with a glance how the changes play out.