iPad sales kicked onto high gear in 2020 and haven’t slowed down since. In the April-through-June quarter of 2021,
Apple shipped around 15 million tablets, roughly 50% higher than shipments in the same period two years ago.
Apple just revealed that its made heaps of money last quarter. It broke all kinds of revenue records, and Mac, iPhone and iPad contributed strongly to the total.
But there are also some dark clouds in Apple future. Read on to get the good news and bad from the company’s most recent financial earnings results.
iPad shipments increased a whopping 75% during the first quarter of the year over same period of 2020, according a market analysis firm. It’s the result of people needing computers to work and learn from home as the pandemic drags on.
Other tablet makers saw strong Q1 2021 growth as well, but iPad continues to dominate the market.
The first three months of 2021 brought a flood of revenue for Apple, up 54% from last year. And profits, too. The company had a successful quarter all around, with double-digit growth in iPhone, Mac, iPad, wearables and services revenue.
A shining star in the results was iPhone revenue, which increased by a whopping 65%. But other product categories increased by even higher percentages.
iPad shipments shot up 40% during the last quarter of 2020, according to a market research firm. And the whole tablet market increased dramatically.
This growth helped Apple hold onto its place as the world’s second largest computer maker.
As a company, Apple is firing on all cylinders. It pulled in record revenue from iPhone, Wearables and Services during its most-recent financial quarter. And there was healthy growth in Mac and iPad revenue too.
Total quarterly revenue hit 111.4 billion, up 21% year over year. This is the first time Cupertino broke $100 billion, a milestone few companies reach.
Working and schooling from home has led to a rush of computer purchases, to Apple’s benefit. The Mac-maker is set to reveal the results of its most-recent financial quarter on Wednesday, and analysts predict quarterly revenue will break through the $100 billion mark for the first time.
Apple plans to announce on January 27 the financial results from last quarter. This includes the launch of the iPhone 12 series, so it’ll offer the first hard numbers on how well the latest iOS handsets are selling.
The quarter also contains the holiday-shopping season, which traditionally adds enormously to Apple’s bottom line. But 2020 wasn’t a normal year and it’s not yet known how the COVID-19 pandemic affected gifting of Mac, iPad and other products. Apple financial results should clear away the mystery.
COVID-19 both helped and hurt Apple earnings in the company’s most-recent financial quarter. CEO Tim Cook and CFO Luca Maestri discussed the nitty-gritty details of the results Thursday. They also shared what’s really going on with Apple as it tries to keep releasing best-selling products in the middle of a pandemic that’s upended the world economy and ordinary people’s lives.
Here are seven things we learned from Apple’s Q4 2020 earnings call.
Apple pulled in more revenue last quarter than in any previous July-through-September period, despite the COVID-19 pandemic. Growth came from sales of Mac and iPad, as well as revenue from services.
But iPhone revenue was down dramatically because of the delayed release of the iPhone 12 series. That hurt earnings significantly.
