Although Apple no longer reports the number of iPhone units it sells, the company did admit there was a steep decline in handset revenue in the first three months of this year. Analysts are out with their exact estimates, and the number of iPhones shipped last quarter could have dipped as much as 30 percent.
AirPods aren’t just a massive hit for Apple, they’re a giant in the overall “wireless hearables” market. According to new research from Counterpoint, AirPods made up a massive 60 percent of the overall market in Q4 2018.
Apple’s best-selling smartphone last November was, perhaps unsurprisingly, its most affordable model. The iPhone XR outsold the iPhone XS and the larger iPhone XS Max, according to new data — but overall iPhone sales saw a significant decline.
Apple is the headline in two new studies. One seems alarming as it shows Apple’s share in the smartwatch market has declined by 14 percent.
But the second study shows Apple as the biggest money maker in the smartphone market by a long shot. Thanks to iPhone X, Apple held 62 percent of the market share in Q2. Its closest rival, Samsung, has suffered double-digit sales losses and is a distant second at 17 percent.
The Apple Watch Series 3 is easily the best Apple Watch so far, but you wouldn’t know it from sales. Although Apple continues to lead the smartwatch industry, a massive 9 out of 10 Apple Watches sold are the older Apple Watch Series 1.
That’s markedly different from the smartphone industry, where Apple’s newest iPhone tends to be the world’s most popular (and certainly Apple’s most popular) handset. That’s even true when it’s a device like the iPhone X that are much pricier than older models.
Amazon is responsible for selling an ever-increasing number of smartphones in the U.S., but Apple isn’t doing badly for itself, either.
According to a new report from Counterpoint Research, the iPhone remains the most popular smartphone in both offline and online channels. In Q2, Apple managed to sell almost as many handsets in Q2 2018 as Best Buy’s online store, despite only selling iPhones, rather than a range of brands. It is also almost single-handedly driving high-end online sales.
Three members of Apple’s executive team in India have departed, due to the company’s ongoing struggle to boost iPhones sales in the world’s fastest-growing major smartphone market.
The execs include Apple’s national sales and distribution chief, the head of its commercial channels and mid-market business, and the head of telecom carrier sales. Apple’s Indian sales team is now restructuring as a result.