The iPhone 12 reportedly costs at least 21% more to manufacture than the iPhone 11, Counterpoint Research claims.
In a recent post, the publication totted up what it believes are the materials cost for the 128GB iPhone 12 and found them to add up to around $415. That’s due not only to the 5G components, but also other new components for the 2020 device versus the previous year’s model.
A survey of customers in the UK hammers home Apple’s dominance when it comes to wireless in-ear headphones. According to a report by Counterpoint Research, 63% of respondents named Apple as a preferred brand when picking their next wireless in-ear headphones.
Apple trounced the competition that included Bose, Sony, the Apple-owned Beats, Samsung and others. While respondents were able to name multiple brands, the quantity of people who mentioned Apple makes clear just how much of a name Apple has carved out for itself in this market.
Samsung is less exposed to the negative effects of the COVID-19 coronavirus outbreak in China than many of its rivals, including Apple.
But the opposite is true of Huawei, a China-based smartphone-maker likely getting hurt more than Apple.
Apple has a slender percentage of Indian handset sales, but there’s cause for optimism. We spoke with Anshika Jain, an analyst at Counterpoint Research, to see whether the changes Apple has been making to its business practices in India started to bear fruit during the second quarter of this year, and what they might mean for the future.
Apple’s wearable is turning into a real success. Shipments of Apple Watch grew 49 percent in the first three months of this year.And it makes up the lion’s share of all smartwatches.
This company’s revenue for this product category grew 30 percent last quarter.
Although Apple no longer reports the number of iPhone units it sells, the company did admit there was a steep decline in handset revenue in the first three months of this year. Analysts are out with their exact estimates, and the number of iPhones shipped last quarter could have dipped as much as 30 percent.
AirPods aren’t just a massive hit for Apple, they’re a giant in the overall “wireless hearables” market. According to new research from Counterpoint, AirPods made up a massive 60 percent of the overall market in Q4 2018.
It would have been even bigger, too, if customers hadn’t been waiting on Apple’s updated AirPods 2 at the time!
Apple sold some 35 million AirPods last year. That makes the wireless earbuds, which had a rocky rollout, the most popular “hearables” device in the U.S., according to Counterpoint Research.
But Apple has competition within earshot from Sony and Samsung, both of which are only a couple of percentage points off in market share and are expected to grow.
Apple’s best-selling smartphone last November was, perhaps unsurprisingly, its most affordable model. The iPhone XR outsold the iPhone XS and the larger iPhone XS Max, according to new data — but overall iPhone sales saw a significant decline.
Samsung sells more phones than Apple, and its high-end devices like the Galaxy S9 get lots of attention. That means Samsung sells as many top-tier models as Apple, right? Nope, not even close.
Apple sells close to twice as many premium phones as its top rival. In this case, “premium” is any handset costing over $400. Which is a fairly low bar.
