Apple doubles down on AI in Seattle

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Siri
Siri needs all the AI talent it can get.
Photo: Ste Smith/Cult of Mac

Apple’s is slowly invading the home turf of some of its biggest rivals in Seattle.

The iPhone-maker has reportedly secured more office space in one of the biggest skyscrapers in Seattle, where Amazon, Microsft and Facebook all fight for top tech talent.

Name your price for a dive into deep learning and AI [Deals]

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Name your price for a jumpstart course on coding for AI and deep learning.
Name your price for a jumpstart course on coding for AI and deep learning.
Photo: Cult of Mac Deals

Every day, the fields of deep learning and artificial intelligence grow more relevant. Machine learning is still in its infancy, so now is a great time to start learning. And if you’re interested in gaining some new coding skills for this exploding industry, we’ve got a deal for you.

Colgate’s iPhone-controlled AI toothbrush is smart, but not essential [Review]

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toothbrush
Brushing is getting a 2018 overhaul.
Photo: Luke Dormehl/Cult of Mac

Colgate’s new iPhone-compatible smart toothbrush promises to transform the way you brush your teeth, thanks to the magic of machine intelligence.

So is the E1 Smart Electronic Toothbrush With Artificial Intelligence like having a virtual dentist at your beck and call? Here’s what we make of it after a week of tooth-cleaning action.

Apple’s AI experts are working to make self-driving cars smarter

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Apple's Car
The autonomous Apple Car as spotted last month.
Photo: diggapple/Twitter

Apple may have just reignited rumors about its Apple Car ambitions by publishing an online research paper — describing how neural networks can be used to detect autonomous car-friendly objects in 3D point clouds.

The results could be used to help improve accuracy in LiDAR technology, in which pulsed laser light is used to measure the distance of objects.

Apple is turning to India to recruit its next AI whiz kids

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best films of 2015 ex machina
Gain great A.I. graduates and grow your market in India? That's what's called a win-win.
Photo: Universal

To help with its machine learning and artificial intelligence research, Apple is reportedly scouting for possible new employees straight out of an engineering college in India.

It’s a move which not only helps further Apple’s A.I. ambitions, but also shows its continued focus on India, a market which Apple is desperate to expand into.

Apple reveals AI magic behind ‘Hey Siri’

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Siri do not disturb
Apple puts a lot of AI tech into Siri.
Photo: Ste Smith/Cult of Mac

Apple’s machine learning team published an all-new research paper today that dives deep into how Apple uses AI to power one of the most basic Siri commands.

In order to keep the ‘Hey Siri’ command from running on the main processor all day, Apple’s new publication reveals that the company uses a tiny, low-power auxiliary processor that’s embedded in the Motion Coprocessor just to listen to the phrase.

AI powers this bike light to make cycling safer

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See.Sense Ace bike light
Ace is the ultimate bike light.
Photo: See.Sense

When you’re out on your bike, you need to be as visible as possible — especially at night. See.Sense ACE is a bike light that uses artificial intelligence that reacts to every moment of your journey, making cycling safer and simpler.

The light improves visibility when you need it most, and ensures you’re seen on the road. It also connects to your smartphone to provide things like theft alerts and cycling stats.

Today in Apple history: Siri debuts on iPhone 4s

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Siri
Siri had first been predicted by Apple back in the late 1980s.
Photo: Ste Smith/Cult of Mac

October 4: Today in Apple history October 4, 2011: With the unveiling of the new iPhone 4s, Apple introduces the world to Siri, a groundbreaking example of artificial intelligence in action.

Siri’s debut represents the culmination of a long-term dream at Apple, an accomplishment predicted in the 1980s and fulfilled almost down to the exact month.

Apple is looking for psychologist to improve Siri

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Siri
Siri could become a lot more empathetic.
Photo: Ste Smith/Cult of Mac

Apple’s digital assistant Siri could soon become your new psychologist.

According to a new job listing posted by Apple, the company is searching for a software engineer that also has some previous experience in psychology or counseling. Why? Because people are starting to talk to Siri like its a human.