Apple Inc. - page 9

Ditch the Apple Watch Sport band, get Shift instead

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Shift lets you maintain form, spend less time looking at your wrist and more on the trail and traffic.
Shift lets you maintain form and spend less time looking at your wrist.
Photo: EdgeGear

A pair of avid runners turned engineers have reinvented the watch band into something kind of genius, and we’ve got it in the Cult of Mac Watch Store.

Your Apple Watch provides a torrent of information – so why wear it in the same spot as the watch your great-grandfather wore? Putting key stats and info in your natural line of sight is not only easier to read, it’s easier to use and it’s safer.

Your Apple Watch doesn’t need to live on your wrist: Bucardo’s Apple Watch charm necklaces

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Wear your Apple Watch in a unique way with the brand-new Silver Arrow Charm Necklace by Bucardo.
Wear your Apple Watch in a unique way with the brand-new Silver Arrow Charm Necklace by Bucardo.
Photo: Kristal Chan/Cult of Mac

Need a little extra flare in your Apple Watch game? Bucardo’s Apple Watch charm necklaces transform your Apple Watch into a beautiful accessory, and we took it for a little spin in our unboxing video!

Fashion meets functionality — in wearing these stunning, stainless steel charm necklaces, the Apple Watch is still clearly visible, incorporating itself into the necklace itself. It’s a unique and aesthetically appealing way to showcase and use your special timepiece, and it’s available in our Cult of Mac Watch store.

Enter to win 6 stunning iPhone XR cases [Instagram giveaway]

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iphone XR cases
Cult of Mac's hand-picked XR cases protect and showcase Apple's gorgeous hardware and design.
Photo: Kristal Chan/Cult of Mac

We’re back with another iPhone case giveaway! Just as we promised, over the next several weeks we’ll be giving away dozens of top-notch cases for the 2018 iPhone lineup. This week we’re giving away six iPhone XR cases to a few lucky readers and followers via Instagram.

We’re handing out impressive cases from Spigen, Encased, Insipio and Nomad. All six cases fit the latest XR and together are worth a whopping $169.92.

Cheap Androids cause problems for iPhone in India

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Apple supplier is increasing its ability to build masses of iPhones in India
Demand for Apple's iPhone is up in India.
Photo: Ste Smith/Cult of Mac

Apple has poured a lot of money into trying to capture a big chunk of the growing smartphone market in India. But the average resident doesn’t have a lot of money to buy an iPhone.

A report by Counterpoint Research shows iPhone sales are falling in what is seen as Apple’s first decline in four years.

No settlement in sight for Apple vs Qualcomm legal battle

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Qualcomm patents
Qualcomm has become Apple's biggest legal foe.
Photo: Qualcomm

Apple is making zero effort to reach a settlement in its wide-ranging legal battle with Qualcomm.

The iPhone-maker used Qualcomm wireless chips in its devices for years, but the two sides recently started butting heads over how much Apple owes in royalties. Qualcomm alleges that Apple should pay it an additional $7 billion and it looks like it will have to go to war for every cent.

Shark Tank investor bites into Apple over lack of transparency

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Kevin O'Leary
It will take a lot for "Mr. Wonderful" to buy Apple stock again.
Screen shot: CNBC

Entrepreneur and Shark Tank investor Kevin O’Leary said it “took seconds” to sell off his Apple stock after hearing company executives announce the tech company would no longer disclose units sold.

The self-named “Mr. Wonderful” said he was listening in on Apple’s Q4 earnings call on Nov. 1 and was shocked as CEO Tim Cook described unit sales like a shopping cart. The items in the cart aren’t as important as the total bill of sale, Cook said.

Spike Jonze’s stunning HomePod ad dances away with more awards

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2019 Creative Marketer of the Year
Spike Jonze created Apple's most celebrated ad of 2018.
Photo: Apple

“Welcome Home,” a television commercial for the Apple HomePod directed by Spike Jonze, welcomed another slew of advertising awards today.

Apple took home two first-place honors in the prestigious shots Awards. It won three other first-place shots for Best Director (Jonze), Editing house of the Year (Final Cut of Los Angeles) and Production Company of the Year (MJZ of Los Angeles).

Bezels & Bytes Apple watch bands are fusing tech and jewelry design seamlessly

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bezels & bytes
Transform your tech gadgets into fashion statements.
Photo: Bezels & Bytes

If you’re looking for a uniquely beautiful watch band to transform your Apple watch from a time piece to a jewelry statement, look no further. Bezels & Bytes fuses tech and style seamlessly with their collection of stunning, luxury Apple Watch Bands. Just ask Oprah!

We unboxed their gorgeous Chainlink & Leather Apple Watch band in rose gold, and it was awesome. Check out the live unboxing video on our YouTube channel here:

Bucardo brought back the pocket watch from near extinction, and it looks great on your Apple watch

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watch
The union of nostalgia and high-tech makes for a brand-new way to wear Apple Watch.
Photo: Bucardo

At first glance, the Silver Pinstripe Pocket Watch by Bucardo may look like a forgotten relic from your grandfather’s musty closet.

Except, it’s not.

This wondrous, little trinket is the new and improved 2018 version of vintage accessory. It’s a uniquely stunning way to wear your Apple Watch, bucking current trends by melding vintage style and tech. The pocket watch transforms your Apple Watch into a classic yet “on trend” look. Watch us geek out at this marvel in our YouTube unboxing video:

Nearly a quarter of Apple employees plan to delete Facebook accounts

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Facebook data breach
Some Apple employees are thinking of deleting their Facebook accounts.
Photo: Cult of Mac

The recent Facebook data breach freaked out several Apple employees enough for them to consider deleting their accounts, according to an anonymous survey of tech employees by the app Blind.

Of 256 Apple employees who responded to Blind’s survey, 22 percent said they will close out their Facebook accounts, while another 20 percent said they were not on Facebook.

AT&T Time Warner jumps on streaming bandwagon

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AT&T logo
AT&T wants a piece of the TV streaming market.
Photo: Luismt94/Wikipedia CC

Netflix is about to get some new competition in the streaming wars from the same company that owns one of its biggest rivals, HBO.

AT&T Time Warner revealed today that the company is planning to build and launch a new video streaming service that will offer TV shows, films, libraries, documentaries and animation.

‘Highly plausible’ Apple servers could be infected with spy chips, says former Apple hardware engineer

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Instrumental founder and CEO Anna Katrina Shedletsky
Instrumental founder and CEO Anna Katrina Shedletsky, who is using her experience as an Apple product design engineer to bring AI to manufacturing.
Photo: Leander Kahney/Cult of Mac

Despite Apple’s denials, it’s “highly plausible” that secret spy chips could have been planted on the company’s servers, said a former Apple hardware engineer.

Anna-Katrina Shedletsky, who spent nearly six years at Apple helping build several generations of iPod, iPhone and Apple Watch, said spy chips could have been slipped into the design of servers used for Apple’s iCloud services, as alleged in a Bloomberg Businessweek story.

“With my knowledge of hardware design, it’s entirely plausible to me,” she said. “It’s very highly plausible to me, and that’s scary if you think about it.”

Bulletproof privacy makes price of iPhone worth it

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data privacy
Apple CEO Tim Cook discusses his company's data privacy philosophy on VICE News Tonight.
Screenshot: VICE News Tonight/You Tube

Android users can pat themselves on the back for paying less for a smartphone. Apple fans can rest easy knowing the steeper price they paid for their iPhones came with better data privacy.

This was a point Roger McNamee, an Apple investor and co-founder of the private equity firm Elevation Partners, delivered Wednesday during a discussion on CNBC about where the big tech companies stand on privacy.

iPhone XS Max camera takes second place in DxOMark rankings

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iPhone data privacy
Data privacy comes with the price.
Photo: Leander Kahney/Cult of Mac

The iPhone XS Max camera is one of the best mobile cameras ever tested by the digital camera testing lab DxOMark. It’s just not as good as Huawei’s triple-camera P20 Pro, the tests show.

The XS Max scored a 105, four points less than the flagship of its Chinese competitor, a result only wonky photophiles are likely to debate ad nauseam.

This Siri shortcut keeps an eye on police during a traffic stop

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Shortcuts app from iOS 12
Shortcuts app from iOS 12
Photo: Ed Hardy/Cult of Mac

The smartphone has become a useful tool in shining a light on police abuse and overreach. Now, there’s a Siri shortcut that quickly readies your iPhone to record your experience with police during a traffic stop.

The shortcut was created by Reddit user Robert Petersen of Florence, Arizona, who suggests having users place their iPhone in a dash mount while driving.

See Nomad’s new cases for iPhone XR, iPhone XS, & iPhone XS Max

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nomad
A brand-new iPhone deserves a brand-new case. See Nomad's debut of three new cases for iPhone XS, XS Max and XR.
Photo: Nomad

What’s good for Apple Watch Series 4 is good for the new iPhones XS, XS Max and XR. We’re talking about Nomad’s much-loved leather, Apple-inspired accessories including Apple Watch straps and rugged iPhone cases.

From folios to wallet to protective cases built from the best materials and finest leather sourced from the Horween Leather Co. in Chicago. These well-built cases will protect that gorgeous new iPhone in minimalist style.

Check out Nomad’s just-released lineup of strong and sturdy cases for Apple’s newest iPhones.

China’s reaction to Trump’s tariffs could be ‘serious problem’ for Apple

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tariffs
Apple CEO Tim Cook has urged President Donald Trump to avoid tariffs with China.
Photos: White House/Apple

The Trump administration is expected to spare three Apple products from the next round of tariffs, but escalating conflicts with China could still be a costly problem for the tech giant should a full-blown trade war ensue.

Bloomberg news, siting five unidentified sources, said a product code that covers the Apple Watch, AirPods, and HomePod smart speaker, is not listed among some $200 billion in Chinese products subject to a new 10 percent tariff expected to be announced later this week.

iPhone XS camera put to the test by globe-trotting photog

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Austin Mann
Travel photographer Austin Mann tests the iPhone XS in Zanzibar
Flickr Screenshot: Photos by Austin Mann for PetaPixel

Austin Mann is one of those lucky photographers who gets a new iPhone before the rest of us. Apple knows he will take it to some colorful location and make the kind of pictures that show off the camera’s upgrades.

Mann doesn’t disappoint with the iPhone XS, which he put to the test while on a recent assignment in Zanzibar.

Huawei tweets knock new iPhones for ‘staying the same’

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Huawei tweets
What could Huawei be talking about?
Screenshot: Huawei/Twitter

Huawei, one of Apple’s biggest competitors in smartphone sales, fired off a series of tweets that mocked the iPhone maker immediately following Wednesday’s unveiling of new products.

Most of the tweets originating from Huawei’s mobile division were a kind of sarcastic appreciation, including one that said, “Thank you for keeping things the same.”

Ogle the beautifully redesigned Apple Watch Series 4 [Gallery]

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Apple Watch Series 4
The new Fire watch face reacts uniquely with the curved edges.
Photo: Apple

Apple Watch Series 4 debuted today in Cupertino with a slew of powerful, new features.

Apple’s fourth-generation smartwatch helps users stay more connected and be more active in significant ways. Featuring a stunning new display, electrocardiogram and fall detection as well as breakthrough communications, Apple Watch Series 4 is a stunner.

See Apple’s stunning new iPhone XS, iPhone XS Max and iPhone XR [Gallery]

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1 iPhone Xs and iPhone Xs Max.jpg.large_2x
Get an eyeful of the most advanced iPhones ever.
Photo: Apple

Today Apple released its new iPhone lineup, and they’re more impressive than ever before and absolutely stunning. Loaded with breakthrough new features, the iPhone XS, iPhone XS Max and iPhone XR take smartphones to the next level.

The 5.8-inch iPhone XS and 6.5-inch iPhone XS Max will be available for preorder beginning Friday, Sept. 14, and in stores beginning Friday, September 21. iPhone XR will be available to preorder beginning Friday, October 19 and in stores beginning Friday, October 26.

Until then, check out these beauties in the gallery below.

Carpool Karaoke lands Apple a big win at Emmy Awards

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Carpool Karaoke
Carpool Karaoke was a winner at Sunday's Creative Arts Emmy Awards.
Photo: Apple

Apple’s foray into original television programming has paid off with an Emmy Award.

Carpool Karaoke, a series spinoff of a segment done by James Corden on the Late Late Show, beat out Saturday Night Live, The Daily Show and the Tonight Show, to win the Emmy in the category of short-form variety series.

The Emmy was awarded Sunday night at the Creative Arts Emmys.

Smartphones covered in camera lenses will change everything

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multi-camera smartphones
Take a picture or nine with this smartphone prototype from Light.
Photo: Light via Photo Rumors

Mobile phone photography has been through a mostly meaningless megapixel war. Now on to the next battle – the smartphone with the most cameras.

Apple, true to its playbook, will watch while other companies fire opening salvos with smartphones packing three or more lenses.

The Apple design process of demos, decisions and feedback with Ken Kocienda [Apple Chat podcast]

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Former Apple programmer Ken Kocienda has written a great insiders account of how the company makes its products.
Former Apple programmer Ken Kocienda has written a great insiders account of how the company makes its products.
Photo: Leander Kahney/Cult of Mac

“It’s this long process of demos and decisions and feedback that creates this long, iterative progression … that leads you from not-very-promising ideas to products you can ship.”

Curious what it was like to work at Apple during its Golden Age of design? What exactly did the creative process look like? On this episode of the Apple Chat podcast, I sit down with Ken Kocienda, a programmer who spent 15 years at Apple during the Steve Jobs era. He worked on the first versions of the Safari web browser, iPhone, iPad and Apple Watch. His new book, Creative Selection: Inside Apple’s Design Process During the Golden Age of Steve Jobs, chronicles his experiences working at the company and offers an inside look at the creative process that made the team successful.

On the podcast, Kocienda discusses his role in the development of the iOS keyboard, explaining how text entry evolved and offering insight into the autocorrect algorithm. He walks us through the Darwinian process of creative selection, describing how the demo pyramid functioned to provide feedback and move an idea from prototype to product. Listen in for his experience presenting a demo to Jobs himself and learn how the original spirit of the Macintosh lives on at Apple today!

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