When Apple subsidiary Beats launched Beats Fit Pro in 2021, the earbuds were noted for high-level features a la AirPods Pro. But unlike AirPods Pro — or any AirPods, which are steadfastly white and only white — Beats came in a choice of four colors.
Beats has added more colors since, including a brand new choice of three hues available Thursday — coral pink, tidal blue and volt yellow.