Former Apple and Samsung employee dishes dirt on rivals’ innovation

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Samsung's method of innovation is way different than Apple's.
Samsung's method of innovation is way different than Apple's.
Photo: Kārlis Dambrāns/Flickr

Apple and Samsung are bitter rivals in the tech industry that make a lot of the same type of products, but when it comes to innovation, the two are complete opposites.

Arno Lenior is one of the few people on the planet who’s worked at both companies, and while Samsung gets a bad rap for copying Apple’s products, the former Apple marketing director reveals that in many ways, Samsung takes innovation just as seriously as they do in Cupertino, otherwise it would have never been able to go from a company that sold rice nearly 100 years ago, to transforming into one of the world’s top TV and smartphone manufacturers.

Now that Lenior left Samsung back in May, MarketingMag sat down with the Australian marketer to get his viewpoints on innovation and how it’s become part of the mindset at Apple.

Tim Cook’s Mad Money email might have violated SEC rules

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Apple is splurging on R&D.
Apple stock has been on a wild ride recently.
Photo: Jim Merithew/Cult of Mac

Apple stock plummeted Monday morning before Tim Cook stepped in by emailing Mad Money‘s Jim Cramer to reassure investors that all is well for Apple in China. The move quickly turned Apple’s stock price around, but Cook might have violated Securities and Exchange Commission rules in the process.

Tim Cook to talk future of work at BoxWorks

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Tim Cook is going to BoxWorks.
Tim Cook is going to BoxWorks.
Photo: Apple

It usually takes a big tech conference like All Things D/Code Conf. to pull Tim Cook away from the mothership for a public interview, but this year Apple’s CEO will make his first ever appearance at BoxWorks’ cloud storage-focused conference.

Tim Cook will join Box CEO Aaron Levie on stage at BoxWorks On September 29th in a fireside conversation to talk about the future of work and how iOS will have a transformative impact on enterprise.