In a disastrous turn of events, Apple may have lost up to half its market share in Greater China, analysts report.
A combination of poor adoption of Apple’s latest generation of iPhone handsets and increased competition from domestic handset makers like Huawei and Oppo might have slashed Apple’s business in a market Tim Cook is convinced is Apple’s biggest hope.
If you missed out on generous launch discounts on iPhone X, don’t despair. There are more right around the corner for Black Friday. Analysts expect carriers to make big price cuts as they fight for new subscribers this fall.
The next iPhone Apple unveils may not prove as expensive as some have speculated, according to a new research note from investment firm UBS.
Early rumors for the iPhone 8 claimed it will cost upward of $1,000. However, UBS analyst Steve Milunovich says the real price tag will most likely be a lot less than that. And fans might have Samsung to thank.
The days of Apple busting out hit new products every few years may be over. According to one of the best Apple analysts, Apple has been trying to de-emphasize the “home-run” mindset that made it the most enviable company in tech.
Speaking at the recent UBS Tech Conference, Horrace Dediu claimed Apple’s cultural identity is undergoing a dramatic shift.
The Apple Watch and new AirPods may seam like silly side projects to fans, but some analysts on Wall Street believe the company is using the two new products to lay the groundwork for the next era of personal technology.
While Silicon Valley is obssessed with virtual reality headsets, Apple is obsessed with making gadgetry less visible. UBS analysts Steven Milunovich and Benjamin Wilson told clients that while many firms see a lot of downside for Apple, the company’s “ambient paradigm” could be a huge money maker.