Apple has moved to trademark the “Advertising Re-Imagined” slogan used to promote its iAd mobile advertising platform. The Cupertino company filed for the trademark on Wednesday, September 25, more than three years after it launched the iAd business.
Apple announced Logic Pro X last week, and alongside it an iPad companion app called Logic Remote that allows users to record, mix, and play virtual instruments remotely. The Cupertino company has now moved to trademark the app’s icon.
Flowboard. Flipboard. Look too similar? The people behind the Flipboard app certainly think so.
Brent Brookler, CEO of Treemo and creator of e-publishing iPad app Flowboard, says Flipboard has been threatening him with legal action since shortly after his app launched back in April, asking him to change the name of his app. Flipboard also wants the logo changed, which they say is also too similar to its own logo.
Apple is on a quest to register the “iWatch” trademark worldwide ahead of its rumored smartwatch launch later this year, with filings already made in Japan, Taiwan, and Mexico. But the Cupertino company will hit a snag in the United States and the United Kingdom, where the iWatch name is already spoken for.
Apple has applied for the “iWatch” trademark in Japan following months of speculation that has claimed the company will launch its first smartwatch later this year. According to the June 3 filing with the Japan Patent Office, which was spotted by Bloomberg, the iWatch name will cover products including “a handheld computer or watch device.”
Randolph Divisions makes the HearPod, a digital hearing aid. The company has owned the “HearPod” trademark since 2007, and it recently filed a trademark infringement lawsuit against Apple in Hawaii District Court. Apparently “HearPod” and “EarPods” sound too much alike.
Apple also owns a trademark for its EarPods, but it doesn’t own the earpods.com or earpod.com domain names—Randolph Divisions happens to own the latter.
With the kind of cash Apple has in the bank, Randolph Divisions will likely be paid off to settle this lawsuit.
Apple has been dealt yet another blow by the U.S. Patent & Trademark Office after receiving confirmation that its famous “rubber banding” patent, which plays a key role in the company’s fight against Samsung, is invalid. The “final” decision comes after the USPTO tentatively rejected all claims in the ‘381 patent back in October 2012.
The iPad mini is one of Apple’s biggest successes to date, but that doesn’t matter to the US Patent and Trademark Office, which has turned down Apple’s request for a trademark on the iPad mini because it is “merely descriptive.”