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About Buster Hein

Buster HeinBuster Hein is Cult of Mac's Senior News Editor and lives in Phoenix, Arizona. Twitter: @bst3r.

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Apple seeds first public beta of Photos app with OS X 10.10.3

Photo: Apple

Photo: Apple

If you’re anxious to try, Photos, the successor to both iPhoto and Aperture, is now available as a public beta for the first time ever.

Apple released a beta version of OS X Yosemite 10.10.3 that includes the first early access to the new Photos app on OS X. The public beta is available now to all registered public beta testers.

Other new additions included in OS X 10.10.3 include a new single-pane emoji scroller, racially diverse emoji, and two-factor authentication for Google. You can download it through the Mac App Store.

Apple and IBM add three more apps to MobileFirst portfolio

Photo: Apple

Photo: Apple

Apple and IBM’s partnership to bring iOS apps into the workplace produced 10 apps last year. Today at Mobile World Congress, IBM announced that it is launching three more MobileFirst apps aimed at the banking, airline, and retail industries.

The three new iOS apps are available for deployment and customization starting today. The apps are part of Tim Cook’s initiative to change the way people work by giving companies access to high-quality iOS apps. IBM says its clients for the MobileFirst apps include American Eagle Outfitters, Sprint, Air Canada, Banorte, and more than 50 others.

Here’s a quick look at the three new apps:

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Apple’s target market could grow to $3.4 trillion by 2020

Apple is heading toward a $1 trillion market cap. Photo: Pierre Marcel/Flickr CC

Apple is heading toward a $1 trillion market cap. Photo: Pierre Marcel/Flickr CC

A billion dollars isn’t cool. You know what’s cool, Justin Timberlake? A trillion dollars!

Three point four trillion to be exact.

That’s how big Apple’s target market (the money it could potentially make if it had no competitors) could be by 2020, according to the latest estimates from Morgan Stanley’s Katy Huberty. Apple’s current target market is only $800 billion. Huberty’s projections show that the Apple car could be the biggest money maker Apple’s ever known, adding up to $1.6 trillion of value to the company.

Take a look at the mind boggling numbers Apple could add to its bottomline in these markets:

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Apple car project is ‘good news’ for Nissan, says CEO

Concept art: Josh Baré/DeviantArt CC

Concept art: Josh Baré/DeviantArt CC

Apple’s secret electric car project has been met with heavy skepticism from some of the biggest players in the auto industry, but according to Nissan’s CEO, he sees Apple entering the market as a good thing.

During a presentation at the Mobile World Congress on Monday, Carlos Ghosn, CEO of Nissan-Renault Alliance said he welcomes the idea of outside companies getting into the electric car business.

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Crystal Baller: Rewind this week’s wildest Apple Watch rumors

Photo: Ste Smith/Cult of Mac

Photo: Ste Smith/Cult of Mac

We get slammed 24/7 with new Apple rumors. Some are accurate, most are not. To give you a clue about what’s really coming out of Cupertino in the future, we’re busting out our rumor debunker each week to blow up the nonsense.

This week the Apple Watch rumors have reached a crescendo as invites to a not-so-mysterious event in March were released. Will the Apple Watch really launch with 100,000 apps? Will demand for the gold Apple Watch wreak havoc on the world’s gold supply? And don’t forget about the Apple car either. New rumors are claiming Samsung could be the biggest boost or roadblock for project Titan.

Find out the truth behind the week’s wildest Apple rumors below:

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Internet debates: ‘What color is this stupid dress?’


What colors do you see? Photo: Swiked/Tumblr

“What color is this stupid dress?”

That’s the question I (as well as most of the Internet) asked friends tonight at the local bar, after a picture of an ugly gold-and-white … errr … black and blue bridesmaid’s dress swept the Internet late Thursday night.

An impassioned fight broke out between my buddy, the bartender and myself. “It’s gold and white!” they said emphatically.

“Are you blind?! It’s clearly navy and black,” I burst out, baffled, between bits of burrito and brew. I called the waitress over to win her over to my side, but surprise, she says, “It’s like, kind of copper and gray.”

Nearly 75 percent of people surveyed see the dress pictured above as gold and white, according to Buzzfeed. In reality, it’s navy and black.

The Internet completely blew its mind trying to explain why some people saw the #Dressgate dress in different colors. Experts are still struggling to come to a scientific consensus as to why you might see the fabric in a completely different color scheme than your friend. I feel like I’m going insane because it’s definitely blue and black, but most won’t agree.

To make it clearer, here’s the image with different color balances to show what others see:

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Read the inspiring note Tim Cook left at a Holocaust museum

Photo: Yad Vashem/

Tim Cook in the Hall of Names at Yad Vashem. Photo: Yad Vashem

As part of his tour of the Middle East that included inaugurating Apple’s new Israeli R&D center, Tim Cook paid a visit to the Yad Vashem Holocaust museum today. Yad Vashem has served as the Jewish people’s living memorial to the Holocaust ever since it was established in 1953, and has seen dozens of prominent leaders grace its halls.

During his visit to the museum, including a walk through the Hall of Names, Cook left behind an inspiring message paying tribute to those who tragically perished for what they believed.

Read Tim’s entire guestbook message below:

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Apple launches web-only iCloud apps for everyone

iCloud apps are now open to everyone. Photo: Jim Merithew/Cult of Mac

iCloud web-apps are now open to everyone. Photo: Jim Merithew/Cult of Mac

You no longer need a Mac or iOS device to access Apple’s web-only version of iCloud apps.

Apple announced that starting today, anyone — even PC-users — can access its suite of iCloud web-based productivity apps, Pages, Numbers, and Keynote, for free.

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Kanye West on why he’s inspired by Jony Ive(s)


Zane Lowe and Kanye West during emotional interview: Photo: BBC

Zane Lowe, BBC DJ and future Apple employee, sat down with Kanye West today to talk about a number of subjects, including what the rapper’s amazingly innovative company will look like when it hits his projected $1 trillion valuation.

West didn’t sound too sure about the products he’ll be selling, but he pointed to some advice he got from none other than Apple design legend Jony Ive, saying innovation is basically overrated.

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‘Spring Forward’ wallpapers put Apple Watch invite on your Mac and iPhone


Apple’s invite for the Apple Watch event looks like it was designed on a spirograph, but it’s also quite lovely.

Some Apple fans have already whipped up high-res wallpapers of the invite to remind you all day every day that all the info about Jony Ive’s fabulous timepiece will be revealed on March 9th.  The wallpapers come in versions for Mac, iPhone and iPad.

Grab yours below:

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