sales - page 7

The only real rival Apple has in tablet sales is itself, one analyst said Tuesday. Despite the claims, competitors “have made an imperceptible dent in the trajectory of iPad sales.”

While the vast majority of us gave up hope on the white iPhone 4 and just bought the black one instead, one analyst believes that the white device’s “mystique and scarcity value” could generate 1-1.5 million sales per quarter for Apple. Brian White, an analyst at Ticonderoga, believes the delay in the white iPhone’s release could drive sales.

Speaking to The San Jose Mercury News, White said:

The purchase of consumer electronic devices is not always a completely rational decision, and people buy Apple products for many different reasons, including status, aesthetics, functionality, quality and the ‘cool factor.’

In our view, this delay has created a certain mystique and scarcity value around the white iPhone 4 that we believe could drive incremental iPhone 4 purchases in the range of 1 million to 1.5 million units per quarter until the iPhone 5 potentially comes to market in September.

The white iPhone 4 finally went on sale today – 10 months after it was announced. Various manufacturing difficulties were blamed for its delay, and at times many speculated the device would never make it to market. A Cult of Mac poll yesterday revealed that only 12.41% of readers will buy the white iPhone, while 40.98% said they were now waiting for the next generation of the device.

[via MacLife]

Since its refresh in October 2010, the popularity of Apple’s MacBook Air has been rapidly increasing according to new research by J.P. Morgan analyst Mark Moskowitz. Sales of the device have seen a 333% year-over-year rise, with a projected annual revenue of a whopping $2.2 billion.

Moskowitz said in his research note:

“We believe that the growth rate of the MacBook Air stands to moderate, but we expect the product to exhibit increasing contribution to the overall Mac business,” Moskowitz wrote. “(The fourth quarter of calendar 2010) was the first quarter in which the MacBook Air accounted for greater than 10% of total Apple Mac units. More importantly, the MacBook Air accounted for 15% of total notebook sales during the quarter, versus 5% in the prior year.”

The latest refresh to the MacBook Air line introduced an ultraportable 11.6-inch model – a perfect alternative to users looking for the portability of a netbook but with the stability of a Mac. When the device first launched back in January of 2008, a 13-inch machine was the only option, with a starting price of $1,799. Now there are two machines to choose from, both of which come equipped with SSD hard drives as standard, starting at just $999.

It’s believed that the lower starting price and a choice of two notebooks are the main reasons behind the growth in popularity of the MacBook Air.

[via MacRumors]

I’ve been exploring the Mac App Store and discovered another little tidbit that might pose a problem for some frugally minded people – like me. I was looking for apps that I already owned that might be in the App Store and I found one called RapidWeaver.

I was about to purchase it in the Mac App Store until I found out it would cost more to do so. Why did it cost more? The answer is simple – sales taxes and that is what led me to halt one Mac App Store application purchase this evening.

infinity Blade. We certainly loved it, declaring it to be an “elegiac App Store masterpiece,” but did Joe and Jane App Store agree?

It appears so. According to Appmodo, who looked at the Game Center data for Infinity Blade, 274,000 players have currently registered the game… which means at $5.99 per copy, Epic’s raked in over $1.6MM dollars in just five days.

Looks like Apple will be offering offering about 10% off for Black Friday — if Apple Australia’s prices are anything to go by.

Apple has posted sale prices down under, offering 10-15% off many items, including iPad (A$50 off),, iMac and MacBook Pro (A$121 off) 13-inch MacBook Air (A$121.00 off), iPod nano (A$25 off).

The best deal looks like the iPod Touch at about 20% off (up to A$51). Also on sale are the Time Capsule, Magic Trackpad, and a range of iPad accessories. The same savings are likely to carry across to U.S. sales, which are one-day only.

Here’s details of Apple Australia’s other sale items:

How much is a good iPad app worth? According to a new report, quite a bit more than a decent iPhone app… and the margin between the two is growing every day.

httpvhd://www.youtube.com/watch?v=x7ByK2OAvx0

If you’ve somehow managed to do the impossible and deny the temptation to download PopCap’s incredible horticultural zombie defense game, Plants vs. Zombies, jeez… cave already. PopCap’s just put it up for sale on the App Store for only $0.99. Prefer the fuller featured iPad-specific version? PopCap’s put that on sale too: it’s now 50% off at just $4.99.

Seriously, just go download it already. As far as I’m concerned, this is the best game on the App Store.

AppBackr was launched this week as an invitation only beta. The service offered by AppBacker, Inc. of Palo Alto, California offers iOS app developers a new way to get cash advances for future app sales. Developers earn these advances by selling their apps wholesale to buyers via the AppBackr online catalog.

The return on the buyer’s investment depends on whether or not the app sells well. This sounds risky for the buyer, but not necessarily since they are expected to promote the app in magazines, blogs, etc. or they might just hire a good public relations firm to help.

Therefore AppBackr provides three very important services to app developers that are not very easy to come by:  marketing, financing, and an online wholesale sales catalog.