Apple shines in hugely successful quarter

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Apple earnings call 2Q 2021: Apple racks up another impressive quarter.
Apple racks up another impressive quarter.
Photo: Razvan Chisu/Unsplash CC

The first three months of 2021 brought a flood of revenue for Apple, up 54% from last year. And profits, too. The company had a successful quarter all around, with double-digit growth in iPhone, Mac, iPad, wearables and services revenue.

A shining star in the results was iPhone revenue, which increased by a whopping 65%. But other product categories increased by even higher percentages.

Mac shipments skyrocket as pandemic drags on

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Mac shipments skyrocket as pandemic drags on
Mac demand was extremely strong in the first three months of 2021. The M-series processor almost certainly played a big role.
Photo: Apple

The pandemic continues to drive up demand for notebooks and desktops, and Mac shipments saw a triple-digit annual increase in Q1 2021 according to a market research firm. Apple also almost certainly also benefitted from the release of the first M-series computers near the end of 2020.

Strong iPhone 12 sales fuel record $111.4 billion quarter for Apple

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Apple’s financial results were all the company could ask for.
Multiple products contributed to Apple having a stellar financial results last quarter.
Graphic: Cult of Mac

As a company, Apple is firing on all cylinders. It pulled in record revenue from iPhone, Wearables and Services during its most-recent financial quarter. And there was healthy growth in Mac and iPad revenue too.

Total quarterly revenue hit 111.4 billion, up 21% year over year. This is the first time Cupertino broke $100 billion, a milestone few companies reach.

Pandemic spending spree might lift Apple to record $100 billion quarter

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Apple will reveal how well the iPhone 12 is selling on January 27
Apple quarterly earnings will be revealed on Wednesday, along with an executive call to investors that will reveal much more about the iPhone 12 launch.
Photo: Cult of Mac

Working and schooling from home has led to a rush of computer purchases, to Apple’s benefit. The Mac-maker is set to reveal the results of its most-recent financial quarter on Wednesday, and analysts predict quarterly revenue will break through the $100 billion mark for the first time.

Apple will reveal how well the iPhone 12 is selling on January 27

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Apple will reveal how well the iPhone 12 is selling on January 27
The Apple earnings call in three weeks will reveal much more about the iPhone 12 launch.
Photo: Cult of Mac

Apple plans to announce on January 27 the financial results from last quarter. This includes the launch of the iPhone 12 series, so it’ll offer the first hard numbers on how well the latest iOS handsets are selling.

The quarter also contains the holiday-shopping season, which traditionally adds enormously to Apple’s bottom line. But 2020 wasn’t a normal year and it’s not yet known how the COVID-19 pandemic affected gifting of Mac, iPad and other products. Apple financial results should clear away the mystery.

7 nuggets of truth from Apple’s latest earnings call

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All-time high Mac sales power Apple to new heights, if not record earnings.
All-time high Mac sales power Apple to new heights.
Original photo: Markus Spiske/Unsplash CC

COVID-19 both helped and hurt Apple earnings in the company’s most-recent financial quarter. CEO Tim Cook and CFO Luca Maestri discussed the nitty-gritty details of the results Thursday. They also shared what’s really going on with Apple as it tries to keep releasing best-selling products in the middle of a pandemic that’s upended the world economy and ordinary people’s lives.

Here are seven things we learned from Apple’s Q4 2020 earnings call.

Huge Mac sales drive record-breaking earnings for Apple

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Apple Q4 2020 earnings: Mac sales (and services) drove revenues to record highs last quarter.
Mac sales (and services) drive Apple revenues to record highs once again.
Photo: Rachel Moenning/Unsplash CC

Apple pulled in more revenue last quarter than in any previous July-through-September period, despite the COVID-19 pandemic. Growth came from sales of Mac and iPad, as well as revenue from services.

But iPhone revenue was down dramatically because of the delayed release of the iPhone 12 series. That hurt earnings significantly.

Growth in Mac shipments leaves rivals in the dust

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16-inch MacBook Pro from 2019
Customers are snapping up notebooks while interest in desktops is waning, according to IDC.
Photo: Apple

Shipments of Macs grew an astonishing 39% during the third quarter of 2020, reports a market-research firm. That’s a far faster growth rate than any of Apple’s rivals.

Still, the entire market for traditional computers — laptops, desktops and workstations — grew 14.6% in the July-through-September period. The reason is, of course, the COVID-19 pandemic forcing people to work or attend school from home.

Apple boosts MacBook Pro production as demand surges

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16-inch-MacBook-Pro
The 2020 MacBook models are selling so well that Apple is bumping up the number it’s making.
Photo: Apple

Apple is reportedly enjoying strong sales of the MacBook Pro, and will increase production in the next few months. Laptop shipments could be up significantly for the third quarter.

All macOS computers seem to be having a strong 2020. In the second quarter of this year, total Mac shipments were up 36%, according to a market-research firm.

Mac shipments shoot up an amazing 36%

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Apple iMac 2019
Mac shipments went through the roof last quarter.
Photo: Apple

Shipments of Apple Macs increased a full 36% year-over-year during the second quarter of 2020, according to a market-research firm. The growth is pegged to individuals, companies and schools buying computers to make remote work and learning possible during the COVID-19 pandemic.