AT&T is looking forward to a future when all devices, including iPads are sold with 3G or LTE built-in. That was the message that the carrier’s Glenn Lurie, president of emerging devices, told reporters at this week’s CTIA conference in New Orleans. That approach would be somewhat similar to many smart TV devices that include support for a range of features that users may or may not use – Netflix or Flickr on the Apple TV, for example.
Lurie described the current range of tablet options where devices, including the iPad, come in separate Wi-Fi and 3G/4G models as being “a little out of balance” – a situation he ascribed to the cost difference that 3G and LTE versions of a device compared to its Wi-Fi-only counterparts.