HealthKit - page 3

Apple will be working closely with the Food and Drug Administration on future products related to the health industry, according to new information provided by the government.

Back in January, The New York Times reported that Apple had met with the FDA to discuss “mobile medical applications.” The talk was believed to center on the company’s rumored plans for health-tracking software in iOS 8 and maybe even the iWatch. HealthKit and the new Health app were announced at WWDC last week, and an iWatch announcement is expected in October.

Now more of the details from Apple’s meeting with the FDA have been disclosed. Apple said it may have a “moral obligation” to do more with health-related sensors on mobile devices.

Apple might have been planning its entry into health-tracking for quite some time, but it may not have given quite so much thought to the name of its HealthKit platform, as recently announced at WWDC.

That’s because an Australian health startup with the same name has come forwards, and it’s none too pleased about Apple apparently borrowing its name for the API of its Health app.

“It is very flattering that they like our name, but I’m a little let down because how hard would it have been to spend five seconds to put HealthKit.com into their browser and find us?” Alison Hardacre, co-founder and managing director of HealthKit told Wired. “Everybody worries that Google or Apple will come into their space and their business will die, but no one thinks that company will come into that space and use the same name!”

Monday’s fantastic WWDC keynote was the most significant product introduction since Steve Jobs unveiled the original iPad in 2010. But this time, the revolutionary product wasn’t hardware — it was software.

The surprisingly well-executed event demonstrated two things:

1. Steve Jobs’ greatest product wasn’t the iPad or the Macintosh, but Apple itself. He created a company that can very clearly innovate without him.

2. Although there was no new hardware (for now), Apple’s trajectory is clear: It’s getting into some very big things.