Apple has released its first major Christmas ad for the holidays that doesn’t show many Apple products, but instead features soul pioneer’s Stevie Wonder and Andre Daye singing Wonder’s 1967 holiday classic ‘Someday at Christmas’.
Along with Wonder and Daye, the ad includes shots of a family getting ready for Christmas, exchanging gifts, and decorating the tree. There are a few glimpses of the Apple Watch and a MacBook, but the focus is on Christmas, and ends with a simple “Love, Apple” note at the end.
Check out the ad below: