Despite Overall PC Sales Falling, Apple’s Mac Business Grew In 2012

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applesalespcq42012

In the Post-PC era, we’ve seen PC sales steadily decline while consumers embrace tablets. Dell and Acer have suffered huge losses while the PC market contracts, but Apple’s Mac business is actually growing year over year.

Research firm Gartner released their personal computer shipment data for the fourth quarter of 2012 today, and found that while some manufacturers are in decline, a select few have been able to increase their marketshare.

Apple held onto their third-place ranking in the U.S. with 12.3% of the market, by increasing unit sales 5.4% compared to a year ago. There were other companies that grew as well. HP increased their marketshare to 26.6% with 12.6% growth, while Lenovo grew by 9.7% and captured 8.4% of the U.S. market.

Even though Apple, Lenovo, and HP were able to increase sales in Q4 2012, steep losses by Dell and Acer lead to an overall contraction of the U.S. PC market. Sales are down 2.1% overall on a year-over-year basis.

 

Source: Gartner

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